On 17th July, people celebrated the world emojis day because emojis have become a very important part of our lives. Almost all of us use emojis in chat and emails, but we don’t use it much in SMS campaigns. Why? Well, one of the reasons is our local SMS app doesn’t provide emojis that we can add in the SMS. However, our Smartphones support the emojis in the SMS app. Thus, by adding emojis the businesses can create a great impression with its user. However, how to use it? Well, some SMS campaign service providers support emojis. In fact, recently one of the leading landline texting companies has added emojis support in their text to landline solution. This lets you use your main business number for texting as well as lets you use emoticons in the SMS.
If you are thinking why you should use emojis in your SMS campaigns, then read on to explore the top 3 reasons and benefits of using emojis in your SMS campaigns.
1. Add emotions and empathy in your message
In this machine world, people love to talk with humans with emotions. Personalizing a message by adding emotions via emoticons can let you connect with your audience. Millennials and Gen X love emojis and other generations are also not far away from its usage. You can add empathy in your message by using the emojis by using text to rnlandline that support emojis in the SMS campaigns.
2. Increase engagement
As mentioned in the earlier point that emojis will add empathy in a normal text message. This will increase open rate and response rate from your customers. Your SMS campaigns will receive more engagements from the end users.
3. Leave a positive impression
Not many companies are using emojis in the SMS campaigns. In fact, there might be rarely anyone that has started using this trend. By using a landline texting service with emojis support, you can be one of those rare companies that use the power of emojis, plus, landline texting. It will create a strong positive impression over rnyour audience.
4. Save space
The alternative of emojis is a picture message aka MMS that makes communication more engaging. However, MMS would occupy additional space and resources. On the other hand, emojis incorporated in the SMS are light and can create even better impact than MMS sometimes.
5. Save money
MMS costs more than SMS. Thus, many people avoid using MMS. The emojis can add emotions and make the message more interesting without spending more on your campaigns. The emojis in landline texting are free to use as one of the features offered by the
text to landline company.Conclusion
The emojis arouse emotions and can let you create a strong bond with your audience. The landline texting with emojis will add additional benefits of text to landline and usage of emoticons in your SMS campaigns. All these will bring word of mouth publicity as well as many other business benefits. You must try at least a free trial of landline texting with emojis to experience the difference.