Article

What is a Text Blast?

Written by Alan Foster

Topic: Business DevelopmentPublished December 8, 2022
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A text blast or SMS blast is an outbound communication method to reach your audience on their mobile device in real time. It is composed of a large number of text messages sent to a large audience, all sent from a single source. These messages can be sent for a variety of reasons: 1. Promotion of a product or servicern2. A survey or questionnairern3. Event or appointment confirmations & remindersrn4. Real time participation for virtual and live eventsrn5. Instructions and directions & so much more!

Why Should Businesses Use Text Blast Services?

Effective communication has become vital to every successful business in our fast moving world. As society continues to create more products, services and content, all aimed at capturing your attention, your time is a precious resource. Text messaging is one of the most effective and it takes almost no time for your audience to receive your message. Text messages have a 98% open rate, with most text message being read within minutes. Nine out of ten american’s keep their phone on them at all times.

How Does a Business send an SMS Blast?

Sending a text blast with CCAI’s user friendly interface and helpful customer service team makes your first text blast campaign simple. Log onto cloudcontactai or a similar Text Blasting Services PlatformrnCoordinate your target audience for your messagernCreate a captivating message for your audience or use one of CCAI’s ready-to-send templatesrnEncourage your audience to respond to the message or take follow up actionrnFinish your message with contact information or a link

What Features Are Important For a Text Blast Service to Have?

MMS Capabilities: Multimedia Files are a great complement to standard SMS message blasts. MMS files such as images, video, or audio are great ways to effectively get your message across to your target audience. Template Enabled: Templates are a terrific resource for SMS blasting services. The ability to save your messages for future use in your next campaign is a great time saver. Ready-to-use template’s are also offered by some text blast service providers, allowing user’s to immediately reach their audience with only minor editing necessary. Automation: Keywords and automatic responses save time and allow your audience to receive information quickly, 24 hours a day. Keywords like such as directions, phone number, hours and more can activate automatic responses and answers to questions for your audience, without any action necessary. Contact Segmentation: Getting the right message to the right person is vital to an effective text blast campaign. The ability to segment your audience into multiple groups ensures your message never goes to the wrong audience.

Curious about regulations around text blasts?

https://www.fcc.gov/sites/default/files/tcpa-rules.pdf

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