OUR CLIENT: SPARTA ATHLETICS | UNIQUE DESIGNZ
OUR CLIENT: SPARTA ATHLETICS
How we helped our client Joe Passalaqua, stand above the crowd with his newly developed high-impact branding for his business Sparta Station Athletics.
SPARTA’S PAIN POINT
Joe Passalaqua had be plugging away trying to build his Crossfit gym membership over the past 2 years. His big vision was is to eventually franchise multiple locations within the northern New Jersey area.
Sparta Athletics didn’t really have a consistent brand identity as Joe was bootstrapping and didn’t really have the resources to invest heavily in branding when he first started building his business.
Joe began reinvesting in his brand’s identity because without consistent branding, he would never be able to franchise his business.
He needed a more cohesive and consistent brand to help sell his gyms via the franchise model.
THE BRAND DOCTOR’S STRATEGY
Henry Kaminski Jr. immediately got to work with his team and began developing a more cohesive and consistent brand identity for Joe’s business.
After a proper diagnosis, Henry and his team developed a color scheme + typography that give the brand a major makeover.
In order for franchisees to take this brand seriously, we needed a look that was going to “WOW” potential investors and new members to joining the gym.
The Brand Doctor also began to infuse more of personal touch to help Joe’s brand stand out and differentiate themselves from the local competition.
THE SOLUTION
Henry Kaminski Jr. did a full rebrand of the Sparta Athletics website and logo design along with some social media identity.
Deliverables Included:
Logo Design
(2) Website Designs + Development
Social Media Identity
Location Signage
Sales + Marketing Funnel Development
Copywriting
UNIQUE DESIGNZ |DOCTOR HENRY KAMINSKI, Jr.
WE HELP CONSULTANTS + ENTREPRENEURS SAVE TIME,
ATTRACT HIGH QUALITY CLIENTS + SCALE PROFITS.
Your ideal clients need you. And when your personal brand has precision-crafted messaging, coupled with beautifully thoughtful design, that sounds, looks + feels like you, they’ll know you’re the perfect match for them.