Two Ways of Making Internet Money

When it comes to making an info-product, there are 2 types of styles to choose from. Either you be creative or innovative. Creative means you examine the market and come up with a good solution.

In other words, using your brain to think of how your info-product can solve an existing problem that the market is having. For example, if you know that there are a lot of people having a problem such as writing a salesletter, you come up with some salesletter generator software.

Or let's say, if you see that a number of people are trying to organize their joint venture's details, you can put up some joint venture profile software. Essentially, you'll be the first person to sell in the market. Make sense?

However if you want to lower your risk of failure and make money faster, then choose to be an innovator. Study the existing products created to fulfill the demand of a market. Look how good the sales volume is. Then, be an innovator by providing better solutions or tap into an already existing opportunity.

Not sure what this means?

Let me explain ...

One may have realized that there are many sales letter generator in the market, this is because of the innovative marketers that are creating them. PayDotCom, a relatively new company, is an added example of an innovator market that provides the same service as Clickbank.com

PayDotCom was created after the company Clickbank.com was launched. Clickbank.com was the first site that provided a credit card processing service with built-in affiliate tracking program for online marketers to use. Currently, there are new innovative marketers that have created an affiliate tracking tool that can be included with other credit card processors like Paypal.com, 2checkout, authorize.net, and the like.

Innovative marketing is not just about copying what is successful and trying to be superior, larger or less expensive. That's a very narrow observation on how to make money and it will normally fail. You will change the entire profit model by adding the two simple ingredients that follow:

1. Look for an angle

Looking for an angle means positioning yourself different from those who made it first. Take for instance, Clickbank.com. This is a great success but other affiliate tracking tools that did not have a built-in credit card processor were very successful too by tying up with a third party credit card company. PayDotCom is also another case in point for they solve the core problem.

2. Complimenting with the pioneer

Offer an info-product that can ride on the existing successful market. For discussion purposes, let's take for example Clickbank.com again. There are a lot of new tools conceived to improve the convenience of using Clickbank.

Examples are: Software to manage your Clickbank.com affiliates; Software to extract your Clickbank sales report into a Microsoft Excel file; Software to make Clickbank.com search engine tool that is integrated with Clickbank ID;Instructional videos on how to put-up Clickbank.com account; and so much more.

Check out what's happening on the internet. Decide if you want to become a creative or innovative marketer. Then, TAKE ACTION!