Sales force outsourcing an economical alternative
Business ConsultingAugust 9, 2011Written by Prashant472 views
When people look for ways to be cost effective one of the options which come to mind is the outsourcing of the sales force. This could prove to be quite beneficial if you are able to select good sales force personnel and pay them handsome commissions if they meet their targets rather than having employees on your monthly payroll not meeting their sales targets consistently.
The important thing is to think-out-of-the-box and be prepared to innovate all the time and come out with solutions that further your business objectives. There is of course a fair amount of debate on whether sales force outsourcing is a good option always.
There are more and more companies today who are resorting to sales force outsourcing and believe that there is a lot of cost saving by resorting to this measure. They truly believe that this is a win-win situation - companies are prepared to pay handsome commission provided the sales force meet the objectives which have been pre-specified and if the same are not met, no commissions need to be paid.
Let’s look at how some of the companies reduce their costs once they outsource – for instance, most professionals in the United States would need approximately USD100 to do a particular job whereas the same job could be possibly done by some one else in a developing country at approximately one fifth of the cost.
In most developing countries, since there are limited opportunities for skilled labor at decent wages, they lap up opportunities extended to them by developed countries since they would find it difficult to get similar wages always, in their own country. Companies in the United States are happy since they are able to get jobs done with similar levels of efficiency at about one fifth of the costs which they would have had to incur, if done in the United States itself.
What is pertinent to remember is that most of the time the qualifications of the person doing the same job, in the United States and the developing country are similar. It is important that when the job is outsourced, one needs to set the standards and make it clear that no compromise on that score can been extended. Once there is an agreement on this, then it becomes easier to enforce the agreement, if the desired standards are not met when selecting a company in a developing country to do a certain job, one must make sure that the staff there have the required qualifications for the job in hand; obviously, if you are not happy with the standards of a particular company, you have the liberty of checking the performance of other companies in developing countries. This would be one way to exert pressure on the company which you may have chosen in the past and show them that there are options available if the company is not able to meet the desired standards consistently. It is important for you to make the right selection of a company in the developing country keeping in mind the expertise which is needed for a specific job at hand.
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