Many websites have entered the market recently that boast to have the best the retail world has to offer. These website make big claims about having loads of variety and stock as well as hassle free delivery and payment. In reality they hardly have anything to offer, their delivery is incompetent and the payment options are less than a few. Regardless of the saturation in this market, every day new retail websites are being launched, each making grander promises that the one before. In this craze a few websites like have managed to stand the test of time and come out winners. What makes these websites such a success? Lets find out. claims to have everything you could want when it comes to fashion, and they don’t disappoint. Their truly extensive range offers you a choice between home décor, garments, shoes, accessories, fragrances for men and women, bags and even children’s clothes and toys. Websites like them who have specialized in one particular genre and done justice to it have seen success. The differentiating factor is often the fact that they have more to offer than just garments and accessories. Most of these websites usually have ways in which a customer can interact with them and give them their tips and suggestions. Since they allow for constructive criticism they have managed to adapt and change their websites to make it more customer friendly. Some websites even allow their customers to suggest what they’d like to see on the websites like a particular brand of clothing, some author or a type of electronic item. Further their website offers people visiting it more things to do other than just shop. Some have blogs and style sections, which tell readers about what the latest fashion is and where they can get their next best deal. Some allow for comparison of different products and brands so their customers can make an informed choice. Further these websites usually provide all the necessary information about the products and brands they sell so the customer has all the information he might need or want. A good variety always makes a website attractive and is bound to garner in more traffic. A well stocked website will always be a preferred option as the customer is always assured to find what he wants there.

Another great feature that websites like offer is prompt and efficient delivery. This put the customer at ease about the safety of his purchase and gives him the assurance that he will receive it in the specified time frame. A wide variety of payment options is a great competitive advantage these websites have as people who are vary of paying online can still shop on their website. A lot of good features make things websites click. What you also need to see and check out is the reviews these websites have. Reading about personal experience of people is a great way to know how good the website is. has many reviews available online which tell you about the personal experiences people have with the website and why they love it so much.

Author's Bio: 

Fashion and You is an exclusive, invitation-only online destination. We feature the best International & Indian Designer brands in Luxury, Hi-fashion & Lifestyle experiences for men, women, children & your home. For more visit :