Article

Appreciating My Double Life

Written by Susan Vernicek

Topic: Work Life BalancePublished August 18, 2010

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By Susan Vernicek

Do you live a double life like many of us do? Do you like your double life? My goal is to run the magazine full time in an office and not in a one room studio/bedroom that I have now. I want an office where my staff and I can all be together turning our creative ideas into inspiring content for our readers.

Just last November, I started my journey into the full time entrepreneur world. I gotta tell ya, I absolutely love it! Yes, I have my down times with loneliness and fears of failure, but I keep moving day-by-day, breath-by-breath. I surround myself with individuals who possess a go-getting attitude to help me stay motivated. Yes, we motivating professionals also need encouragement! This is why I want to share one of my double lives and how I appreciate the situatio
I am in because of the support I am given and the angle I approach it with.

By now, most of you know I own Identity, which is thriving in many ways, BUT did you know I tend bar on the weekends putting in as many 25 hours in three days? Yup, I do! Why? Well, at first it was for extra cash to save and use for personal and business use. Then, I started to appreciate my situation thanks to the people I work for, work with, and all the interesting people I encounter through this job.

I have this whole other life where I get to meet so many new and exciting individuals. I get to meet all of these personalities, good, bad, and the beautiful. It’s like research while I work because I get to study and learn from them. I like to observe (in a good way) everything from their appearance to their mannerisms and, when given the opportunity, their thoughts and ideas. It’s quite a situation, and I am appreciative for it.

Think about your double life and if it’s a situation that supports you, your family, and your future. If you can’t find the appreciation, I would suggest taking the steps to find a better double life! I would like to thank Hot Rods, BBQ in Wharton, NJ! Thank you Toby and Anthony and thank you to the rest of the crew there!

Article author

About the Author

My two driving forces in life from a young age have been to run my own business, and have a positive influence on others. Like many fine women I know, I’ve always had to work hard for what I want. I’m a native New Jersey girl from Wharton, where I still reside, and have always had a creative spirit. After graduating with a Fine Arts degree and a dual focus in Graphic Design and Photography from Frostburg State University in Maryland, I had a tough time finding a job, so I decided to spread my wings and spend a summer in London with a friend. When I came back, I had a renewed sense of purpose, and found a job in the graphics department of a medical company. While I experienced and learned a tremendous amount with that company, I had many not-so-great moments. The end result of sticking with that focus was Identity Magazine.

Being a woman with many interests, and all the same concerns as my female counterparts, I relied on the media for information that could help improve and inspire my life. Through my own discontentment with all the in-your-face ads and useless information about diet fads, fashion trends, and celebrity gossip found in other magazines – Identity was born. I believe our role models should be in our everyday lives; not photo-touched fashion plates on a page. Identity is my gift to every woman, for being who she is, and the best that she can be. I hope you enjoy it.

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