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NLP in Business
So you’ve heard of Neuro-Linguistic Programming but are unsure as to how it applies in a business environment?
OK! Here we go!
“NLP is about communication and how to use the language of the mind effectively.”
Psychobabble I hear you say! Well, I appreciate your view and know that if you had all the information you may decide to change it!
“NLP is about doing things that work well and being flexible enough to use alternative approaches to achieve your specific goals”
“NLP is an instruction manual for the mind and enables you to communicate really effectively”
NLP was initially created by Richard Bandler and John Grinder in 1975 who began by developing models based on top communicators of the time. Their goal was to discover why certain people produced excellence and then to create models to allow other people similar behavior. Initially they studied the likes of Milton Eriksson, Fritz Perls and Virginia Satir but over the years many other have contributed to the growth of this field.
Inevitably, from these models grew a host of techniques for rapidly and effectively changing thoughts, behaviors and beliefs that previously had limited ones development. These techniques are what are commonly known as Neuro-Linguistic Programming (NLP).
It is important to realize that NLP is a set of guiding principles, attitudes and techniques about behavior in real life. It is NOT a scientific theorem. It gives individuals choice; choice to choose their behaviors, emotional states and physical states of well-being by understanding how the mind works. It removes self-imposed limits.
NLP explores the relationship between how we think (neuro), how we communicate both verbally and non-verbally (linguistic) and our patterns of behavior and emotion (programmes).
So what can it do for you in business?
You would agree that business is all about communication. Every day we communicate with staff, clients, suppliers, associates, colleagues. We may communicate to the general public in the form of advertising or promotion. Ultimately, communication is where it’s at.
Now here’s a concept to get your head round. If you think communication is solely about language then if I asked you to think of an image of a dog in a garden, it is likely you would come up with a different breed, size, age, colour of dog to me! Let alone what the dog is doing……….mine is barking at next doors cat……..what is your dog doing?
In NLP you will learn that REAL communication is a lot more than just the language that we speak. There is much below the surface which is why we all see the dog differently depending on our own experiences and memories. NLP skills in communication give you the insights and understanding of what the other persons sees in communication.
The same idea can be applied to human behavior. The only part of anyone we see is their behavior. We do not see the conditioning, the emotions, the feelings and the attitude that lie below the surface. The behavior of a human is the result of these underlying factors and it is this part we see. Thus one of the presuppositions of NLP is that “the behavior is NOT the person. Accept the person and change the behavior”. But to do this you need a deep understanding of how the mind works. In essence you need an instruction manual and this is what NLP can do for you. It provides you with an instruction manual for the mind and thus makes it easy for you to communicate effectively and thus influence change in yourself and others. It allows you to really tune into others and thus build strong relationships fast and easily in addition to making your goals and outcomes much more achievable.
I would like you to answer these four questions in your mind………OK?……….thank you
1. “What would you gain if you could REALLY communicate?”
2. “What wouldn’t you gain if you could REALLY communicate?”
3. “What would you gain if you could not REALLY communicate?”
4. “What wouldn’t you gain if you could not REALLY communicate?”
I’ll give you a tip. Your solution lies in the answer to question number 4!
Inspirational Solutions was established by Donna Blinston, a Certified Trainer of NLP and a Nurse Specialist in Blood Borne Viruses, also working in an ICU-Intensive Care Unit. Inspirational Solutions started out as a one on one life coaching consultancy service, as the business has progressed additional partners with Business, HR and ICT backgrounds have been enlisted to develop Inspirational Solutions into the bespoke training and consultancy organisation it is today.
"I have always been passionate about developing myself and others. I love learning and feel privileged to be a part of helping others to learn and develop. I first found out about NLP in January 2005 when I did the NLP diploma. This changed my life in so many ways; I discovered what was important to me and more importantly, focused on what I wanted out of life. I was able to appreciate other peoples point of view and build better personal and professional relationships. My professional life developed profoundly, which only increased my passion for finding out more about NLP.
As a Master practitioner and Certified Trainer of NLP I intend to bring NLP techniques into common practice in the NHS. After dealing with a range of clients I have realized that the realms of NLP are limitless, with different techniques and practices lending themselves to benefit professionals from other professional backgrounds. Each course has been specifically designed for their target audience and will enable professionals to reach their full potential, get what they want out of their career and enjoy their work."
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