STARTUPS STAND UP TO BE COUNTED IN THE FACE OF ADVERSITY

Some of the country's most well-known tech companies are launching a slew of programmes to assist workers and their families in dealing with medical emergencies . During the second phase of the pandemic, there was financial upheaval due to untimely deaths and the need for Covid-19 vaccine.Although Paytm's founder Vijay Shekhar Sharma has stated that the online payments company will keep paying salaries to the families of deceased employees for the remainder of the fiscal year, Zomato, a food delivery service, said it will pay the family 100% of the deceased employee's earnings for the next two years.Employee support funds have been developed by both the home and personal services marketplace Urban Company and the ed tech giant Byju's.Byju's has arranged a Rs 20-crore CEO's fund for its 10,000+ employees to cover Covid-19-related health expenses, in an email sent to employees a week ago by founder Byju Raveendran.Vaccination campaigns are a major priority for a number of other businesses.Unacademy, an edtech startup, has established a $1 millio
Covid fund to provide funding and free vaccination to its employees and educators.

Startups primarily adopted measures to ensure a smooth transition to working from home during the first phase of the pandemic in 2020, and provided psychological help.However, the second wave's ferocity and increased casualties prompted a flurry of interventions in April.along with Covid-19 emergency and insurance helpdesks, medical supply delivery, and job intensity reduction to prevent burnout.As more people become infected in clusters on a regular basis, more people are experiencing acute stress, grief, emotional duress, and burnout. Many workers are taking on the role of caregivers for their friends and families. Cred, a credit card repayment network, based its efforts last year on infrastructure support and infrastructure for remote workers. Cred launched a policy in April that allows staff to request up to six months' pay in advance for medical emergencies.

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