Live chat at your website provides immediate responses for all your customers queries and concerns by a live person and that also in real time. Despite exceptional customer service there are many other benefits which are also provided by live chat.
Live chat is cost effective
Times have changed and the implementation of live chat is not that tough as it had been before. The live chat solution are quick to implement and relatively lot cost effective than other customer service like phone support and email. The interaction time is also reduced with the help of canned responses and urls. Even with live chat, a single agent is able to handle 4-5 customers at a time, thus multitasking. This also reduces the requirement of more agents and also per interaction cost.
Implementation of live chat is also a few line code which does not take too much time and even if has to be integrated with your existing CRM, it is processed in a quick manner.
The cost saving has emerged from many angles.
The amount of inquiries from the consumers which were directed at the call centers are also reduced with the integration of live chat system at your website.
And if live chat system is managed effectively, then they could finally replace an entire call center which are equivalent to tremendous cost saving.
With this money in your pocket you are having an opportunity to have a larger budget at your table to invest in truly understanding your customers.
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Source: https://www.livechatagent.com/key-benefits-of-live-chat-for-businesses/