Often times people can get a quick taste of online success and allow this to become more a barrier then something to build upon. Making a profit quickly is the best way to start an online business since the positive feedback helps you build momentum but some internet marketers fail to capitalize. When this occurs people actually succeed in making their efforts more difficult instead! Let's see how making a profit quickly can actually sabotage the efforts of some internet marketers due to their failure to manage their momentum correctly!
Fast Start
Starting out most internet marketers will find their level of enthusiasm and energy at its highest due to their excitement and anticipation! At this point you have little or no experience with set backs or frustrations therefore you're ready to set the world on fire.
Momentum Takes Hold
As your efforts start to yield the results you anticipate and you begin making a profit life is good and your decision to start an online business seems to have been a good one! Now you got a little momentum on your side and you're beginning to feel a bit of contentment as well! Lookout!
Complacency Sets In
The contentment you are feeling begins to affect the ambitious drive you had that got you to this point! Making a profit feels great and you decide to 'savor' the moment diverting your focus from building your business. You're not worried since you've already accomplished so much and so soon but then the shift begins to take place!
Momentum Slips Away
The decision to rest back on your laurels starts to erode any momentum gained which is a very powerful asset for internet marketers. Progress made begins to slip away and MUCH faster than it took to achieve it! Before you know it you're back at square one!
Starting All Over
Your bewildered, frustrated and feeling somewhat defeated and overwhelmed by the prospect of starting all over. Your efforts aren't as fresh or vigorous therefore your results aren't as good, you are no longer making a profit the frustrations mounts, mistakes add up and you walk away!
Sometimes the sweet taste of online success, if it's experienced too quickly, can actually undermined the efforts of internet marketers! As crazy as this may sound when some start an online business which ends up making a profit quickly they tend to become complacent. When this occurs it can actually result in making their efforts seem more difficult. By mismanaging the momentum that has begun to build people can actually squander away any future successes as the discussion above explains! It is always wise for internet marketers to remember making a profit is one thing but building a business requires a consistent and sustained effort! Celebrate your successes for sure but also learn to immediately use any momentum created to make your future efforts easier and more effective!
TJ Philpott is an author and Internet entrepreneur based out of North Carolina.
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