Build A Social Hub To Make Your Instagram Shoppable

There are lots of ways in which you can make the best use of Instagram and utilize different social media platform to gain the optimal advantage for your business marketing campaigns. The Shoppable stickers are new additions to the innumerable useful features of Instagram that will help all businesses, big and small alike. The features of these new shoppable stickers are:

These can be used in the Instagram Stories to make it more attractive and believable
These are actually much similar to those regular Instagram Shoppable posts that you know
These allow businesses to tag their physical products from their catalog or other e-commerce platforms

All in all, it helps the viewers to see the name of the item, the price of it as well a brief and relevant description when they click on a specific item on Instagram. This means you will have a fair bit of chance to raise the interest of the viewers to know more about your product and encourage them to visit your official business website for that matter.

In short, you will increase the chances of making a sale. Amazing, isn’t it?

The guide to follow

However, if you want to make the best use of the Instagram Shoppable stickers in your post you will need to follow a specific guide. This is because you will require building a definite and dedicated social hub of your own to make your Instagram Shoppable work. The specific steps to follow are as under:

First, you will need to create your own Engage hub account. This is a very easy and intuitive process
Second, you will need to choose the ‘+Add new Engage hub’.
Third, you will now need to choose Add New Connection such as Facebook, Twitter or Instagram. Make sure you select the most preferred one and link it with your account.
The fourth step is to add a commerce URL to your chosen posts.
The fifth step involves choosing the perfect font and color from the design section. When you reach this stage it is important that you determine whether or not you want to display the author name, the description, the commerce button, and the source icon.
Lastly, publish the social hub you created on your website.

In case you want to power it up even more with Shopify, you will also have to follow a few other steps in addition to the above. Do not worry as this will just take a few more seconds to your social hub creation process. These additional steps include:

Adding a new page and
Putting a new HTML code of Engagehub.

Well, there are also a few other platforms that will allow you and show the specific steps to follow to add such a new page. As for the HTML code make sure that you copy the embedded code from the Engagehub and then implement the code into your own page code. Take help from experts like Stormlikes if you are unsure.

Do not overlook the others

It is a very common mistake that most of the big companies make. In most of the cases, it is found that a lot of reputed brands prefer using Twitter and Facebook only. It is true that these are the two big social media platforms for several reasons. These two social media channels are so popular and powerful in many ways that it is very easy and quite natural to ignore others.

However, it is very important that you do not ignore or overlook the other social media platform when you want to involve social media to the maximum level for marketing your business. This is because it is extremely important and one of the most essential and central tenets for good and effective social media marketing because:

The primary requirement of social media marketing is to be omnipresent or ‘be everywhere’ and to be more precise in this regard
You explicitly need to make sure that you are not missing out on the benefits of Instagram.

Why it is so important may be the question doing rounds in your head now. Well, the reason is very simple.

It is because Instagram is considered actually to be the second biggest social media platform on the web. It is even bigger and more popular than Twitter and more extensively used.
Therefore, if you ignore Instagram then it is for sure that you are missing out on its innumerable benefits and especially on one of the biggest audiences that you will get today on the internet.
Another very good and significant reason for any business owner not to overlook Instagram is that this platform also happens to possess the ability to provide you with some of the very best rates of engagement on the internet.

Last but not least, Instagram will also provide you with some of the very best returns on your investment.

Reason to use Instagram

There are lots of reasons why modern day businesses should use Instagram to its full potential when it comes to the inclusion of social media in their marketing process.

The fact that Instagram is a visual medium makes it so impactful, popular, effective and powerful. As it is said that a picture can tell a thousand words, this platform will make the viewers get emotionally attached and they will respond to your posts easily and perhaps almost instantly. That will, in turn, encourage them to want to buy the product from you.
What is even more beneficial about Instagram is that posting the selected photos takes just a fraction of the time in comparison to posting a written content.

That means, if you sum up all these in terms of the amount of potential benefit you gain with the amount of time you spend to create your shoppable social hub, you will find that Instagram is very much unparalleled when you compare the benefits provided by the other social media platforms such as Facebook, Twitter, and others.