Why do people join network marketing? The simple answer is to make money. No arguments there. So why do most quit the business within three months?

Well, obviously because they aren't making any money in fact, it has cost them money. The harsh reality is MLM is not a get rich quick opportunity; it's a delayed gratification business. You get told that to eat an elephant means eating it one bite at a time.

Reason For High MLM Failure Rate

It's just about the biggest single reason why the MLM failure rate is so high... people reach their spending limit early on and the very reason they joined during the preliminary prospecting and presentation period has become lost among a sea of debt and doubt. So they put on their parachutes and exit the aircraft.

How can we avoid this? Okay, we've established the reason people join network marketing is to make money. What if people could learn a way of making money on the front end which would at least take care of their monthly autoship payments while they prospect and build their business.

Why You Need To Call The Shots!

What I am getting at here is to develop a tool or tools within your arsenal which could be your early lifeline in your MLM business. In other words, a tool which will not only supplement you with much needed income during the formative establishment period but one which will also drive qualified, targetted leads to "your front door" wanting to take a look at your business.

The problem with network marketing over the years is many systems have been built on poorly marketed principles. Take a look around you today. Opportunities have been opened up with the advent of the internet.

Once people join network marketing, and have reached or exhausted a lead source in their business it starts to stagnate. The tough part is then figuring out how to expand it. How to continually produce leads. And this is one of the factors many are either not told about or simply don't get.

Author's Bio: 

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