Article

The Three Most Necessary Questions To Clearly Define Values - Have You Asked These Yet?

Written by Robb Thomopson

Topic: Business Coach and Business CoachingPublished July 9, 2008
No ratings yet1,230 viewsSign in to rate

Not too long ago, I brought together all of the department heads of our organization in order to establish and clearly define our company's core values. One of the questions I posed was, "What values are important to us?" Not just as individuals, but as an organization.

History teaches that many companies soared to success for a few years, only to come to a crashing halt. The reason? No clear established values.

As I stated in our last newsletter, values guide each and every decision. Unless the values of your company are clearly defined and communicated, your employees will become dis-unified and will work from their own script. Ultimately, an organization can only exist for so long under that mode of operation.

I cannot stress enough the importance of clarifying your organization's values. It is a tedious process, but plays a major role in the duration of your company's success.

As promised here are those three questions to help you clearly define your organization's values.

If you have not clearly defined your organization's values, I encourage you to call a meeting today with all your team leaders and cover with them these three questions:

1. For what do we want to be known?

2. Why do we do what we do?

3. What contribution do we want to make in the world?

Bonus: Here are the values of RTI:

1. Excellence - Always strive to get better.

2. Family - Family before work.

3. Integrity - Do what is right regardless of the cost.

4. Service - We exist to serve.

5. Accountability - We are here to help each other succeed.

The Art Of Distinction - 10 Questions That Will Help You Separate From The Crowd. By Dr. Robb Thompso

What separates you from others? What causes you to stand out from the crowd?

In his latest book, Robb Thompson breaks down the simple keys to becoming a person of distinction. You are rewarded for your differences not your similarities. Choose to rise above status quo and learn the art of distinction. In this dynamic book you will learn:nnthe 10 vital questions that will cause you to separate from the crowd

3 steps to get ahead in your career and relationshipsnnwhat it takes to build a winning "life-team"nnhow to overcome the giant named "failure"

And so much more...

Don't put of another minute learning the true Art of Distinction.

Robb Thompson Coaching was created with you in mind!

Through this dynamic program, you will experience the results you've always wanted. With personal coaching, we look to solve the three most common problems you face as a leader:

1. Imbalance

2. Broken focus

3. Unfulfilled relationships

As a result of going through our personal transformation system, you will walk in freedom and peace in every area of your life, you will become crystal clear about what you want and how to get there, and you'll experience fulfilling and lasting relationships.

Don't miss out on an opportunity of a lifetime. Allow RTI to assist you in achieving your dreams.

If you are interested in finding out more about Robb Thompson coaching please contact us at coach@robbthompson.com or call us at 708.614.9896.

Article author

About the Author

Robb Thompson is the founder and President of Robb Thompson International, an innovative company that does not just focus on developing leadership skills, but developing a leaders vision. He is also President and CEO of Robb Thompson Foundation, a 501(c)(3) organization, devoted to helping the less fortunate in the US and other countries. Along with this Robb’s desire is to equip leaders in business and government with practical yet life-changing principles for success. His CHARACTERCENTERED LEADERSHIP™ principles have impacted businesses, employees and leaders worldwide. Robb is dynamic speaker and prolific author. He is known by many as one of the world’s leading teachers on personal excellence and character development. Traveling the globe speaking to more than 5000 audiences in over 40 countries, he has trained and coached business executives and mentored government leaders, including Heads of State, Cabinet Members, and Royalty. Author of more than 20 books and hundreds of personal development resources, Dr. Thompson speaks to millions of people across the earth each week through his televised broadcast, “Winning in Life.” Robb Thompson is committed to developing leaders around the world. Find out more about Robb Thompson and Robb Thompson International by clicking on this link www.robbthompson.com.

Further reading

Further Reading

4 total

Article

As digital products grow, so do their engineering organizations. What begins as a clean, focused development effort can quickly turn into a maze of competing priorities, cross-team dependencies, and unclear ownership. Without a strong project management layer, even highly skilled engineering teams can find themselves reacting to issues instead of delivering predictable results. This article explores why IT project management is essential for scaling product development, how c

January 15, 2026

Article

A New Chapter in Energy Communication The global energy landscape is shifting faster than ever. As renewable technologies expand and traditional systems evolve, the need for clear, reliable, and human‑centered communication has become essential. In this changing environment, J Telemarketing steps into a new chapter—one shaped by sustainability, smarter engagement, and a deeper understanding of how communication can accelerate the transition to cleaner energy. This transfo

January 14, 2026

Article

For many healthcare providers, timely access to care is becoming increasingly difficult. Virtual care platform development offers a solution by enabling secure video visits, remote monitoring, and online consultations that help clinicians stay connected with patients regardless of location. Custom telemedicine software supports: – Specialty-specific workflows – Scalable virtual care delivery – Secure handling of sensitive data By reducing no-shows and offering flexible

January 14, 2026

Article

Turning Data Into Intelligence: How AI Labs Empower Business InnovationrnArtificial Intelligence is becoming a cornerstone of business innovation - not just a tool for tech giants, but a practical engine for companies across industries. From predictive analytics to automation and personalized user experiences, AI is changing how decisions are made and operations are run. But for many organizations, especially those without internal AI talent, the road from idea to implementat

December 22, 2025