Gold has been a stable and lucrative investment over the past decade. As gold prices remain high on the world market, many people are investing in gold with the hopes that it is still on the rise. If you are considering joining this new gold rush, you may be looking for a place to start shopping. People buy gold in many different forms. You can purchase gold jewelry, coins, bars, scraps, or shares in stock holdings. If you are looking for tangible pieces, you may have already begun to research the best places to purchase.

One of the most popular avenues taken by gold buyers is to purchase from online retailers. If you decide to buy online it is important to follow a few research steps to ensure that the merchant is reputable. Visiting the website of the World Gold Council is a good first move. Amongst educational and helpful news and data about gold investment, you can find information on legitimate gold dealers. It is also encouraged to check the Better Business Bureau when you think you have found an online broker.

Buying gold online from an established company is both fast and convenient. Many online dealers buy and sell other precious metals as well as gold. These companies will offer prices that are concurrent with the current market value. It is important to remember that if you are quoted a price which is much lower than the current gold value, it is most likely from a fraudulent company. No one wants to pay too much for gold, but becoming knowledgeable about the current gold prices and trends will prevent over spending.

For those of you who may not be comfortable with buying on the internet, there are other options. All over the United States there are shops advertising the buying and selling of gold. This can be trickier than buying online as some local dealers will be more likely to be scammers. However, in the same way as researching online dealers you can investigate your local shops. There are also websites where you can go to obtain lists of local reputable sellers of gold in your area. Your best option when looking for a local seller of gold would be to visit the BBB website and search for dealers in your zip code.

When you decide to purchase physical gold in bar or coin form, you will also have to plan for a secure storage for your investment. Many people are comfortable with owning an in-home safe for keeping their valuables. Another option would be to use a bank safe deposit box or gold vault. Storing gold at home is preferable because there are no additional fees to include. This option is encouraged only when you own small amounts of gold, as home safes are always at risk of theft or burglary.

Larger amounts of gold should not be stored in your home. Opting for a safe deposit box can be costly and you are still required to transport your gold to and from your bank. Many US citizens owning gold use the banks as their storage facilities. Lastly, you may want to consider an IRA Custodian for safe keeping of your gold investment. Sterling Trust, American Estate and Trust, and Gold Star Trust are among the BBB “A” rated businesses for IRA Custodians.

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