There’s nothing like a dramatic move in the stock market to make people who are otherwise not very financially involved stand up and take notice – every day. Suddenly, everyone is talking about whether the market is up or down. It’s good to become more financially aware, but what do these daily market swings mean to the average person? How is the daily movement of the stock market translated into day-to-day financial decision making? If it wasn’t a daily topic of conversation a couple months ago, then does the up and down yo-yo of late have any relevance other than creating more fear and uncertainty?
Uncertainty comes from lack of knowledge. You gain knowledge through personal experience and/or learn from others who have experienced it before you and can teach you. If an uncertain stock market is causing you concern, it puts a tremendous amount of pressure on you to learn the technical reasons and possible outcomes in a volatile economic environment. The uncertainty and need to understand in order to feel more in control creates the emotional swings that just make the situation worse – for you and the market. The sense of urgency to understand creates more pressure; and more pressure creates more stress – not the type of situation that is conducive to good decision making.
Because more and more people are nonchalantly discussing whether the stock market is up or down, more people are also asking more questions of financial professionals in their attempt to understand. The ‘quick question’ type discussion, or the ‘what do you think?’ inquiries are rampant. When I hear a question like this, it's a huge red flag that the investor, who is not totally comfortable with their knowledge of financial markets, is trying to gain back some sense of control. They are desperately seeking opinions and advice and knowledge from any where they can get it hoping for the magic pill that will calm their fears that somehow disaster is just around the corner, or that they’ll make a wrong decision.
Is this the time to decipher the thousands of opinions based on different experiences that all financial people have? Is it prudent to make decisions based on the culmination of all these opinions and media analysis and hearsay information? Or is it time to reconnect with what’s important and what you do understand and what’s important to you?
Here’s what you can do to avoid the emotional ups and downs that come from desperately trying to make decisions under pressure, with only partial knowledge:
Remember, you will always be up and down, and both are great opportunities to take control of your financial destiny. Give yourself some tools to use the situational ups and downs to learn from without being forced into emotional decisions based on hearsay and opinions of people who barely know you.
Tracy Piercy is a Certified Financial Planner professional with over 17 years in the financial industry. While working in insurance, banking, and as a top-producing investment advisor, Tracy saw a gap between conventional teachings and real wealth-building strategies. In response, she developed an inspirational financial education system that goes beyond traditional savings and investment advice to encourage possibilities without “cutting back”.
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