Many people think that LinkedIn, a professional networking site, is only for those who are searching for jobs. So if you are someone who already has a job, there’s no use in posting resumes and recommendations, right? Wrong.
It’s a misconception that LinkedIn is only for those who are actively looking for employment. The true purpose of this site is not just to function as a resume depository–it is, above all else, a place for people to network. Networking is a valuable tool, regardless of employment.
LinkedIn is not even just a networking tool…it’s a resource center. There’s a Q&A feature which allows questions to be posted for other people in the industry to answer. A publicly posted question can yield valuable insights and allow the user to get in touch with other experts in the field. Groups that link individuals from the same industry are easily created and managed. Easier access to information is a welcome resource even for those who are employed, and it can be invaluable to someone in medical sales, laboratory sales, clinical diagnostics sales, medical device sales, pharmaceutical sales, or other healthcare sales.
In addition, the networking and resource opportunities available on LinkedIn can provide information about competitors that can enhance an existing business opportunity, and give you an edge in your career. Network updates can give you details about how other businesses are working and allow you to adjust your strategies accordingly. This kind of industry information can be a huge benefit to medical sales management, marketing, or sales reps.
LinkedIn is an important resource for employers, too. If you’re in human resources or run your own company, you can use the site to check up on potential employees. Through the simple act of checking a profile or virtual resume, you can get a glimpse into the capabilities and track record of a person.
One of the most invaluable features of LinkedIn is its ability to show recommendations, which allows employed people to see if a potential supplier, partner, or employee is worth dealing with. Wouldn’t you always rather work with someone who was recommended than work with someone you know nothing about?
Peggy McKee is the owner and chief recruiter for PHC Consulting, a recruiting firm providing top sales talent to the medical and laboratory products industry for over 10 years! Check out her website and blog for powerful tips for jobseekers => http://phcconsulting.com/
Learn how to create the most effective LinkedIn profile possible with this LinkedIn tutorial => http://linkedin-for-jobseekers.com/linkedin-profile-tutorial.htm
Post new comment
Please Register or Login to post new comment.