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Articles from Sheela Masand | Selfgrowth.com
- How to Create a Flow of Clients on Tap - by Submitted on Apr 24, 2013 from Sheela MasandIn a recent discovery session, a potential client was explaining to me about how she had just landed her first ever paying client. And then she got another one, and now she has other opportunities showing up to promote her business. Now this is an extremely lovely big hearted woman who ...
Views: 88(1 vote) - One Deadly Marketing Mistake Most Practitioners Make - by Submitted on Apr 05, 2013 from Sheela MasandWhile I am not a great believer in the one size fits all system when it comes to marketing your business - I am a firm believer in certain core marketing tools that are simple, down to earth, common sense and work! One of those is language. If we are not speaking the same language as our ...
Views: 61(1 vote) - The Power of Choosing a Niche - by Submitted on Mar 18, 2013 from Sheela MasandMost clients come to work with me because they want to bring in more clients and they generally have no idea what to do next. They have been trying different strategies including the latest and greatest Twitter tips, the 7 step plan to successful blogging, the next best thing to sliced bread ...
Views: 82(1 vote) - Niche and Target Market – what’s the difference? - by Submitted on Mar 06, 2013 from Sheela MasandSo first of all, let me address why you would even need to know the difference. Basically, it makes life a lot simpler when it comes to marketing your business. And simplicity is an excellent benefit in and of itself. The simpler you can keep your life and business, the better. In ...
Views: 149 - How can listening increase profit? - by Submitted on Oct 17, 2012 from Sheela MasandI have a client who is a coach and is having trouble with listening and I have been helping her improve this skill. If you are not a coach, or know nothing about coaching, you may not understand the implications of this. So let me explain. In my opinion, a really great coach always ...
Views: 442 - Fun – A Golden Key to Success? - by Submitted on Oct 17, 2012 from Sheela MasandLast weekend I spent time with a beautiful group of likeminded people. The proposal had been put forward by a couple of the participants to bring together a group of Three Principle facilitators in a retreat like situation and see what happens. And that was it. No agenda. No outcome. No ...
Views: 136 - A simple 3 step formula to create a compelling message - by Submitted on Oct 17, 2012 from Sheela MasandWhat do you do? The question that we want to hear when we are business, and also the question that can be the most terrifying. Terrifying in the sense that because you are so passionate about what you do that you could speak about if for hours, but you have experienced the “glazed over” ...
Views: 267 - Use the 'A-Frame' to Business Success - by Submitted on Oct 17, 2012 from Sheela MasandI always speak about the win-win-win, my favourite kind of result. And I am an advocate of making it as easy as possible for your clients and potential clients to come in and work with you wherever they happen to be on their path. That's why the A Frame is such a vital component to your ...
Views: 139 - 10 Ways to Re-purpose Your Work and Save Heaps of Time - by Submitted on Oct 17, 2012 from Sheela MasandI was working with one of my clients last week on how to get her message out to the world so that she could attract in the clients she would love to work with, and just as importantly, how to do it without having to invest a whole lot of money and time. We had ascertained a couple of sessions ...
Views: 193 - Understanding Our own Resiliency - by Submitted on Jul 02, 2012 from Sheela MasandUnderstanding the inside out nature of life has been so empowering in my life on the one hand, and then on the other, there have been many times when I have found myself extremely frustrated because I “should” know better now that I know how it works and be feeling happy, happy, happy! Now ...
Views: 186 - 3 keys to effective results…follow the steps and build your business - by Submitted on Jul 02, 2012 from Sheela MasandSo the first thing to remember when you are networking is it’s all about them, not you. This might sound a bit strange, after all you are going out to find clients aren’t you? Well, yes, but clients come and work with you after you have built up a relationship with them. Let’s liken it to ...
Views: 318 - How to Get More Ideal Clients - by Submitted on Jul 02, 2012 from Sheela MasandI don’t know about you, but when I first started out as a solo-preneur in my service business and sat down to write the copy for my website, I found it incredibly challenging. I had no idea where to start on my home page, let alone any others. So I did what most other coaches were doing, I ...
Views: 262 - Does This Stumbling Block Hold You Back as an Entrepreneur? - by Submitted on Jul 02, 2012 from Sheela MasandDuring my recent Three Principle training weekend we were discussing the qualities of an entrepreneur. We were asked as a group to share our thoughts on what we thought they are. And interestingly enough, out of a large group of mainly entrepreneurs, it wasn’t until about 15 minutes had gone ...
Views: 333 - Why We Worry About Money - by Submitted on Jun 17, 2012 from Sheela MasandI was once told by a clairvoyant that I would always have enough money, that he saw two pots of money next to me, and when one was empty the other one would be full. I had forgotten all about this, until my brother reminded me of it a year or so ago when I was talking about my financial ...
Views: 287 - The Power of the Mastermind - by Submitted on Apr 01, 2012 from Sheela MasandThere are a multitude of benefits of being your own boss for sure, I love it, but on the other hand there are plenty of challenges too! Not least being the isolation factor for the solo-preneur. It can be tough not having anyone to talk to, to bounce ideas off, to ask opinions of, to lean ...
Views: 167 - First Step to an Abundance of Clients - by Submitted on Apr 01, 2012 from Sheela MasandYou must believe that you can get clients. One of the most damaging things I hear business owners do at the moment is talk about how bad things are and how there is no money around. I can hold my hand up and say I’ve done it too. And when I catch myself, then I remind myself, I am ...
Views: 310 - Sale Conversion – 4 Keys to an Effective Mindset - by Submitted on Apr 01, 2012 from Sheela MasandIf 2 people are using the same proven formula for closing the sale time and time again, and one is closing the sale 70% of the time, and the other one isn't, what is the difference? Well if they are using the same script and speaking to the same people, then the difference has to be in the ...
Views: 188 - Does fear hold you back? - by Submitted on Apr 01, 2012 from Sheela MasandAt 6 am on Monday morning. I was still wide awake – I hadn't slept a wink all night which was very unusual for me! On Sunday evening I had an insight, and that's what was playing on my mind all night. The insight was, in a nutshell, just how much time I spend in fear*. Now that may seem ...
Views: 134 - Understanding the Operating System of the Human Mind - by Submitted on Apr 01, 2012 from Sheela MasandI made up my mind last month that I was going to live more simply, stop complicating my life and making it so hard. I had an insight that showed me just how much I was complicating things for myself. Well, you know how the best laid plans don't always work out......... that's what happened to ...
Views: 174 - 5 Ways To Increase Your Bottom Line - by Submitted on Feb 16, 2012 from Sheela MasandWhen my business partner and I set up our import business here in Spain with one very old 2nd hand van, his garage as storage space, and my living room as our office, with no business or marketing plan, we had no idea just how successful it was going to be. He had been a salesman and I the ...
Views: 297 - 7 NO COST Hot Spots for Building Your List - by Submitted on Jan 22, 2012 from Sheela MasandIf you are running an online business, bricks-and-mortar small business, or ANY kind of business, it's absolutely vital that you stay in touch with your potential clients, and present day clients. And since every person in the world has an email address (well nearly everyone, my Dad still ...
Views: 117 - The Fastest Way to Grow Your List and Make Money - by Submitted on Jan 22, 2012 from Sheela MasandDo you want to know one of the easiest and quickest ways of building your business as a heart based entrepeneur? Joint venture partnerships. Yep, this is the fastest growing trend when it comes to building your list both on line and off line. If you don't know what joint venture ...
Views: 123 - The New Paradigm of Marketing - by Submitted on Jan 22, 2012 from Sheela MasandThe world of marketing has been changing over the last few months and in my humble opinion the new face of marketing is much friendlier than the previous one. This new paradigm, as many are calling it, works on the preface of collaboration rather than competition. How great is that? You no ...
Views: 117 - Are You Unknowingly Limiting Your Income? - by Submitted on Jan 22, 2012 from Sheela MasandDid you know that you are very likely limiting the amount of money that can come to you through your business? And with one very small addition, that would change? And only you have the power to do that? So many heart centred business owners are struggling to just cover their everyday ...
Views: 138 - Are you harbouring the enemies to your success? - by Submitted on Jan 22, 2012 from Sheela MasandThis is my follow on article to “Top 3 Tips to Setting Yourself Up for Success”. And just to briefly remind you, I explained the importance of our environment when it comes to achieving success, both our inner and outer environment. The 3 tips I shared for supporting yourself when it comes to ...
Views: 116 - 3 Top Tips to Achieving Success - by Submitted on Jan 22, 2012 from Sheela MasandEnvironment is key when it comes to being successful in achieving your goals. If you know me at all by now, you will know that I am all about the inside out rather than the outside in. So why am I talking about environment, isn't that about the outside? Well yes ..... and no. I'll ...
Views: 119 - Healthy Goal Setting - by Submitted on Jan 05, 2012 from Sheela MasandSo let's quickly look at why goal setting is so important. And just in case the word “goal” turns you off, please replace it with a word that fits for you, it could be intention or objective, etc. It's the feeling that is behind the words that is the key here. Please choose a word that feels ...
Views: 123 - Achieving Your Financial Goal - by Submitted on Jan 02, 2012 from Sheela MasandBeing in business means making money, making a profit, because as I say to all my clients, if you are not making money, then you just have a hobby. So having ascertained that you are in business, then part of the business plan, and a big part of the business plan, is to set at least one money ...
Views: 118 - IT’S ALL IN THE CONNECTION - by Submitted on Jan 02, 2012 from Sheela MasandI was coaching with a client yesterday, and I was reminded to share with her an insight I had been made aware of years ago. It struck a chord in her, it was one of those “Aha” moments and so I wanted to share it with you today. And it’s this …. “people don’t remember you for the way you ...
Views: 112 - The First Step in Attracting Your Ideal Clients - by Submitted on Jan 02, 2012 from Sheela MasandWe talk a lot about attracting in our ideal clients or our target market, but have you taken the time to work out the specifics? By the specifics I mean what your ideal client looks like, thinks like, acts like, wants in life and so on? Have you been specific and let the Universe know who to ...
Views: 118 - 3 Vital Ingredients in the Client Attraction Process - by Submitted on Jan 02, 2012 from Sheela MasandEvery building must have a strong deep foundation for it to stay standing and not develop any cracks or fall down! The client attraction process is no different. There are 3 vital ingredients that make up this foundation. 1. Mindset. This is the most important piece. 80% or more of ...
Views: 130 - The Best Kept Secret in Marketing - by Submitted on Jan 02, 2012 from Sheela MasandOne of the most important steps in marketing is building the know, like and trust with your potential clients. This is where you will be spending a lot of your marketing time. When someone new joins your community (your list), you have to assume they know very little about you yet. Your job ...
Views: 103 - Are you leaving money on the table? - by Submitted on Jan 02, 2012 from Sheela MasandOnce you have a strong foundation set in the client attraction process and in your business which consists of a mindset for success, a niche and a clear magnetic message, it is imperative in on line marketing that you have a place to collect the email addresses of your prospect, a.k.a. List ...
Views: 118 - Top Tip to Make the Sale - by Submitted on Jan 02, 2012 from Sheela MasandI was recently asked by a colleague, what I considered to be the most helpful or important learning I have received during my period of marketing coaching. It was a great question, and I wanted to share the answer with you since it is so powerful. Having said that, it was difficult to choose ...
Views: 113 - Attracting Clients Effortlessly - by Submitted on Jan 02, 2012 from Sheela MasandLet's start with what effortless means. Basically, it's the opposite of effort. So making an effort speaks of really having to push, to try hard, to dig your heels in and get the job done. So effortless would mean we don't have to push, or try hard, or struggle to get the job done? That's ...
Views: 121 - Sex in the City ... and Me! - by Submitted on Nov 27, 2011 from Sheela MasandOooh it's been a struggle to write this today Then I had a thought pop in, just start exploring that on screen. Why am I struggling? It's not that I don't want to write an article, it's not that I don't want to give good content, it's not that I haven't got the knowledge, information, ...
Views: 264(1 vote) - Penthouse or Basement – Where are you working from? - by Submitted on Nov 27, 2011 from Sheela MasandIt's never about the strategy, it's always about the mindset. That was one of the key points that I heard Garret Kramer say over and over in a variety of ways in his book Stillpower and in our recent interviews. It's all about understanding that our state of mind fluctuates from high to ...
Views: 218(1 vote) - Three Keys to Achieving Success - by Submitted on Nov 14, 2011 from Sheela MasandWhen a business owner asks me what's the first step I recommend they take in order to get their business off the ground, my answer is to get very clear. Clarity is one of the most important keys to success. If you are not clear about the who, the why, the what and the when, then it's ...
Views: 156 - The Biggest Mistake Heart-Centred Service Professionals Make - by Submitted on Nov 14, 2011 from Sheela MasandWhat's the biggest mistake heart-centred service professionals make when it comes to making a sale in a sales conversation? They don't ASK. I liken it to having a conversation with a friend. Imagine you are having a conversation with your friend, Amy, about a party you are throwing at the ...
Views: 138 - The Hidden Money in Your Business - by Submitted on Nov 14, 2011 from Sheela MasandOne of the most valuable pieces of advice I give my clients, is follow up, follow up, and follow up. Now this might seem like an obvious piece of advice, but I can’t tell you how many people I speak to, that just don’t do it. And why don’t they do it? Well that depends on the ...
Views: 155 - How Do You Create a Connection to Woo Your Ideal Clients - by Submitted on Nov 14, 2011 from Sheela MasandHow do you get more clients to work with you? By building the ‘know, like and trust factor’. What does that mean? Well basically it means you are creating a relationship with your potential clients just like you would any relationship. First they have to get to know you; that means ...
Views: 151 - Confidence - it's more important than you think - by Submitted on Nov 14, 2011 from Sheela MasandMore confidence is probably the number one request I get from my clients when they first start working with me. It can be confidence in asking for the sale, confidence in asking for the money, confidence that they are actually in the right line of business, confidence that they can deliver ...
Views: 140 - Do You Have the Success Ingredient for Business? - by Submitted on Nov 02, 2011 from Sheela Masand“Success is going from failure to failure without losing enthusiasm” ~ Winston Churchill Why do most businesses fail? Well if you answered lack of money or clients you'd be right in a way because that's the problem on the surface. Underneath that though, the root cause is because they ...
Views: 138 - Thinking Your Way to Business Success - by Submitted on Nov 02, 2011 from Sheela MasandSo, you are working on your business, you are getting out there networking, you are talking to potential clients, writing articles, advertising, got the website up, and so on and so on, but you feel like things are just not moving fast enough. In fact, you’ve done way more than you ever ...
Views: 109 - Spirituality and Money – do they mix? - by Submitted on Nov 02, 2011 from Sheela MasandEvery heart based professional is at some time or other grappling with the dilemma of “being spiritual” and “making money”. And as they step up and become more successful in business, is it OK to make A LOT of money? Well, let's take this back to grass roots. It is a scientific fact that ...
Views: 105 - Networking Made Easy - by Submitted on Nov 02, 2011 from Sheela MasandOK, so you have finally decided to take that step out of your comfort zone and attend a networking meeting. All the marketing gurus tell you that you have to get out there and make contact with new people to build your community. It’s not about sitting in your office waiting for the phone to ...
Views: 145 - Why Should You Know Your Conversion Rate? - by Submitted on Nov 02, 2011 from Sheela MasandI want to tell you a story …. Once upon a time there was a door-to-door salesman selling vacuum cleaners who knocked on a door. The lady of the house came to the door, listened very politely to the sales pitch and said “no thank you”. The salesman gave her a big smile and thanked her very ...
Views: 329 - Is Your Current Mindset Set to Business Success? - by Submitted on Nov 02, 2011 from Sheela MasandLast night I was watching David Neagle speak on the topic “Are you Marketable?” Just so that you know David is someone who knows what he's talking about, not only is he a multi-millionaire, he has also mentored hundreds of entrepreneurs to become millionaires, and one of the things he says a ...
Views: 126 - What's Approval Seeking Got To Do With Business? - by Submitted on Nov 02, 2011 from Sheela MasandWe are conditioned from birth to seek approval, it's in our bones, our muscles, every cell of our bodies. At a recent seminar I attended it was likened to an addictive substance and I thought it was a brilliant analogy to highlight the power it has over us. So to share it with you, imagine ...
Views: 150 - Successful Marketing in 3 Simple Steps - by Submitted on Nov 02, 2011 from Sheela Masand“What's wrong with my marketing?” A very common question when clients aren't coming in as quickly as we'd like. My response is well, let's look at what is working. While exploring what's not working can be very helpful, focusing on the positive is far more productive to begin with. What ...
Views: 406(1 vote)