The Emperor of Apps

Many entrepreneurs and businesses have attempted to build a sustainable apps stream; some have succeeded wildly and others have seen their efforts go down the tube in pursuit of this goal. Given the way apps are mobilizing markets, embracing the apps ecosystem is well-substantiated, and there is a science forming around this.

Every entrepreneur would love to have a fairy-tale success stories like Angry Birds, Fruit Ninja, Cut the Rope, Doodle Jump, and with so many examples there is an emerging pattern in how to build a substantive apps repository.

With fickle users and unpredictable revenues, brand building can seem like quite a task. But that is no deterrent for go-getters like Chad Mureta, author of “App Empire: Make Money, Have a Life and Let Technology Work For You,” who chalked out a whole apps empire amidst the worst doom and gloom possible.

To many, Chad’s miracle story is all about leap of faith as he blazed a trail on something he had no clue about, eventually turning from a no-apps-knowledge man to an apps billionaire. But don’t be mistaken--there was a substantive method to his madness.

A vague story about two local entrepreneurs sparked it off. Chad backed his instincts and got in touch with a few Indian developers, still pretty much unaware of where he was headed but riding on a strong clarity of purpose.

There lies the biggest lesson for entrepreneurs and small businesses looking for a strong apps presence. You don’t have to be a tech geek or someone with a great background in apps and technology. With a good measure of markets and inventiveness, you can easily rope in apps developers and get them to deliver the goods for you to market and rake in the money.

Go back in time, and you would realize that the ongoing apps mania is no different from the Internet boom of the 90s, or what Apple did to smartphone a few years back. Apps are just another extension of that technological lineage, the only exception being that apps usage has picked up so dramatically that it’s now in the reckoning to be the fastest growing industry ever. Hence, if there was ever a perfect time to climb on the bandwagon, its now!

But before you indulge yourself, remember, creating an apps experience involves some basic understanding of the marketplace and the social behavior of users. This is where experienced and insightful developers can make a difference. No matter how great the idea, if not executed to perfection, it would eventually fade in the blazing heat of competition.

At SDI, we innovate in the face of ever-changing market dynamics. We build with the idea to create a strong value proposition around your innovations. Draw on our portfolio at www.softwaredevelopersindia.com and get your ideas turned smoothly into sustainable app products.