An essay is a literary genre that is characterized by allowing a particular subject to be developed in a free and personal way. Commonly, people write essays to express some opinion or idea, and without having to worry about sticking to a rigid drafting structure or documenting it exhaustively.
The universities demand that the essay be clear, consistent and forceful. Establish a common thread that explains the reasons for carrying out the program and how it coincides with the medium and long-term objectives of your professional life. Be honest and do not try to pretend things that are not. It is also important to show how the university and the teachers of the program are an important element for you and why it differs from others. The essay is not a blank check. You should not send the same essay to each university, but write one per program and university.
The essays are different for masters and doctorates. Mastery leads to a general knowledge, so it is acceptable not to know the subject in depth. The doctorate, on the other hand, has the objective of producing new knowledge, so it must demonstrate suitability in the subject and interest in those who work it; the doctorate is chosen by the advisors and not so much by the university and, often, the essay must carry a more formal research proposal.
There is no predetermined structure. Each person can do it in a way that demonstrates their personality, but do not forget to be clear and go to the point: why this particular program and university and how will they help you to achieve your goals. He must show the inflection points of life that helped him define the long-term goal, that is, what key moments in his experience lead him to study this particular postgraduate course.
An essay should be balanced: one or two paragraphs of your experience and preparation for the graduate; another two paragraphs of the short and long-term goals and another concluding paragraph where it is established why he is the ideal candidate for the program.
The first and last paragraph is very important. The people who review the applications look at many trials, so you have to know how to capture attention and close in a forceful way. It is recommended not to start by saying your name and what you want to study. Try to do something creative that awakens the reader's attention so he or she wants to read the essay. If you achieve this purpose and all other requirements are met, it is most likely that you will be admitted. One way to capture attention is to establish a very strong inflection point that has led to the decision to reach that long-term goal, without spreading much. You have to hook the reader without going too far by the branches. And, to close, you must reiterate the importance that the program is going to have in your life and why you want to be part of it, without exaggerating.
Sometimes programs and universities are idealized without knowing if they really fit the goals, capabilities, and interests. Therefore, it is very important to previously research the programs, not only through web pages or brochures but also by teachers, students and alumni to get a more detailed idea of each program.
Writing an essay will take approximately two months. You must have the time to write a draft, make corrections, rewrite. It would be worthwhile for well-known people to read the text to know if it really manages to reflect their personality and interests in what they write. Also, have it reviewed by a person who knows the language in which the essay should be delivered, so you know if you are transmitting the message you want to give.
There are many books available, such as Get into Graduate Schools or Marketing Yourself to the Top Business Schools, in which you can see different models of essays that go to the point and answer the questions in a clear but creative way. You should be careful not to copy phrases from other essays because of the subject of plagiarism.
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