Whenever we introduce the experiential work we do around giving yourself a raise during our Client Attraction Summit, some participants look excited and others look absolutely terrified!  Eventually, they all come to understand what most 6-figure entrepreneurs know: there are always people happy to pay more when they get more value.

You may have come to a point where you know it’s time to raise your rates, yet it feels uncomfortable to make that move.  One of the first things to consider when you want to raise your rates is to raise the bar on how well you take care of your clients.  You can feel really great about charging more for your work when you offer more value to your clients by providing excellent service.

You’re about to read some easy tips for providing excellent service. These are little things you can do right away to instantly transform the way your clients feel about their experience working with you (which will make them rave about you to all their friends – you’ll see how this works from our own “rave”).

Provide a luxury experience
One of the best ways to provide excellent service is to give your clients a luxury experience. Don’t worry – it doesn’t involve the high level of a Ritz or a Rolls Royce!  It’s in the details, those special touches that you can add which will make your clients feel like they are being really well taken care of.

A great example involves one of our graduates, Tina Ebrahimian, managing director of Ebrahimian Integrated Dentistry (in Scott’s Valley, CA). From her we learned personally why paying more isn’t an issue when the service is over the top. 

After we witnessed Tina make over $500,000 in sales in the first month she was in our Client Attraction Mastery program, she invited us to visit their office.  Our family quickly became patients of her daughter, Dr. Ariana. What followed was life-changing for us.

Our history with dentists for our children wasn’t a positive one. When our older son Jacob was 2 ½ years old and we learned he had seven cavities that needed to be filled (even though we brushed regularly and he ate healthy food—turns out it was from nighttime breastfeeding).

His pediatric dentist told us we’d have to put our son under general anesthesia to take care of those teeth. From the first shot, Jacob had a frightening, painful experience and the whole episode was heart-breaking for us.

Our experience with Dr. Ariana and the entire staff at Ebrahimian Integrated Dentistry was very different.  Even though we brushed our boys’ teeth religiously after that horrible experience with the pediatric dentist – our younger son Zach also got cavities from nighttime breastfeeding. We were of course concerned and scared that we were going to go through the same horror we had gone through with Jacob.

Dr. Ariana assured us she would do everything in her power to help us avoid putting our son under general anesthesia.

The first thing she did was spread the dental work over 3 appointments. Zach had an extraordinary experience and no pain.

While she was doing the work, we held his hand and she told all of us what to expect every step of the way. 

This experience had us feel so well cared for and become life-long loyal clients who share about them with everyone we meet!

As for the luxury details: They put sunglasses on their patients, so the bright overhead light doesn’t bother your eyes. They didn’t miss one opportunity to help us feel comfortable – even offering tea!  We were willing to pay more for that experience because we felt so well taken care of.

Sheepskin and iPods
What are some of the little touches that you can provide to your clients so they will feel well taken care of, so they are excited to work with you or visit your practice?  Here are a few examples to get your creative giving juices flowing:

A massage therapist I went to always had a sheepskin underneath the sheet and put hot pads under my hands and against my feet. It made me feel so relaxed and luxurious.  She also had a shower in her office her clients could use after their massage.

What if you’re a coach? Because we have so many clients in our group programs, we only see 5-6 private clients a year for VIP coaching.

One special thing we do is this: when the client comes to our home for a VIP Day (a day-long intensive) we gift them with an iPod so we can record the entire day’s experience, and they get to leave with the recording and their cool new iPod.

Let’s say you’re a nutrition coach, and you want to make your clients’ experience even better. Do something special with your shopping list and recipes to share with them. Or how about sending them a beautiful basket stocked with some of your favorite products that will improve their health?

Be creative and, as you saw in the examples, be sure the things you do are relevant to the service you offer.  No matter what your business, there are many things you can do to help your clients feel they’re getting value. And they will be happy to pay you more!

Author's Bio: 

Award-Winning Million Dollar Mentors, Jesse Koren and Sharla Jacobs, are famous for turning ordinary Coaches and Holistic Practitioners into transformational leaders who make a 6-Figure income. 

When they first started out, they struggled to get enough clients to make ends meet. Fortunately, they figured out an effective and heart-based method for attracting tons of new clients. In their first year together, they went from 0-$175,000. They have now taught their step-by-step system to over 25,000 people.

They are the Self-Growth Official Guides for Small Business Marketing.
Jesse and Sharla also believe in giving back. They have given over 10 million dollars in scholarships to their own events. And they have contributed over $100,000 to causes they believe in.

To learn more about Jesse Koren and Sharla Jacobs, visit www.Thrive-Academy.com.  Apply for a Full Scholarship to their life-changing, live event, called the “Client Attraction Summit” here.