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Adele Howell-Pryce/
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Articles by Adele Howell-Pryce

Browse published articles attributed to Adele Howell-Pryce, with full-archive search.

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By Adele Howell-PryceRecently published1 topic

So... Tell Me What You Want!

“So, tell me what you want, what you really, really want!” “I’ll tell you what I want, what I really, really want!”rn- SONG LYRICS – How many of you can definitely, absolutely, unequivocally, tell me right now, exactly what it is that you want and what you want your business to achieve? For most of us who run a small business this seems quite a fluid thing. What you want or what you think you want may change fairly frequently. It may depend on who we have been talking to. It could depend on what new opportunities have come our way.

Primary topic: Small Business Marketing

Small Business Marketing

1,679 views3.5/5 (12)

By Adele Howell-PryceRecently published1 topic

Use "Magic Bullets" to Close More Sales.

We all know that in any relationship there are “three magic words”. We don’t always want to say them. Sometimes we think that our actions will say them for us, or at least convey their meaning, but we all know the effect of saying “I love you” at just the right time. All objections crumble, and those three small but powerful words pave a way forward for the relationship, even when everything seemed lost. Now imagine if that were possible in business!

Primary topic: Small Business Marketing

Small Business Marketing

1,517 views4.5/5 (2)

By Adele Howell-PryceRecently published1 topic

Are you Change Resistant?

As a business coach I often come across people who are “stuck”, for whatever reason, and resisting change with every fibre of their being. Even when they know that things have moved on and markets have changed, they stubbornly refuse to change they way they have always done it. One easy way to see if you are “change resistant” is to look at your ideas and feelings about some of the “new technology”, and new ways of marketing businesses like Facebook, Twitter and LinkedIn. Have you embraced the changes or are you adopting a wait and see attitude?

Primary topic: Small Business Marketing

Small Business Marketing

1,525 views5/5 (1)

By Adele Howell-PryceRecently published1 topic

Has Your Business Hit A Glass Ceiling?

The term “glass ceiling” is most often used in corporate jobs. It is used to explain the phenomenon where people climb the ladder, get promoted, seem to be on track and then for no apparent reason – their promotion path seems to stall and they get no further. However, in my experience this phenomenon also occurs in businesses. The business is doing really well, growing year on year, and then all of a sudden the turnover levels out and nothing you seem to do makes any real change.

Primary topic: Small Business Marketing

Small Business Marketing

2,185 views2.5/5 (2)

By Adele Howell-PryceRecently published1 topic

What Is Your Time Worth?

Even I can't believe this year's practically gone! Poof! Bye-Bye 2009. We're headed into November and before you know it, it'll be January. So what's next year going to look like for your business? Now's the time to decide. I say go ahead and dare to kick it up a notch and finally create the success you've always craved. Why? Because it's SO very possible for you. One of the things to consider on this path to prosperity is time!

Primary topic: Small Business Marketing

Small Business Marketing

1,321 views3/5 (3)

By Adele Howell-PryceRecently published1 topic

Vitamins and Vampires

I had a busy week last week and to say that I was a little ‘flat’ was an understatement. Thinking about energy brought me to today’s topic – Vitamins and Vampires! “Now what in the world has this got to do with marketing!” I can hear you say? Well, marketing and chasing your goals and dreams can sometimes leave us feeling frustrated or despondent. We can get to the “is this ever going to work” place.

Primary topic: Small Business Marketing

Small Business Marketing

1,510 views3/5 (2)

By Adele Howell-PryceRecently published1 topic

What SHOULD your Website be Doing for Your Business?

A couple of years ago, most websites were just a glorious technicolour brochure that happened to be available online. We just wanted to use it to impress our clients, and to have somewhere to send them if they wanted to check us out. Because of the upsurge in Social Media, we are now realizing that a website can be and do SO MUCH MORE for our business! I am having a conversation a week with various people wanting to explore on-line options, both for delivering content, staying in touch with clients and suppliers and perhaps even earning them money.

Primary topic: Small Business Marketing

Small Business Marketing

1,152 views4/5 (1)

By Adele Howell-PryceRecently published1 topic

Lessons from Strictly Come Dancing

For those of you, who like me enjoyed watching "Strictly Come Dancing", the U.K. version this year, I was amazed that there were two important marketing lessons that became obvious to me the longer I watched the series. Now who says watching TV is a waste of time! The first was the difference in the attitude between the winner and the runner up.

Primary topic: Small Business Marketing

Small Business Marketing

1,347 views3/5 (1)

By Adele Howell-PryceRecently published1 topic

Public Speaking - By Far The Best Way To Sell Your Coaching Services.

I have worked as a professional sales rep and I can tell you that selling my own coaching services has been the hardest thing I have ever had to sell. This is for two main reasons: 1. Not everyone needs coaching, so you need to meet just the right people at just the right moment in their lives. Just at that moment when they are looking for different answers and open to the idea of help from someone else.

Primary topic: Small Business Marketing

Small Business Marketing

2,197 views

By Adele Howell-PryceRecently published1 topic

What Sales Pipelines and Marketing Funnels can do for your Business

If you need to convince potential clients or customers to do business with you then you need to have either one of these mechanisms in place. Do YOU? So what are they and how do they help you grow your business? Well, a Sales Pipeline is simply graphic way of thinking, visualizing and measuring your sales efforts. In other words, it is knowing that you have already talked to, quoted, or are staying in touch with enough people to ensure that you reach your Sales goals each and every month.

Primary topic: Small Business Marketing

Small Business Marketing

1,837 views

By Adele Howell-PryceRecently published1 topic

Public Speaking - How to Collect that Valuable Information from Your Audience.

One of the things you want when you accept speaking opportunities for free is: The details of the people in the audience. Why? Well these are your potential future clients and if you don’t get their details, you aren’t going to be able to stay in touch. You aren’t going to be able to add them to your database and build a relationship with them over time. You are never going to be able to market to them and therefore you may as well not have wasted your time doing the speech in the first place.

Primary topic: Small Business Marketing

Small Business Marketing

1,759 views

By Adele Howell-PryceRecently published1 topic

Public Speaking: Choosing What Sort Of Speech You Are Going To Give

The desire to speak in front of an audience to build your business is a really good idea. If you have done any speaking before, or are just starting out, it is important for you to realise that that there is more than one type of speech or presentation to an audience. You need to figure out which category you naturally all into and which type of speech suits your personality and you are prepared to do. So, what are the different formats? The first is probably the one that you will use the most. The Business Presentation.r

Primary topic: Small Business Marketing

Small Business Marketing

1,552 views

By Adele Howell-PryceRecently published1 topic

Public Speaking: What To Do About Those Butterflies.

Most public speakers will tell you that they suffer from being nervous and having butterflies in their stomach before they are due to deliver a speech. So if you were thinking that you were alone in this ……. Don’t worry …… you aren’t. Good speakers will tell you that having butterflies is a good sign. By this they mean that you haven’t become complacent or blasé and that because of that you will probably deliver a better speech. The trick they assure us is to “get the butterflies swimming in formation”!

Primary topic: Small Business Marketing

Small Business Marketing

1,455 views

By Adele Howell-PryceRecently published1 topic

Public Speaking: How To Build Your Tribe And Get Social.

The introduction of social networking has opened up a whole new frontier for speakers. They give you the ability to build your own tribe – people who enjoy the information you provide and want to follow you and get more hints, tips and value from being connected. From a speakers point of view it is a really easy and simple way of staying in touch with a large number of people. You get the opportunity to show them on a regular, even daily basis that you have something interesting, unique and valuable to say.

Primary topic: Small Business Marketing

Small Business Marketing

1,396 views

By Adele Howell-PryceRecently published1 topic

Public Speaking: How to get Started Speaking.

Now that you have decided to get in front of an audience and speak, the first obstacle that comes up is: “How do I choose what to speak about?” If you are like most industry experts – there is simply SO much that you could talk about. How do you narrow it down? How do you make it interesting and leave room for future speeches to the same audience? Below is one technique for deciding what to speak about – using a few simple questions. 1. What is it that you find exciting about your topic? 2. What is it that you are most passionate about?r

Primary topic: Small Business Marketing

Small Business Marketing

1,371 views

By Adele Howell-PryceRecently published1 topic

Public Speaking - How To Create A Great Speech

In this article I want to give you a formula for how to create a speech. We all know that a speech needs to have 3 elements in order to work. An opening. The body of the speech. And a Close. Lets look at each element, however, and break it down a bit further. The Opening: Everyone will tell you that you need to create a “strong” opening to your speech. This is your attention grabbing statement. The thing that settles down the crowd and gets them listening to you.

Primary topic: Small Business Marketing

Small Business Marketing

1,294 views

By Adele Howell-PryceRecently published1 topic

So You Want to Become a Speaker?

Or at least you think that it may be a good idea for your business? Well that’s great. Just like networking groups, people joi Speakers Associations for many different reasons. In my experience there are 4 main reasons why people join a networking group. 1. They are a startup business. Most of this group of people are desperate for new business. They have an idea, a passion and have just started up their new business. They have more time than clients and they want to join a networking group to get new clients FAST! A lot of times they are operating out of desperation.

Primary topic: Small Business Marketing

Small Business Marketing

1,277 views

By Adele Howell-PryceRecently published1 topic

What Can Pubic Speaking Do For Your Business?

Would you love people to think of your business name first when they are looking for the product or service that you provide? Then you really should be using Public Speaking as your marketing tool! Public speaking and positioning yourself as a Topic Expert is possibly the quickest and most effective shortcut to position yourself as an expert in your industry. I can tell you that it certainly helped me to build my coaching practice over the past 12 years.

Primary topic: Small Business Marketing

Small Business Marketing

1,242 views

By Adele Howell-PryceRecently published1 topic

What do New Year's Resolutions And Goals Have In Common?

Quite a lot really! For most of us here in South Africa work pretty much grinds to a halt over the Christmas & New Year period. Through traditio New Year is the time when we evaluate our lives and set resolutions. However, 70% of people don’t even bother to do this anymore because by the 10th of January, most resolutions made have already fallen by the wayside. After a few years of unsuccessful attempts, most people just give up on even making them.

Primary topic: Small Business Marketing

Small Business Marketing

1,129 views

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