Javita MLM Review: Background and Leadership
This coffee Network Marketing Company is based in Florida USA, and is a sister company to Waiora, a Network Marketing company that develops and distributes Healthy Aging products.
Javita was started by a group of business people who believe in the direct-selling style of distribution, and amongst them, they have over a century’s worth of direct-selling industry experience.
Stanley J. Cherelstein heads Javita Coffee Company. He is also the CEO and president of Waiora. He has also had experience with Unicity and Rexall Showcase International.
Leadership with such experience should only add confidence to anyone looking to become a Javita Coffee Independent Distributor
Javita Coffee Business Review: The Coffee Industry
The coffee industry is a huge industry, and there is stiff competition within this market. There are traditional coffee brands and you only need to walk into any supermarket to see this. You have your famed coffee chain, Starbucks, and you are guaranteed all players within this marketplace want their piece of the market.
Javita is not the only coffee MLM Company out there. The following are some of the companies within this niche: Healthy Coffee, Gano Excel, Boresha Research and Organo Gold.
There are many other Coffee Multi Level Marketing Companies out there, each with their own differentiating product and differing comp plans. So blending coffee and the direct selling business model has been done before.
Though Javita coffee company is a new company, there is competition within the coffee marketplace, and any new or prospective Javita Home Business Distributor should bear this in mind.
So What's With Javita Coffee?
Javita’s main product is a coffee blend which they promote as “Coffee Evolved”. According to Javita Coffee Company, this is a proprietary blend of herbs and other natural ingredients with organic estate-grown South American coffee.
So, why would Javita start up as a Multilevel Marketing company in the coffee industry?
Firstly, Network Marketing is one of the most effective ways to get products to the end consumer. And as a distributor, you are rewarded: both you and the company win.
Additionally, coffee is a product that everyone in the world knows. After water, coffee is also the second most consumed drink. It’s also the second most traded commodity, only surpassed by oil. Roughly 200 billion cups of coffee are consumed each and every day around the world.
Coffee has countless studied, proven and documented benefits:
- It helps you think.
- Research shows that caffeine improves physical performance.
Javita has brought coffee and direct selling together.
The Hype And Noise About The Javita Home Business Opportunity
The Javita Coffee MLM Company used a social media and viral marketing campaign, dubbed "Reserve Your Cup", to market the business opportunity and the coffee Being in pre-launch, this caught on, and a lot of people got on the bandwagon early, because it was free to reserve your spot within the company.
People love pre-launch Network Marketing companies, but there are positives and negatives to them.
With Waiora’s leadership and their track record, you can only expect the same from Javita. By setting yourself up with a company while it’s in pre-launch, you could potentially sit atop a very large downline, if you work your business right.
On the downside of course, every pre-launch MLM will have its own teething problems, and will undoubtedly need time to prove itself within the market.
Right now, there is a lot of hype and noise surrounding Javita, because it’s in pre-launch, and the “Reserve Your Cup” marketing campaign seems to have spread virally.
A Look At The Javita Coffee Network Marketing Comp Plan
The Javita review couldn’t be complete without looking at the Javita comp plan.
Javita’s compensation plan is based on the sale of coffee; there are no structure requirements, it is all volume-based. There are two types of income available to Javita Independent Distributors, namely, immediate and long-term.
These two types of income are contained within 8 income sources.
According to the Javita comp plan, distributors receive a 30% commission paid on retail sales, and this is paid weekly.
The compensation plan also includes a “Fast Start Bonus” as well as a unilevel residual bonus that pays 4% to the 14th level: unilevel compensation plans generally max out at 7 levels.
There is also a Manager’s and Director’s bonus. This is a monthly bonus based on a flat percentage of the company’s monthly revenue, paid out to Directors and Managers.
How To Get Started With The Javita Coffee Home Business Opportunity
To get started with the Javita coffee home business, you have one of two options:
- Start out at a low price of US$99 OR
- Start out at the high price of US$599.
This way, you get an initial distributor kit, which includes marketing tools and resources to spread the word about your business. There is also a monthly autoship of US$70.
The difference between the US$99 and the US$599 price point is that one of these options gives you more product and makes you eligible for the Rank Advancement and Matching Bonus.
Marketing Your Javita Coffee Business Opportunity
To make money with the Javita MLM Opportunity, you have to sell product and recruit others to do the same. In principle, it sounds like something you could do with your warm market. If you are going to let your prospects sample your product, then this will eventually become costly; you will have to introduce the business and products to many people.
With your autoship, you will only get a limited amount of product.
Javita's replicated websites allow for Independent Distributors to share the opportunity and products with their friends on the social networks These same replicated websites, the Javita Network Marketing distributors can use for retail purchases and sign ups.
From the current marketing efforts, it looks like Javita recognizes the power of social networks. However, the key to success online is to brand yourself and build relationships with people, before you can market your Javita Coffee Home Business to them.
To find success with your Javita Coffee Home Business Opportunity, you need to master attraction marketing and lead generation. This is how you have an unlimited number of people to talk to about your Javita Home Business Opportunity.
Javita states that independent distributors will be provided with training in terms of marketing strategies, personal development and team-building tips. However, from the way their current marketing efforts are going, it looks like that training will be geared towards immediately getting your friends to know about Javita and their products. This is a good thing, but before this happens, it’s important to build relationships with your prospects.
Leadership is key to making the Javita Coffee Multi Level Marketing Business Opportunity work; the current leadership has a proven track record. If you are able to market and attract laser-targeted prospects to you, you will find success with your Javita Coffee Network Marketing Business. If you master this skill, you can dictate your level of success with Javita.
No Javita Home Business Opportunity review will show you how to find success with your home business opportunity. Your success with the Javita Home Business Opportunity depends on your ability to market and attract laser-targeted Network Marketing leads to you. Michael T. Makahamadze shows you how to implement blogging, the search engines and social platforms, to consistently generate Network Marketing prospects who are interested in your Javita Coffee Opportunity.