The Top 5 Ways to Get More Facebook Fans Every Month

Getting more Facebook fans isn’t difficult. It just takes a little work and some smart tactics. There are a few proven ways to consistently get more people to your page, and grow your community. The trick is to be consistent and work smart – not hard. Here are 5 ways to improve your Facebook marketing and get more fans every month. rnImage courtesy of stoneysteiner

1. Funnel Fans

If you’re just starting out, then the best social media tip is to funnel traffic from another source. Use another marketing asset, like your website traffic or email database, and start promoting your Facebook page. In the long run you don’t want to abuse this tactic. You don’t want to be guilty of digital-sharecropping, and giving away your hard-earned traffic. But it’s the single best way to get a quick boost.

2. Incentivize the Opt-In

Now you’ve got some inbound traffic. So it’s time to turn them into Fans. But why would people “Like” your page in the first place? What’s in it for them? The best way is to provide some exclusive content or special discount, and put it behind a “like-wall”. People will have to opt-in to your page, and you’ll have a chance to continue connecting with them in the future. Now you can build a relationship and turn that split-second attention into genuine interest.

3. Get more Engagement

The best Facebook fan pages are the ones with the most engagement. Why? Because Facebook’s EdgeRank doesn’t allow you to reach all of your fans. The less engagement on your page, and the less people you’ll reach. (No matter how many fans you actually have). The trick is to do more of what people like and respond to, and less of what they ignore! With a little help from Facebook Insights, you’ll begin to discover key insights that you can use in your other marketing campaigns as well.

4. Product Giveaways

One of the fastest ways to build awareness and grow an audience is through promotions. People today don’t want to sit on the sideliness and passively watch. They want to interact and be a part of the excitement. But remember to match it with your social media goals. Do you want to grow your brand? Then run a sweepstakes or giveaway and make it as easy as possible for people to enter. If you want to maximize engagement, then hold a contest where people have to take action and join the discussion. The best way to keep it inexpensive is to give away your own products and services.

5. Friend Your Customers and Clients

Many small and medium-sized businesses could use Facebook as their CRM. Social media is the new PR. It makes it easy to stay connected to a lot of people with minimal effort. And now your Facebook page can be the online water cooler of your community. At the end of each week, take a list of your new customers and try to find them. Become friends, and invite them to join the rest of the community on Facebook. All of these tactics are fairly simple and straight-forward. And they don’t take much time each day. The key is to be consistent. Work on one small tactic each and every day, and you’ll have a thriving Facebook community in no time.