Ideas for great promotional giveaways

Promotional giveaways are incredibly important for any firm looking to reach out to their target audience and generate business without the massive expense of organising a high profile television campaign. There are lots of ideas to help you get started too so it is worthwhile thinking about differentiating them to suit your client. While T shirts might be a good idea for the younger market, they might be viewed less favourably by older clients, for instance.

Polo Shirts
Polo shirts are a great idea for a clothing item that can be given away. If they are kept relatively plain so that the wearer doesn’t look like a walking advertisement then they will usually be warmly received and possibly worn on occasions.

Pens
Pens are another classic item because they always appreciated. Everyone can say that at one point or another they have been stuck for a pen. A classic pen set that can be used not just be the person you have given it to but passed on to others to use is a great way of increasing the visibility of your brand.

Umbrellas
Umbrellas are fantastic in achieving high visibility. Whilst your brand and company name might lie unseen while the umbrellas is left unopened, once the rain starts, everyone, including passersby will get to see your details. Umbrellas are thoughtful gifts that can be left in the car and brought out in the bad weather.

Backpacks
Backpacks are a great canvas for displaying your company logo and are always gratefully received because they are very handy for keeping lots of things together. If you are giving them away at an event where lots of other companies are giving items away as well then your backpack can be used to store information and free gifts.

Business Card Holders
Business card holders are also useful. Instead of giving away business cards that will be shoved into a wallet alongside all of the others, why not create a card holder. Every time the holder is opened, your logo will be the first image that is seen by your potential client.

Photograph Frames
Frames for photographs are also a great company giveaway because they can sit on your clients desk and carry a photo of their family inside. As your client looks at their photograph they will also see your company’s logo. This can only create a positive association over time.

Cuff Links
Cuff links for shirt sleeves are a classic gift. They can be engraved and worn at smart business occasions. If they are seen then they can act as a conversation point and drawn in the eye of other potential clients.

Paperweights
Paperweights are practical, decorative and usually seen on desks to hold down documents. This gift is ideal in the corporate world and has the potential to be highly visible if they are used frequently.

Clocks
Desktop clocks are actually incredibly good ideas. How often do you look at a clock every day? Every time the owner looks at the time they see your company’s details staring back!

Phone Holders
Mobile phone holders work in the same way, because we reach for our phones so many times throughout the day. If you create a mobile phone holder then every time your client takes out their phone they will be seeing your brand.

The more creative you can be with your ideas the more favourably your clients are likely to view your company profile!