My latest book, “The Amazement Revolution,” describes seven customer service strategies, one of which aims to create a community of loyal customers. Some consider this an aspect of marketing strategy, but it really is a very customer-focused tactic. There are two ways to approach this. The first ... Views: 17
Ready for another customer service lesson from the airlines?
On Feb. 14, 2012, the airlines received a positive report from the Transportation Department’s Bureau of Transportation Statistics – the best December for on-time arrivals in 17 years. The report noted that flights arrived on time ... Views: 15
Did you ever wonder why a specific customer stopped doing business with your company? You realize one day that you have not seen a certain familiar face, or heard that customer’s voice for a period of time, and you speculate – did he or she move? Pass away? There are studies to tell you the ... Views: 20
A recent project of mine involved rating and comparing companies based on their level of customer service. I began with a basic rating scale of 1-5 (with one being bad and five excellent), but then I decided to get a bit more creative. I came up with descriptive names for the levels of ... Views: 16
Do your happy customers send more business your way? A successful sales technique is to ask satisfied customers for referrals, but an even better scenario is when the customers recommend your company to others without you even having to ask.
Imagine it … your phones ringing constantly with new ... Views: 18
I recently had the opportunity to have lunch with executives from Isle of Capri Casinos, Julia Carcamo (VP of Brand Marketing) and Jim White (VP of Guest Satisfaction). As we discussed customer service, they told me about an incident that occurred at one of their casinos. Their problem, and how ... Views: 31
Say “amazing” customer service, and what comes to mind? Best of the best? Try thinking of it in a new way – delivering customer service that is consistently above average. You might be thinking, that could mean just a little bit above the average. And you’re right – but the key word here is ... Views: 20
There are customer service lessons going on all around us. Many times all you have to do is watch and learn.
I was recently at the airport, working my way through the security line. As I and the other passengers waited for our turns to go through the metal detectors and X-ray machines, several ... Views: 52
In a recent interview I was asked how a small business owner can use customer service to compete when a big company comes to town. The little guy is fearful of being pushed out when a large national competitor known for low pricing sets up shop in his town. How can he survive? The business ... Views: 21
In a perfect customer service world, we would never have to tell a customer “no.” But in real life, there are situations in which it is unavoidable. No one likes to be told “no,” and it can create a negative environment that has to be overcome. Karen Leland and Keith Bailey address some reasons ... Views: 43
Would you rather work with people who hate what they are doing, or people who love what they are doing?
Obviously, it is more enjoyable to be around those who love what they are doing – their enthusiastic attitude is contagious, which makes the work environment better for everyone.
The ... Views: 259
As a professional speaker, I have had the opportunity to address hundreds of clients in many different types of audiences about customer service. Most clients understand that customer service has evolved and is an important philosophy for a business. It is not simply the “complaint department,” ... Views: 109
The start of good customer service does not walk in the door with the customer – it should exist inside the organization before the customer even enters the picture. It should be the foundation of the company culture and form the basis for interaction among all employees. Attaining such a ... Views: 21
1. Experience your own customer service. If possible, personally mystery shop your own company. Find out how easy you are to do business with through your own experience. Sure, you can hire a company to do surveys and mystery shopping, but learning through your own experience can be an eye ... Views: 97
Companies care very much about the system that supports their customer service. This is typically an automated process or software program that helps companies deliver their customer service experience. For example, CRM software (customer relationship management) can help a company personalize ... Views: 27
The story you’re about to read is a five-star, scale of one to ten – give them an eleven – amazing customer service story.
First, some background. It’s obvious we’re in a tough economy, but somehow there are businesses that continue to charge higher prices than their competition. Department ... Views: 114
So, you want great customer service? You want to be treated with respect. You want your complaint resolved. You just want what is right – a good customer service experience.
For this short article let’s take a different approach. Rather than writing about how to deliver great customer ... Views: 53
Customer loyalty may not be what you think it is. Most people or companies claim to have great customer service and customer satisfaction scores, which they think leads to loyalty. However, these scores may be misunderstood.
On the contrary, customer service and customer satisfaction may ... Views: 61
One of the main topics in my speeches has been being an expert and having knowledge of your business. I always preach the benefits of expertise – how clients and customers will seek you out as a source of information. The goal is to have knowledge of your products, industry, etc., and to also be ... Views: 102
Recently a woman told me that because her company cut her pay by 30%, she would cut her effort (to the customer) by 30%. This discussion centered around “fear based” issues as a result of the economy, such as how to keep customers loyal, avoid price reductions, manage employee morale during ... Views: 60
The cliché goes: “We can learn from our mistakes.” And it is true, especially as it applies to customer service. No matter how good we are, nobody can be perfect, although it is a lofty goal. At anytime there can be issues, problems and complaints. I call these negative customer service issues ... Views: 65
The letter comes and it is a complaint from an unhappy customer. The customer tells the story in clear detail. It’s obvious, we made a mistake. This had nothing to do with an employee’s indifferent attitude. We just messed up.
What happens next is that we respond to the customer, hoping to ... Views: 102
The American Express Global Customer Service Barometer stated that 70% of Americans are willing to spend an average of 13% more with companies they believe provide excellent customer service. A recent Harris Interactive survey of more than 2,200 consumers indicated that 10% of consumers are ... Views: 81
One of the main topics in my speeches has been being an expert and having knowledge of your business. I always preach the benefits of expertise – how clients and customers will seek you out as a source of information. The goal is to have knowledge of your products,industry, etc., and to also be ... Views: 294
The customer. Their expectations shape your strategies. Their needs govern your road map. They speak; you listen (or eavesdrop). The quality of their experience is the most important goal of your business.
Assistly calls it “Customer Wow.” It’s my call to action – my mantra – which is to ... Views: 188
I wrote a poem. It goes like this…
Think like the buyer, not like the supplier.
That is it. That is the title, the poem, the whole thing. I would have written, “Think like the customer, not like the …” But, I couldn’t come up with a word to rhyme with customer!
What I mean by this ... Views: 225
You can’t have great customer service without great internal service. As a reminder, the internal customer is anyone within our own organization who is dependent on us for anything. Taking care of this internal customer allows them to do their job, take care of another internal customer or ... Views: 373
Some of my clients ask me if there is one simple thing they can share with their employees that will make the biggest impact for better customer service. This is not easy, as there is no quick fix for problem service or some miracle elixir that by magic will transform an organization into a ... Views: 269