Despite the years that have gone by, the US is still suffering economically. A lot of people still lose jobs; companies are forced to close down, not to mention fewer people spending, even during the holidays. For companies to stay in business, they will need a lot of B2B leads. In order to get that, outsourcing to a good B2B lead generation company is the best advice. There are a lot of those outside the country. Of course, this is where the problem starts. It is a fact that most of the lead generation firms that provide B2B leads are foreign. Even though critics are saying that the US economy is being harmed by this practice, a lot of entrepreneurs are s

To start with, it would be good to remember that telemarketing services play an important role in a sales campaign. Such a firms generates then needed qualified leads that you and your marketing team can use in your operation. This is where the controversy appears. There are a lot of foreign firms being hired by US firms. They prefer outsourcing it to agencies because they have the right facilities and people. Americans may be best for generating leads, but there are not enough skilled people for it. A majority of Americans look for high-class jobs, forsaking this necessary sector. By contrast, foreign workers are honing their skills in this art. This is very important. Regardless of nationality, businesses need B2B leads fast. This makes it understandable for firms to seek good sales leads from the outside.

The second reason why outsourcing is in demand is because of speed. Firms need to beat their competition. This could explain why speed is an important factor. Selling is a race. The one that gets their sales leads first often corners their market. Outsourcing to a reliable lead generation company makes it faster for firms to get qualified leads fastest. Lastly, and perhaps most importantly, the reason why a business would outsource would be cost. Really, why would you hire the services of local telemarketers if they charge very steep fees? It would be better to work with a foreign telemarketing company. Outsourced telemarketing services usually charge less rates compared to locals. Aside from the fact that the quality of work is just the same, in some cases, it is even better. This could better explain why such firms are very popular with US companies. They can help US entrepreneurs get all the B2B leads they need to use.

Of course, all this could change when local lead generation agencies start to provide working alternatives for US businesses. If not then this trend will continue in the long years to come. There are so many things that foreign B2B lead generation firms could do those local firms would not be able to do so.

Author's Bio: 

Belinda Summers is a professional telemarketer and appointment setter with extensive experience in generating qualified b2b sales leads for businesses through telemarketing. Learn more by visiting