Twitter has taken over the hearts of millions today and if you do not know anything about it, you really want to get on the band wagon and log on to Twitter and learn about it in a matter of minutes. The 140 character message can go a long way and you will be on your way to social networking with friends, colleagues and just about anyone whom you want to follow for their tweets. It is a very fast moving and fun site be on.
Did you know that in the recent State of the Union speech by the President, many members of the Congress were on their Blackberrys twittering to their friends and colleagues right from the chamber? The media is using it heavily and it is on the news all the time. It is a great way to build and stay connected to your audience if you have one or you can instantly build one.
It is one of the easiest social marketing web 2.0 sites to set up and start using it. Even if you do not own a business, it is great way to communicate with just about anyone without imposing too much pressure on them. You can also share vital information which will help your followers. What a great way to share information in this day and age!
The way it works is amazingly very simple. Once you sign up, you can send your Twitter link to friends or colleagues, send it out to various blog posts and share it on Face Book and other social networking sites. When people go to that address they can quickly "follow" you on Twitter. So each time you send out an update about something, they will see it.
Now, people who are already using Twitter can find you there. For example, if you choose to "follow" other people, then their audience will see you. In addition, if they have seen your name or face before in the social web 2.0 world, they may click on it and decide to 'follow you'. This is how your audience grows. There are more and more benefits to being on Twitter and Twittering.

Author's Bio: 

Alka Dalal, MA. , MS., (NYU and Rutgers University) with many years of corporate experience, founded i-Speak Consulting to enable individuals to take a pro-active approach in being effective communicators in the workplace. She has enjoyed success with different careers, family life and business. She is thrilled to share the stories of her struggles and triumphs in spite of adversities with others, to help them build their dreams and succeed in their own ways and finding their own creativity.She draws upon her vast experience to provide valuable tips on how to succeed in today’s economy using great tool called Internet Marketing.