What is creative writing?

Creative writing is a form of writing which involves the use of imagination and invention, and is not inclined toward academic or technical subjects. This type of writing is focused on narrative craft, character development, and the use of imagery, and includes poetry, novels and short stories.

What is technical writing?

Technical writing is a form of writing which involves writing about a specific subject which requires direction, explanation and instruction. Technical writing is used in
academic and professional domains, and is carried out by an expert in the field. Examples of technical writing include business documents, research papers, and scientific manuscripts.

What is tender writing?

By definition, tender writing is a mix of both technical and creative writing. However, it is more focused on technical writing, and is aimed at winning over the tender committee in order to win a high-value business contract.

Writing tender proposals requires proficiency in using corporate jargon and slang, as well as formal presentation and persuasion skills.

Tender contracts are highly complex documents, which require thorough analysis to identify the requirements of the tender committee. Writing a tender response is more challenging than writing a creative piece for an advertising campaign because the writer needs to be familiar with the business and the industry inside-out in order to write a convincing and striking proposal.

If you can spare some of your valuable time to learn tender writing training, you could become an expert in this type of technical writing, assuming that you already have an extensive understanding of your industry. The training will include information regarding ways to approach a tender of your choice, analysis of complex documents, ways to frame the response and how to submit your bid within strict deadlines.

Is writing a tender yourself worth risking a high-value business contract?

You or any member of your team could learn the art of tender writing; however, you should still ask yourself the following questions:
● Can you or your team spare enough time and money to learn the art of tender writing instead of doing what you do best?
● Is learning tender writing and doing it yourself worth risking a high-value private or government contract?

Yes, you could develop expert writing skills with several years of writing experience. However, if you are still a novice, the chances of rejection are much higher because the market is highly competitive. The fine line between tender writing and creative writing may not be visible to you, which could lead you to create an ineffective bid that would inevitably become rejected.

If you have little or no prior tender writing experience, it is advisable to hire reliable tender writing services to write an expert proposal for you and maximise your chances of success. Hiring an expert tender writer can make all the difference between winning and losing a bid.

Make the smart choice!

Author's Bio: 

Tim Entwisle is the Managing Director of Madrigal Communications , Tim has been running the organization successfully for over 12 years and has a diverse knowledge in public contracting and specialises in tender proposal writing.