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You have likely noticed that the days of undying, unquestioning customer loyalty are long gone. In today’s cutthroat economy, when many clients are looking for ways to save a buck or two, client retention and maintaining good client relations is more important than ever.
Following are four ... Views: 555
You’ve likely already heard that Twitter and Facebook, the social networking heavyweights, can help you to connect with clients, but did you know that StumbleUpon can help you get not only free web traffic but also leave you with faster results by getting laser-focused on your niche ... Views: 593
Once prospective customers give you their name and email address in exchange for some sort of free gift (usually a PDF report, or possibly a sample chapter of your ebook, group training program, etc.), your job as a marketer isn’t over; in fact, it’s just beginning! Now it’s time to put email ... Views: 480
Almost everyone offers bonuses these days to increase the value of their offerings and entice more people to sign up for their programs/products/workshops/etc., but did you know that you can use bonuses to increase customer satisfaction and keep customers coming back for more? In fact, offering ... Views: 516
One of the major advantages of owning a small business is being able to communicate directly with your clients, from person-to-person rather than stuffy-corporation-to-person, which is too impersonal to really help you connect with clients and grow your business.
Not to mention that tried and ... Views: 491
One of the key reasons to have dedicated website landing pages is that you can focus an interested prospect’s attention just on one specific product or service. But here’s the thing: many people focus the majority of their efforts on getting people to their website landing pages and not enough ... Views: 450
Starting a blog for your business is a great way to attract the interest of potential clients who are out there browsing the search engines for exactly the solutions you offer, but as with most things in life, there are “right” ways and there are “wrong” ways to publish a business blog. For ... Views: 516
In today's business community, there have been revolutionary steps made in strategies for marketing thanks to the internet, smart phones, and all the new gadgets and widgets that roll out each year. All of these have made it much easier to implement a marketing strategy that allows small ... Views: 450
Just as in the human body, the strength of a business comes from its core. A strong core facilitates growth and endurance, and in business, that growth equals success, and that endurance equals longevity. Naturally, a successful, long-living business is what we all want and strive for!
You are ... Views: 713
Books for doctors are numerous, but few are written in a practical and easy to implement format. Most of the books cover the technical aspects of doctoring, but doctors are people and they need a book that covers the socio-psycho aspects of practicing successfully. The information should produce ... Views: 1570
I need to tell you something. I hope you don’t mind. You see, what I have to tell you might not be something you want to know. But here goes, “You are not always right.” This is my polite way of telling you that sometimes you are wrong.
It’s OK. Believe it or not, we all are wrong about ... Views: 1238
Know. Like. Trust. These are the basics for doing business, reaffirmed at a recent talk and book signing by Guy Kawasaki. His new book explains how to influence people while maintaining the highest standards of ethics.
What a wonderful way to describe the process of delighting your customers ... Views: 1116
Virtually no business can grow and earn revenue without the help of advertising. When the company or brand name is not known to the market, advertising and marketing campaigns must be initiated right away. However, there are situations wherein budget limitations can make it challenging to ... Views: 592
Flyers are the simplest yet one of the most common business printing products that many companies use for various purposes. Whether to market their services, introduce a new product or announce an upcoming business event or sales promo, most businesses and organizations rely on the lowly flyer ... Views: 714
Are you ready to start working smarter in your business so that you are not working seemingly endless hours for less money than you want to be making? Let's be honest here. You are in business because you want to help people, and many of you tell me that it is not about the money. If that were ... Views: 889
We all have a passion for the new. This passion for new leads to our hobbies; hobbies are something for which we all are having love in our mind. Different people are having different hobbies such as painting, reading, singing, dancing etc. They are the best partner in our when we are alone; ... Views: 797
Brochures, catalogs, newsletters, posters, billboards, etc. Whatever your printing needs may be, always be sure that you select only the best local commercial printing company, particularly if you are in the Amarillo area. If you are not cautious, you might end up working with a fly-by-night ... Views: 739
When it’s time to update your promotional brochures or launch a direct mailing campaign to attract new business, it is only normal to be concern about the costs. So before you start, you should be aware of several important considerations that will allow you to manage your expenses and ... Views: 803
This is the introduction article to a series of articles of the same title the purpose of which is to provide business with helpful pointers for their translation processes.
We start with a headline that makes professionals in the translation industry cringe: Translation errors cause lost ... Views: 738
The St. Louis Cardinals defeated my favorite team, the Atlanta Braves, on the last day of the regular season to make the National League play-off series.
The Phillies were supposed to sweep the Cardinals in the league championship.
The Cards beat them.
In the World Series, the smart ... Views: 1223
Domain registration is most demandable need of today’s amongst the businessman as well as any person who are looking for online business. They generally tend to register a domain for their business. People can get domain registration services and start and give their online business a new ... Views: 605
Another day, another deadline. You gulp caffeine and forge ahead, like the steadfast worker you are. A good soldier never gives up the fight, right?
Only if you view work as a battleground.
There’s a decisive difference between soldiering on, gamely shouldering the workload you’re ... Views: 865
Whatever type of business you are running, it is clear that you have the same objective as with other business owners. And that is to get the most return for you marketing dollars.
These days, it is easy to be impressed by the latest trends in online marketing. However, business printing and ... Views: 591
Advertising is one of the most important aspects of business success. Whether you are running a small venture from your home or managing a large corporation, you will find that you always have a need for business printing to attend to your print advertising needs.
One of the ways you can take ... Views: 592
“The western route will never work.”
“No one has ever done that before.”
“What makes you think you are right?”
These are some of the words Christopher Columbus heard. He knew there was a sea route which was shorter to Japan. It is a fact we know today that he was wrong in these ... Views: 1279
When reading a book, magazine, newspaper or any marketing piece, there’s a good chance that the reader doesn't give that much thought to the paper on which the material is printed. However, if you are business person who wants to achieve more than just putting words and pictures to paper and ... Views: 1380
For anyone thinking about setting up an email marketing campaign as a way of connecting with their customers, the initial steps can seem to be insurmountable. However, it's not as difficult as it may seem. These are some tips on how to go about it.
Consider your recipients
One of the first ... Views: 498
“Success is going from failure to failure without losing enthusiasm”
~ Winston Churchill
Why do most businesses fail?
Well if you answered lack of money or clients you'd be right in a way because that's the problem on the surface. Underneath that though, the root cause is because they ... Views: 606
So, you are working on your business, you are getting out there networking, you are talking to potential clients, writing articles, advertising, got the website up, and so on and so on, but you feel like things are just not moving fast enough.
In fact, you’ve done way more than you ever ... Views: 513
Every heart based professional is at some time or other grappling with the dilemma of “being spiritual” and “making money”. And as they step up and become more successful in business, is it OK to make A LOT of money?
Well, let's take this back to grass roots. It is a scientific fact that ... Views: 581
OK, so you have finally decided to take that step out of your comfort zone and attend a networking meeting. All the marketing gurus tell you that you have to get out there and make contact with new people to build your community. It’s not about sitting in your office waiting for the phone to ... Views: 608
I want to tell you a story ….
Once upon a time there was a door-to-door salesman selling vacuum cleaners who knocked on a door. The lady of the house came to the door, listened very politely to the sales pitch and said “no thank you”. The salesman gave her a big smile and thanked her very ... Views: 1722
Last night I was watching David Neagle speak on the topic “Are you Marketable?” Just so that you know David is someone who knows what he's talking about, not only is he a multi-millionaire, he has also mentored hundreds of entrepreneurs to become millionaires, and one of the things he says a ... Views: 547
We are conditioned from birth to seek approval, it's in our bones, our muscles, every cell of our bodies.
At a recent seminar I attended it was likened to an addictive substance and I thought it was a brilliant analogy to highlight the power it has over us. So to share it with you, imagine ... Views: 721
“What's wrong with my marketing?”
A very common question when clients aren't coming in as quickly as we'd like. My response is well, let's look at what is working. While exploring what's not working can be very helpful, focusing on the positive is far more productive to begin with. What ... Views: 830
So if you run after 2 bunnies at the same time, what are the chances of you catching them both?
The answer would be practically none. And that would be exactly the same when it comes to business. If you have your eye on two different bunnies, ie, two different target markets, the odds of ... Views: 562
To find exactly what you want in offset printing, you will need to do some real work. You cannot get everything you need in long run printing by just resting in your laurels and letting those firms decide things for you. The key is to be proactive and of course look for the things you want in ... Views: 714
Discerning Your Financial Beliefs
In order to experience financial freedom, you need to understand what true freedom really means. There are many very wealthy people who have no freedom when it comes to money whatsoever. I also know numerous people of very humble financial means who have ... Views: 602
ITIL V3 was introduced in the year 2007 in a blaze of publicity. It then generated some profound discussions (and even divisions) inside the IT Service Management community around the world. It took more than a year to then changeover to a brand new ITIL training and skillset ... Views: 710
Before you finally decide on that local commercial printer, you should consider seven really crucial characteristics or facts about them. Believe me, you do not want to be stuck with the worst Dallas printing company just because you overlooked reading some of the fine print or missed another ... Views: 849
Do you want to print something like 10,000 pieces of a commercial print quickly and accurately? Well, your only choice really here is to go for heatset printing. Heat set web printing using the offset printing technique is the fastest combination possible to produce accurate high quality prints ... Views: 826
For many new coaches, the focus is on getting coaching experience…period. An option emerging coaches often take is to agree to coach clients without charging for their services. This is what we call pro bono coaching. However, having only or too many pro bono clients will not help us with our ... Views: 2675
If you want your prints from that commercial printing company to be spotless, you have to perfect your process. There are many factors that come in that determine the results that you get from the commercial printer. Not only must your own designs be good, but you must also coordinate properly ... Views: 660
So you are all new to this commercial printing gig? Well, it is easy to learn really, and in truth dealing with a commercial printer is a cinch. Let me get down to the steps of basic commercial printing for you so that you can learn quickly how to work through the process. It is easy and you ... Views: 747
The first time that you step into a flooring store can be extremely overwhelming. When you are looking for carpet in Spadina Toronto, you're faced with many different choices, so it's important to take it one step at a time. When a professional comes over and offers you assistance, accept it ... Views: 741
There are so many ways for you to reach potential clients… your website, your blog, your marketing materials, your facebook posts, your networking, public speaking, your fliers and handouts, etc.
Some are more effective than others, but whether it's online or offline, you have many ... Views: 752
Hardwood flooring in Calgary is one of the most popular choices because it is visually appealing and gives any room in the house a very natural look. You can have hardwoods installed in your home using various styles of woods and shades to transform your house into something spectacular. When ... Views: 713
Are you seeing all your business printing go to waste? Are your materials just being snubbed by your audience? Well, there are many reasons why your investment in business printing can fail. It can be that the Dallas business printing service you hired did not perform very well, but in many ... Views: 643
Offset printing is a very big investment. If it fails on you, it is a big deal of course. You cannot just take back the cost of that type of long run printing. So if you are seeing some failures from your offset printing efforts, you might want to get into the root of the problem. Luckily for ... Views: 659
by: Geoff Ficke
The Old Adage “You Get What You Pay For” Is Especially Important to Service Providers in Today’s Economy
The 19th century British essayist John Ruskin once presciently stated, “There is scarcely a thing in the world that some man cannot make a little worse, and sell a ... Views: 1507