How To Market On Facebook Without Annoying Everyone

Facebook is one of those phenomenon online that the smart marketers can’t ignore. It’s currently the #3 rated website online according to Alexa.com, and in the last month it has been ranked #2 (as of September 2009, when this post was written), right behind Google. We all need to acknowledge that Facebook has become the #1 trend online, and if you pay attention to it in your business, you'll be able to improve your bottom line dramatically. What I wanted to do is give you some tips and insights into how I personally use Facebook, as well as give you some references for some great information that will help your Facebook promotional efforts.

First, I wanted to ask a question. What are most people using Facebook for? It’s simple, you just have to realize that social networks are there to do just that, socialize. People don’t want to be badgered by business offers on their Facebook accounts again and again. I’m constantly annoyed on Facebook by people who send me ‘opportunity of a lifetime’ messages, and you probably are, too. (If that's you, you need to stop it immediately.)

Your goal should be to improve the lives of the people around you, and that will automatically make the right people attracted to your business. So it’s fine to send out marketing messages, just make sure they’re beneficial to your friends, and not just trying to sell something. ADD VALUE before you do anything, and people will instinctively be attracted to looking at your business offers on their own.