Do you understand your WHY?

I recently watched a presentation by Greg Habsritt where he talked about how most companies market themselves based on ‘What‘ they do, a smart minority market themselves on ‘How‘ they do what they do, and a smarter, smaller minority market themselves on ‘Why‘ they do what they do.

It got me thinking about my Why.

At the risk of sounding ‘schmaltzy’ – it really is because I want to inspire as many people as I can to realise that they CAN do it, whatever IT is, they just need to know HOW.

Why is that my why?

Because I really believe that everybody has the potential to achieve their goals. (Yeah, yeah, blah, blah! – I hear you.)
But think about it – how many times have you heard of the rags to riches success stories? How many entrepreneurs left school early and went on to create massively successful companies? How many athletes overcame enormous odds and went on to fulfil their dream of winning a major competition?

If they did – You can.

My pet hate, something that really gets me grrr! and hits my challenge button – is people that make excuse after excuse for why they can’t do something.

I believe that every one of us has a passion, we have a purpose, and that passion and purpose when ignited, has the potential to not only change our lives, but the lives of all of those around us, all those that we know, and possibly the wider world.

I want to play a part in igniting those passions. I want to be the catalyst for as many people as I can. For those that think they don’t have the brains, or the looks, or the stamina, or the confidence, or the money, or the resources, or the network, or anything else – maybe you don’t, but that might not be what you need to reach your goal.

I believe we are all entitled to live our lives our way and achieve our dreams using our own personal skills, personality, resilience and gumption!

Thankfully I already live an abundant lifestyle, I’m by no means rich but I do have certain freedoms earned by running my own business. And I value those freedoms. They give me the opportunity to follow my passion:- helping as many people as I can follow theirs.

I will be posting some articles here on which will hopefully challenge the way you think about yourself, your lifestyle, your business and your relationships. I'll ask some thought provoking questions which will open your mind to new possibilities.

Let me finish this initial article with this question:
Do you know Why you have the goals you do?

Author's Bio: 

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Stuart currently runs his own print buying business servicing a small clientele. The day to day running is done from his home office but 2 - 3 times a week he is on the road going to meetings and managing the various projects. He also has a small property portfolio and a part time abstract art business on the side.

His main inspirations have come from Neale Donald Walsch, M. Scott Peck and Anthony Robbins. These three giants in the self improvement area have inspired Stuart to not only understand himself better but also other people with a view to helping them become the best they can be. He is passionate about all things psychology and loves to inspire, motivate and otherwise cajole people into making positive changes in their life.

His definition of a purposeful life is one filled with positive experiences that are shared amongst others and that have a positive impact on others.

His ultimate goal would be to have the freedom to dedicate his life to pursuing his purpose of having a positive impact on as many people as he can, in whatever way he can. Ideally juggling many different interests and ambitions such as a writer, musician and inventor amongst other things. He also has a vision to inspire kids from all walks of life from all over the world to realising their own dreams and ambitions through encouraging a positive mindset from an early age.

He currently lives in a beautiful village in the Berkshire countryside close to Ascot, Windsor Castle and the great Swinley Forest.