
Rob Cuesta is a former “Big 4” accountant and management consultant turned marketer and business strategist. With an international client roster that includes major accounting and consulting firms and government departments, he is in demand around the world as a speaker, trainer and coach.
In 2005, after three years in private practice as a consultant and trainer, Rob’s business was struggling, with annual fees running to rather less than he used to earn in 3 months as a manager with Deloitte Consulting. By December 2005 he had turned the business around, generating almost a quarter of a million pounds in fees over the next two years alone.
Building on his experience, Rob now specialises in pushing service professionals who sell their knowledge and expertise to grow their business by seeking out new clients, keeping them longer and charging them higher fees, even in the toughest economic conditions.
First learn to sell. Then stop selling. If you don't stop selling, you don't give people the chance to buy!.
Whatever it is your business "does", the chances are no-one wants it. They're too busy looking for a solution to their problem!
If you are a complementary practitioner or coach struggling to achieve the kind of lifestyle you wanted from your business, visit http://www.thegrowthpractice.com to download my free report "The Seven Big Mistakes Complementary Practitioners Are Making That Are Keeping You Poor"
If you're a financially successful expert in your field then please feel free to get in touch as I would love to interview you and share your experience of growing a profitable business in the personal growth field