This book review is part of a series that covers the topic of Business Networking. Business networking is the act of making personal connections to people who can help you achieve your business objectives. Raymond Chip Lambert is the Official Guide to Business Networking.

The 29% Solution: 52 Weekly Networking Success Strategies, by Ivan Misner and Michelle R. Donovan, is a valuable resource for people interested in Business Networking, and it is available through Amazon.com and Barnes & Noble.

Book Description

In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success--they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is 'common knowledge,' and the development of the methodology required to be successful at it is the 'uncommon application.'
By reading this book, you will experience the true essence and meaning of networking. The 29% Solution gives you the answers to two conflicting questions that a business owner or salesperson faces every day: How can I tend to my existing clients while at the same time network for new business? and, Should I place higher value on my current clients or on new clients?

Author's Bio: 

This book review is part of a series that covers the topic of Business Networking. The Official Guide to Business Networking is Raymond Chip Lambert. Raymond Chip Lambert is a Business Development expert who works exclusively with seasoned professionals to leverage their existing relationships and catapult them into the business they truly want. Through Network 2 Networth's programs, professionals become grounded in “why” they are in business and gain the ability to create a wealth of opportunities through every day conversation.

Additional Resources on Business Networking can be found at:

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Raymond Chip Lambert, The Official Guide to Business Networking