Marketing is a word, a label for something, that’s all.
So why does it drum up so much anxiety or disdain in people?
Well, that’s an interesting question.
A friend shared this on Facebook a couple of days ago and I shared it because it really impacted me and illustrated my point so ... Views: 12
When I learned about the inside out nature of life via the understanding of the Three Principles as uncovered by the late Sydney Banks, I was really keen to share this with my clients, but I didn’t know where to start. I put it off for a long time myself and interviewed lots of seasoned ... Views: 50
I remember years ago being part of a group trip and stopping for a picnic. The organizer shared some crisps and then took a bite of one. She looked at me and said “Mmmmm, aren’t crisps just heavenly?”
Back then, I was totally in my head and wondering why this woman was getting so excited ... Views: 93
“I just don’t know where to start”
This is one of the common answers I hear having asked the question – how can I help you?
So in my business, practitioners are coming to me to help them grow their businesses/practices which generally means they need clients. They are heart centred ... Views: 145
In part 1 I explored the definition of confidence via the Oxford dictionary and honed it down to be about belief and feeling. I also highlighted that feelings are pointers to the fact THAT we think and not personal to us. You can catch up with the first episode here
So in part 2 we are ... Views: 113
This week I have had many interactions on email and in conversation with people citing confidence as being their biggest struggle in growing their business. They have either stated:
“I have a lack of confidence”
“I want to feel more confident”
“I just don’t have the confidence I need ... Views: 238
I was recently asked by a friend why I attended the silent retreat with Mooji a couple of years ago. And probably, more importantly, why I would do it again since that linked into the topic of the conversation.
This was because we were discussing the role of the “seeker”. You know that part ... Views: 141
What do you do when cashflow is down, or even non-existent?
Well the first place most people look is to the experts. So Googling “how to make cash fast” or calling up a friend who has done what you want to do or is bringing in money doing what you do is often the first port of call. I know ... Views: 154
I belong to a mastermind group, but we haven't been meeting up so frequently over the past year and so when we finally caught up the other day it was lovely to hear how everyone is getting along in their life and business.
One of the ladies has written a book, and I thought she would have had ... Views: 172
This week I just wanted to share a very simple piece of information because it is …… well ………. Simple and I love simple! I could go onto make jokes about my partner, but I won’t!
Not only is it a super simple and fast to create, but it will start growing your list for you quickly if you take ... Views: 211
Last week I was blessed to co-lead our Inside Out Business Retreat here in sunny Spain. We had a beautiful group of practitioners in the room all intent on growing their businesses. The main topic of the retreat was to help our participants get comfortable and become successful with having a ... Views: 156
When two participants in my coaching group asked how to go about putting on a teleseminar last week and I went through the same explanation twice, it was a clear signal that it was time to share a module giving the whole group a step by step formula on just how to do that.
It was great ... Views: 338
Work smarter not harder
Do you like the sound of that? If so, then you need to get smart when it comes to your communication with potential clients in EVERY situation.
Because if you don’t, you are leaving money on the table.
Let me give you an example of just how this may be ... Views: 257
I was speaking to a client this week and she said she felt stuck. She had been working on her business to get lots of practical pieces in place such as her website, her programmes, her leaflets, Facebook business page, newsletter, and so on and with those achieved she said she felt stuck.
“I ... Views: 256
It’s not sexy, but it’s the truth.
What do you think I am talking about?
Well, if you are anything like my client, you will have no idea either, and even when I said it out loud specifically, he had no idea what I was talking about.
You might be able to empathize. He is in a tough ... Views: 237
In a recent discovery session, a potential client was explaining to me about how she had just landed her first ever paying client. And then she got another one, and now she has other opportunities showing up to promote her business.
Now this is an extremely lovely big hearted woman who ... Views: 274
While I am not a great believer in the one size fits all system when it comes to marketing your business - I am a firm believer in certain core marketing tools that are simple, down to earth, common sense and work!
One of those is language.
If we are not speaking the same language as our ... Views: 193
Most clients come to work with me because they want to bring in more clients and they generally have no idea what to do next.
They have been trying different strategies including the latest and greatest Twitter tips, the 7 step plan to successful blogging, the next best thing to sliced bread ... Views: 215
So first of all, let me address why you would even need to know the difference.
Basically, it makes life a lot simpler when it comes to marketing your business.
And simplicity is an excellent benefit in and of itself. The simpler you can keep your life and business, the better.
In ... Views: 366
I have a client who is a coach and is having trouble with listening and I have been helping her improve this skill.
If you are not a coach, or know nothing about coaching, you may not understand the implications of this. So let me explain.
In my opinion, a really great coach always ... Views: 1033
Last weekend I spent time with a beautiful group of likeminded people. The proposal had been put forward by a couple of the participants to bring together a group of Three Principle facilitators in a retreat like situation and see what happens.
And that was it. No agenda. No outcome. No ... Views: 286
What do you do?
The question that we want to hear when we are business, and also the question that can be the most terrifying.
Terrifying in the sense that because you are so passionate about what you do that you could speak about if for hours, but you have experienced the “glazed over” ... Views: 449
I always speak about the win-win-win, my favourite kind of result. And I am an advocate of making it as easy as possible for your clients and potential clients to come in and work with you wherever they happen to be on their path.
That's why the A Frame is such a vital component to your ... Views: 293
I was working with one of my clients last week on how to get her message out to the world so that she could attract in the clients she would love to work with, and just as importantly, how to do it without having to invest a whole lot of money and time.
We had ascertained a couple of sessions ... Views: 378
Understanding the inside out nature of life has been so empowering in my life on the one hand, and then on the other, there have been many times when I have found myself extremely frustrated because I “should” know better now that I know how it works and be feeling happy, happy, happy!
Now ... Views: 306
So the first thing to remember when you are networking is it’s all about them, not you.
This might sound a bit strange, after all you are going out to find clients aren’t you?
Well, yes, but clients come and work with you after you have built up a relationship with them. Let’s liken it to ... Views: 474
I don’t know about you, but when I first started out as a solo-preneur in my service business and sat down to write the copy for my website, I found it incredibly challenging. I had no idea where to start on my home page, let alone any others.
So I did what most other coaches were doing, I ... Views: 423
During my recent Three Principle training weekend we were discussing the qualities of an entrepreneur. We were asked as a group to share our thoughts on what we thought they are. And interestingly enough, out of a large group of mainly entrepreneurs, it wasn’t until about 15 minutes had gone ... Views: 577
I was once told by a clairvoyant that I would always have enough money, that he saw two pots of money next to me, and when one was empty the other one would be full. I had forgotten all about this, until my brother reminded me of it a year or so ago when I was talking about my financial ... Views: 457
There are a multitude of benefits of being your own boss for sure, I love it, but on the other hand there are plenty of challenges too! Not least being the isolation factor for the solo-preneur. It can be tough not having anyone to talk to, to bounce ideas off, to ask opinions of, to lean ... Views: 307
You must believe that you can get clients. One of the most damaging things I hear business owners do at the moment is talk about how bad things are and how there is no money around.
I can hold my hand up and say I’ve done it too. And when I catch myself, then I remind myself, I am ... Views: 489
If 2 people are using the same proven formula for closing the sale time and time again, and one is closing the sale 70% of the time, and the other one isn't, what is the difference?
Well if they are using the same script and speaking to the same people, then the difference has to be in the ... Views: 361
At 6 am on Monday morning. I was still wide awake – I hadn't slept a wink all night which was very unusual for me! On Sunday evening I had an insight, and that's what was playing on my mind all night.
The insight was, in a nutshell, just how much time I spend in fear*. Now that may seem ... Views: 284
I made up my mind last month that I was going to live more simply, stop complicating my life and making it so hard. I had an insight that showed me just how much I was complicating things for myself. Well, you know how the best laid plans don't always work out......... that's what happened to ... Views: 389
When my business partner and I set up our import business here in Spain with one very old 2nd hand van, his garage as storage space, and my living room as our office, with no business or marketing plan, we had no idea just how successful it was going to be.
He had been a salesman and I the ... Views: 485
If you are running an online business, bricks-and-mortar small business, or ANY kind of business, it's absolutely vital that you stay in touch with your potential clients, and present day clients.
And since every person in the world has an email address (well nearly everyone, my Dad still ... Views: 254
Do you want to know one of the easiest and quickest ways of building your business as a heart based entrepeneur?
Joint venture partnerships.
Yep, this is the fastest growing trend when it comes to building your list both on line and off line. If you don't know what joint venture ... Views: 253
The world of marketing has been changing over the last few months and in my humble opinion the new face of marketing is much friendlier than the previous one. This new paradigm, as many are calling it, works on the preface of collaboration rather than competition.
How great is that? You no ... Views: 280
Did you know that you are very likely limiting the amount of money that can come to you through your business? And with one very small addition, that would change? And only you have the power to do that?
So many heart centred business owners are struggling to just cover their everyday ... Views: 269
This is my follow on article to “Top 3 Tips to Setting Yourself Up for Success”. And just to briefly remind you, I explained the importance of our environment when it comes to achieving success, both our inner and outer environment. The 3 tips I shared for supporting yourself when it comes to ... Views: 247
Environment is key when it comes to being successful in achieving your goals.
If you know me at all by now, you will know that I am all about the inside out rather than the outside in. So why am I talking about environment, isn't that about the outside?
Well yes ..... and no. I'll ... Views: 255
So let's quickly look at why goal setting is so important. And just in case the word “goal” turns you off, please replace it with a word that fits for you, it could be intention or objective, etc. It's the feeling that is behind the words that is the key here. Please choose a word that feels ... Views: 253
Being in business means making money, making a profit, because as I say to all my clients, if you are not making money, then you just have a hobby.
So having ascertained that you are in business, then part of the business plan, and a big part of the business plan, is to set at least one money ... Views: 268
I was coaching with a client yesterday, and I was reminded to share with her an insight I had been made aware of years ago. It struck a chord in her, it was one of those “Aha” moments and so I wanted to share it with you today.
And it’s this …. “people don’t remember you for the way you ... Views: 262
We talk a lot about attracting in our ideal clients or our target market, but have you taken the time to work out the specifics? By the specifics I mean what your ideal client looks like, thinks like, acts like, wants in life and so on? Have you been specific and let the Universe know who to ... Views: 238
Every building must have a strong deep foundation for it to stay standing and not develop any cracks or fall down! The client attraction process is no different. There are 3 vital ingredients that make up this foundation.
1. Mindset. This is the most important piece. 80% or more of ... Views: 280
One of the most important steps in marketing is building the know, like and trust with your potential clients. This is where you will be spending a lot of your marketing time. When someone new joins your community (your list), you have to assume they know very little about you yet. Your job ... Views: 246
Once you have a strong foundation set in the client attraction process and in your business which consists of a mindset for success, a niche and a clear magnetic message, it is imperative in on line marketing that you have a place to collect the email addresses of your prospect, a.k.a. List ... Views: 270
I was recently asked by a colleague, what I considered to be the most helpful or important learning I have received during my period of marketing coaching. It was a great question, and I wanted to share the answer with you since it is so powerful.
Having said that, it was difficult to choose ... Views: 262
Let's start with what effortless means. Basically, it's the opposite of effort. So making an effort speaks of really having to push, to try hard, to dig your heels in and get the job done. So effortless would mean we don't have to push, or try hard, or struggle to get the job done? That's ... Views: 270