Internet Marketing’s Biggest Lie

How many times have you come across a website selling Internet marketing that says “as long as you know how to click, you can make money online”? If that were the case, shouldn’t you spend time practicing how to click as fast as you can, so that you can make money online quickly? If anyone says that to you, you should run far far away! If that were the case, there would not be a need for any Internet marketing course or seminar. Everyone knows how to click! So how come not everyone is making money online even when they are clicking everyday? What they really mean is, as long as you can click, *some text missing*, you can make money online. The *some text missing * is this: “And as long as you master the ways to generate traffic and convert your traffic.” This is where the crux lies. This is where success is achieved. Even if you did not know how to click but could instruct someone else what to do to generate and convert traffic, you could make money online. Knowing how to click alone will not make money for you online. Beyond just knowing how to click, you have to know how to generate traffic. And there are many ways to generate traffic: nn· Article marketingn· Forum marketingn· Bloggingn· Link exchangen· Traffic exchangen· Search Engine Optimizationn· Pay-per-click advertisingn· Joint venturesn· And many more. What are the things you need to know besides knowing how to click? Beyond just knowing how to click, you have to know what to click and where to click. In other words, you have to know what websites to go to and which links to click on. nnFirstly, you have to learn how to market online using any or all the methods listed above. nnSecondly, you have to decide on the product you want to market online. nnThirdly, you put up your website and your selling systems (autoresponder, payment system, lead capture page, product download page if it’s a digital product.)nnLastly, you start marketing using whatever you’ve learnt in the first step. And you never stop marketing and tweaking your marketing campaigns to achieve better traffic and conversion. After you’ve gone through all those phases, you’ll know that knowing how to click alone will never help you create a sustainable Internet business. The next time someone says to you “as long as you know how to click, you can make money online”, you know what you should do! Run! Marketing on the Internet is not as easy as clicking with the mouse. It involves learning the strategies, taking the time and effort to implement the strategies and having the persistence to continue doing it. If you have these three characteristics, then you have a chance to make money online.