Everybody knows that article marketing is probably one of the best ways to promote a business. Many online business owners have confessed to spending many dollars on hiring publicists, working with publishers, getting distributors and getting radio and TV interviews. However, the amount of money spent has been far more than the amount of money received. Many website owners complain of not recovering the costs that they spent on PR, let alone shipping costs.

If you opt to go in for more PR, it will only add to your work and you’ll eventually find yourself at the end of your rope and your bank account too. Now, there is no need to spend too much money when the chances of retrieving it back are very slim. Take your project into your own hands and take control of where you are putting your money into. Take control of your money going out as well as the money coming in. This is where article marketing comes into play. If you are a novice at writing articles, don’t worry – it’ll get a lot easier with some practice and a few useful tips.

Here are 3 tips:

1.Take your time and write an article that provides advice and suggestions and promotes your business at the same time. This is not straight out advertising or an infomercial, but it is more subtle and shows your expertise. Check out samples before you get started.

2.Select a number of appropriate keywords that can be used in your articles. If your product is a book, then use keywords that are on your website as well. Adding relevant keywords to your articles will add value when you are posting your articles and can help to increase the page rank of your site.

3.Work on your bio for the article. Include your name and your expertise and always put in the links to your other articles and your website link.

These 3 points can make all the difference between success and failure.

Author's Bio: 

Anuva is a leading search agency providing Professional SEO Services in the areas of Search Engine Optimization, Pay per Click, eCommerce Promotion, Internet Branding and SEO Services across various industry verticals. Our SEO experts will Profit your company and enable you to focus on your business while we achieve your goals.For more details, visit: http://www.anuvatech.com/