Over the years, less centralized ecosystems have become increasingly popular in the business world, and more and more enterprises are now focusing on putting together equal partnerships with third-party vendors who add value to the business. It is because the partner model empowers enterprises with cost-effective, real-time access to many and various partners under the purview of their technology ecosystem. An abundant software channel partner model facilitates the adoption of unique technologies for multiple layers of infrastructure to help the enterprise build and offer better solutions as well as services for their customers.

It is a given that enterprises choose their technology partner by what they can do for them, but it is imperative to remember that how these technology partners achieve it along with the value they add is typically the differentiating factor. So, we put together some of the most crucial do’s and don’ts for when you are close to selecting your technology partner.

1. An excellent place to get started is checking for how long the partner that you are considering has been in business. In addition to that, be sure also to see how long they’ve been able to retain both their customers as well as their staff. Why? Just because longer tenures are a demonstration of commitment, ethical behavior, and loyalty.

2. Ensure that you ask for corroboration for the claims technology partners make during their pitch to you. The provider must be able to substantiate their claims with facts as well as documented success stories from respected customers.

3. Make it a point to speak to the technology partner’s other customers and gauge what they think. You can pick someone from the list on your probable technology partner's website and request their contact details.

4. When you first initiate discussions about the challenges you currently face with a potential technology partner, make sure there is ample focus on people, outcomes, process improvement, and productivity instead of IT. The partner must possess at least a basic understanding of the industry you operate in along with your target market and also how their offerings can drive your business' growth.

5. This process concerns the future of the company, it is imperative that you ensure that you have a clearly defined picture of precisely what is supposed to happen once you go live -- you should have this information in the context of not only the immediate future but also a year after that.

Long story short, success depends on embracing change, wholeheartedly taking up innovation and technology to address the problems the business is facing. The right software channel partner delivers useful products that can be integrated into other products to help the enterprise capture new markets. These partners can successfully lend a helping hand in myriad things: starting from building industry-specific customized solutions for customers to building systems with off-the-rack software and hardware packages. Businesses, no matter the industry, stand to gain immensely from fostering partner ecosystems.

Author's Bio: 

Kaushal Shah manages digital marketing communications for the enterprise technology services provided by Rishabh Software. This blog is created, to showcase the important tips to boost the performance of your Android apps.