Wireframe Software and Client Communication
Written by Martin Matz
Many website designers struggle to pitch their design ideas to clients and other stakeholders. It can often be difficult to interact and to convince a potential client that he or she is the right person for the job. It can also be important for website designers to convince a client that a particular design concept will be suitable for a website. This can be especially difficult when pitching to clients with little technical experience. While the web designer may be an expert in his field, a client will only acknowledge this expertise if they see the logic behind the designs. Using prototypes can help foster communication, since a designer will have a visual aid that can demonstrate what he has in mind for a project.
Creating prototypes with wireframe software
One useful tool for creating prototypes is wireframe software. With wireframe software, designs can be sketched easily and quickly, which is especially useful at the beginning of a project or for a pitch to clients. Many types of wireframe software can be used online, which means prototypes can be accessed anywhere with internet access. Designers can then choose whether to create low or high-fidelity wireframes and add images and other details to help the client visualize the final product from the wireframe. It can also be beneficial to create more than one prototype with wireframe software to show the client a variety of options. This can help make the client feel in control.
Using wireframes in pitches
Once a prototype has been created with wireframe software, the designer making a pitch to the client must explain the purpose of the wireframe. Wireframes are used to sketch out basic concepts for user interface designs. It should be made clear that these wireframes can be changed easily and should be used as a starting point. If the designer has used wireframe software to sketch a design, they may even decide to edit the wireframe with the client’s feedback. This could happen in meetings after an initial design concept has been selected. When a prototype has been approved on both sides, the application can then be created.
Using wireframe software for collaboratio
Communication from both parties is important to ensure that the final user interface design meets the expectations of the client. One way that a client can be given more control over their designs is by giving them rights to view, review or even edit a prototype in the wireframe software. There are some online wireframe tools on the market that enable this function and it can be especially useful if a client is in a different location. This function can also be useful in getting feedback from a client and can lead to fewer problems arising from miscommunication further down the line.
Conclusion
Wireframe software is a useful tool that can help designers create professional-looking prototypes, both when pitching design ideas and developing these design concepts further down the line. Using a wireframe tool to create a visual aid can be reassuring for a client and can help them understand what a designer has in mind for a project. By showing exactly what the designer has understood from the client’s specifications, the two parties can resolve many communication errors that can take time to fix. Using wireframe software can also help create a good rapport that can lead to better trust, understanding and the potential for future collaborative projects.
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