Using Expired Domains to Your Advantage
Written by James Douglas
People with websites will want to know how to constantly generate traffic for themselves. In the process of touching all those bases, expired domains are often forgotten about. In fact, a large number of people don’t even bother about it. But a little know fact is that expired domains too can generate a serious amount of traffic. Here is how you can go about.
Your first step in getting yourself some traffic is to find expired domains. There are several tools online that will help you worth this search. Look for domains that have a similarity or a connection of some sort with your site. Only then will you be able to use it to generate some traffic for yourself. Once you have narrowed down on a couple of expired domains, you will want to check and see how popular these domains were when they were actually in use. Evaluate this, the same way you would your own blog – check the daily traffic it had, its Google ranking etc. The more popular the site was, the better your chances of getting good traffic from it.
Once you have chosen an expired domain to best suit your needs, you can just go about updating your site like you normally would. This would be in terms of good content, pictures etc. You will immediately be able to appreciate the kind of traffic that you will get.
Another good way of using expired domains to help you gain better traffic is to redirect traffic from it. What you can do is buy the domain and then put in a php code that will allow all traffic there to redirect to your site automatically. The php code to use is easily available online. One other great thing about working with expired domains is that the site probably had its own set of backlinks with it. This means that these links are still active and people are still being directed to them. You could use these backlinks to get some traffic for yourself.
The trick here is to find an expired domain name that is similar to ours and which had a decent amount of traffic. Else, you will not be able to make the most use of it.
Choosing the right expired domain can take a while. It is important that you do your research and evaluate each of the sites that you are looking at. Only then should you commit.
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