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Articles by Fabienne Fredrickson

Browse published articles attributed to Fabienne Fredrickson, with full-archive search.

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By Fabienne FredricksonRecently published1 topic

Make A Decision And “The Way” Will Show Up

I’ve discovered something really interesting in terms of human behavior over the last 3 years. I’m shocked to notice how often people stop themselves by using excuses for not doing something in their business, and in their lives. The thing is, they’re not even aware of it. Here’s what I mean… People SAY they want something very badly, that they want a change, and theoretically, that they’d do anything to get it. But when the rubber meets the road, it’s a totally different story.

Primary topic: Marketing Strategy

Marketing Strategy

1,379 views★ 3.5 (6)

By Fabienne FredricksonRecently published1 topic

A SINGLE Focus Will Help You Attract More Clients (In More Ways Than One)

"Until you make the unconscious conscious, it will direct your life and you will call it fate." - Carl Jung You've heard a lot more about the Law of Attraction recently. For nearly 10 years, I've been using it consciously to create my ideal business, on a daily basis, in addition to disciplined marketing strategies. With anything in life, if you don't KNOW where you're going, you'll either eventually get lost or it'll take you a long time to get there, much longer than necessary.

Primary topic: Marketing Strategy

Marketing Strategy

1,375 views★ 3.6 (5)

By Fabienne FredricksonRecently published1 topic

Become The ONE With The Flashlight In A Dark Cave (You’ll Never Be Without Clients)

While the media is searching out anything to create panic in the eyes of consumers, I want you to think about your own life . When you went to the mall last time, was it empty? What about popular restaurants? Could you hear crickets chirping? Personally, everywhere I go, I’m still waiting in line, I still wait ten minutes for a table, and I’m seeing people STILL buying a lot. In fact, to put it in perspective, our business has made more just last month than most people make all year. What “economy”? I’m telling you this to point out to you that the MEDIA wants you to be scared.

Primary topic: Marketing Strategy

Marketing Strategy

1,322 views★ 3.6 (5)

By Fabienne FredricksonRecently published1 topic

You’ve gotta TOUCH your clients more often (to be more Client Attractive)

Every time I speak in front of an audience, whether it’s 50 or 1,200 small business owners, I get the same old question. Then following my answer, I always see a roomful of dropped jaws and gaping mouths. The question? How often do I need to reach out to my prospective clients and clients? The answer? A minimum of 25 times a year, preferably 52 or more times a year. Silence. Jaws slowly creak open and begin to drop. You could hear a pin fall. 52 or more times a year??? I’m not kidding.

Primary topic: Marketing Strategy

Marketing Strategy

1,156 views★ 3.7 (6)

By Fabienne FredricksonRecently published1 topic

Your Mental Attitude Dictates Your Number of Clients AND Income

“Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude.” -Thomas Jefferson You may be working your tail off to market your business and yet you’re still wondering why it hasn’t “happened” yet. I’ve seen this happen thousands of times. An entrepreneur is seemingly working HARD to get clients, working like a dog to bring in some good in-come and yet, the results just aren’t showing up.

Primary topic: Marketing Strategy

Marketing Strategy

1,329 views★ 3.0 (5)

By Fabienne FredricksonRecently published1 topic

Does Your Voicemail Get You Clients? Time to Change That!

If you’re serious about attracting clients consistently, I believe you should use every single piece of marketing “real estate” you can. Whether you’ve been in business for one year or 22 years, when you’re marketing your business, you want to have systems in place that PULL in clients without you having to do much to make it happen. It can even be as “little” as using your outgoing voice mail as a Client Attraction tool.

Primary topic: Marketing Strategy

Marketing Strategy

2,355 views

By Fabienne FredricksonRecently published1 topic

Use different social media posts to serve your audience

I am a big believe in using social media like Facebook, Twitter and LinkedIn to connect with more people and add value. To leverage these tools well requires a mix of status updates to accomplish three things: 1) add value 2) build relationships 3) share your solutions and offers Use a variety of messages. For this post, I’m going to talk specifically about Twitter, but the same idea applies to all social media platforms. You want to send out a mix of tweets to make things more interesting. This list is just some of the types to consider: - A famous quote to inspirer

Primary topic: Marketing Strategy

Marketing Strategy

2,325 views

By Fabienne FredricksonRecently published1 topic

Why you you should send your warm letter in the mail (not email)

When you are starting out, your warm letter of introduction can be a highly effective way to get the word out about your services. Sending this letter educates your inner circle regarding what you are up to and how they can help. This can start the flow of referrals that will help fill your practice. If you know 250 people between family, house of worship, colleagues from past jobs, people you have met networking and friends, you can see the power of contacting these folks to help you spread the word.

Primary topic: Marketing Strategy

Marketing Strategy

1,898 views

By Fabienne FredricksonRecently published1 topic

6 key elements to include in your new client welcome package

Your welcome package sets your clients up for working with you in a number of important ways. If done correctly, it does the following: - Establishes boundaries - Sets up expectations - Provides rules - Explains the best way to work with you - Answers frequently asked questions Providing this welcome package to clients will help them understand what is expected of them and eliminate miscommunication. In addition, it will hopefully help you avoid problems that can crop up without this kind of documentation.

Primary topic: Marketing Strategy

Marketing Strategy

1,893 views

By Fabienne FredricksonRecently published1 topic

How To Create Your Compelling Signature Talk Title

One of the ways to play a much bigger game in marketing your business and really leverage what you’re doing right now is speaking. Speaking is one of the best ways to leverage yourself in your marketing because instead of talking one-to-one, you’re now talking one-to-many. Instead of marketing one-to-one, you’re now marketing one-to-many. That is the ultimate leverage.

Primary topic: Marketing Strategy

Marketing Strategy

1,839 views

By Fabienne FredricksonRecently published1 topic

“Focus on the “Low Hanging Fruit”

Following up on leads is 90% of the game, right? At least that’s what we hear. You spend all this time networking, marketing yourself, making cold calls, looking for the right client, but what’s the point of it all if you don’t follow up on the leads you DO have? This was a major obstacle for one of my clients this week and a shift was created when I shared the Low Hanging Fruit List with her. Let’s think about Low Hanging Fruit on a tree for a moment, as it relates to its counterpart higher up on the tree.

Primary topic: Marketing Strategy

Marketing Strategy

1,753 views

By Fabienne FredricksonRecently published1 topic

It Ain’t Over Til It’s Over (Especially When You’re Closing The Sale)

The quote, “The opera ain’t over until the fat lady sings” originated with San Antonio sports broadcaster Dan Cook during a television newscast in April 1978. He coined the famous phrase after the first basketball game between the San Antonio Spurs and the Washington Bullets during the 1977-78 National Basketball Association playoffs, to illustrate that while the Spurs had won once, the series was not over yet.

Primary topic: Marketing Strategy

Marketing Strategy

1,752 views

By Fabienne FredricksonRecently published1 topic

Use what you already have to build more confidence

There are times when you may feel your professional confidence wavering. This happens more often to people than you may think as a result of a move, a shift in your niche, networking with a new group and so on. Clients have asked me how to shore up and strengthen their professional confidence, especially as it relates to being in the public eye. I can relate because when I was first starting out, I struggled with this myself. Here’s what I did to build my self-worth and confidence. 1. Start a “Kind Words” file

Primary topic: Marketing Strategy

Marketing Strategy

1,607 views

By Fabienne FredricksonRecently published1 topic

Patience and Perseverance Are Essential Ingredients to BIGTIME Success

“The day you plant the seed is NOT the day you eat the fruit. Don’t worry, don’t get frustrated, be persistent. It’s on its way to you.” That’s a thought that always stays with me in taking my business (or one of my clients’ businesses) to the very next level. Thing is, we’re conditioned through the media that everything is supposed to happen miraculously quickly in our lives: “Thinner thighs in 30 days” “Quit smoking in 2 hours” “Build your list to 30,000 people in 4 months” “Sell $100,000.00 worth of products in 2 hours” Whoa.

Primary topic: Marketing Strategy

Marketing Strategy

1,601 views

By Fabienne FredricksonRecently published1 topic

The Difference betwee Salad and Garbage (and How it Affects Your Number of Clients)

“The only difference between salad and garbage is timing!” At least that’s what I’ve been focusing on recently, especially for businesses that are time sensitive. Some chiropractors have this problem, so do lawyers, but my thought is when you’re in a service business, timing is EVERYTHING.

Primary topic: Marketing Strategy

Marketing Strategy

1,577 views

By Fabienne FredricksonRecently published1 topic

The Scavenger Hunt of Client Attraction (The Formula For Attracting Miracles In Your Business)

QUOTE: “My philosophy is that not only are you responsible for your life, but doing the best at this moment puts you in the best place for the next moment.” – Oprah Winfrey An amazing thing transpired this week during my Mastermind meeting with my clients.

Primary topic: Marketing Strategy

Marketing Strategy

1,543 views

By Fabienne FredricksonRecently published1 topic

10 Steps of a Compelling Sales Page

Here’s your strategy tip or client attraction, how to get you more clients and leverage you and clone you and make you more money so you can make more money, be more successful, grow your business while working less. About the idea of cloning you - This is what I share with my clients who have gotten to the point that they’re at full practice capacity and now they can’t make more money or get more clients because they are at full capacity.

Primary topic: Marketing Strategy

Marketing Strategy

1,534 views

By Fabienne FredricksonRecently published1 topic

Investing Money – Pay Per Click Advertising The first way to build a powerful list that is fast and easy is to simply spend money on Pay Per Click advertising through either Google or Facebook. This is certainly not the cheapest way of course, but it wil

Investing Money – Pay Per Click Advertising The first way to build a powerful list that is fast and easy is to simply spend money on Pay Per Click advertising through either Google or Facebook. This is certainly not the cheapest way of course, but it will rapidly build a strong list of interested people. Your investment can be significant however, so this might not appeal or be possible for everyone. Investing Time – Writing, Networking, Speaking…

Primary topic: Marketing Strategy

Marketing Strategy

1,520 views

By Fabienne FredricksonRecently published1 topic

How to Create More Visibility

Here’s your strategy tip for the week for client attraction, to get more clients, make more money in your business and scale it so you become even more successful. What I’d like to share with you today is your content – how to reduce, reuse and recycle. When I first started marketing my business, I got really clear that content is king, and that you can create credibility and visibility using content, showing people how to do something, giving examples and assignments.

Primary topic: Marketing Strategy

Marketing Strategy

1,496 views

By Fabienne FredricksonRecently published1 topic

How to Write Authentic Copy that Sells (Part 1 of 2)

Have you ever thought about what it takes to attract ideal clients and customers who happily buy when you’re not in front of them? Today, I’d like to share some best practices with you that I use and that my clients now use to write marketing copy that sells.

Primary topic: Marketing Strategy

Marketing Strategy

1,495 views

By Fabienne FredricksonRecently published1 topic

Be Willing To Do What Others Aren’t: Take Action, In Spite Of

Sometimes, you just KNOW there’s something you need to take action on to take your business forward. However, if you’re anything like me, you’ve gotten stopped in the past, even when it’s something you KNOW will create big results. You procrastinate, you tidy up your office, get another cup of coffee, ANYTHING to not get it done. Ever have that happen to you? There are different reasons why you may be stalling from taking action. It could be that you don’t know the next steps, that you’re not sure how to move forward.

Primary topic: Marketing Strategy

Marketing Strategy

1,474 views

By Fabienne FredricksonRecently published1 topic

Authentic Marketing (And Success) Require You to Look Within

Let’s face it: being self-employed, our businesses are fundamentally a reflection of every part of us. It’s not like working for a corporation where you don’t really control the outcome of the business unless you’re at the top. Who you and I “are” as people literally affects our businesses, every day, every minute, every second, with every breath. Knowing that the “inner” is directly reflected in the “outer,” it’s especially so for those working solo. If there’s turmoil or disconnection within you as a person, it will be reflected in your business.

Primary topic: Marketing Strategy

Marketing Strategy

1,439 views

By Fabienne FredricksonRecently published1 topic

What Millionaire Entrepreneurs Have In Common (It’s Way Simpler Than You Think)

QUOTE: “The biggest difference between an average income and financial freedom is… IMPLEMENTATION.” - Bill Glazer I recently spent four long days and nights with information marketing millionaires at the Information Marketing Summit and was astonished to hear that many of them, when pressed for THE secret of their recent 7-figure success, named ONE and only one. Best of all, I was able to witness this theme with most everyone I met, particularly the VERY successful ones. These entrepreneur millionaires have ONE secret in common: IMPLEMENTING new ideas quickly.

Primary topic: Marketing Strategy

Marketing Strategy

1,420 views

By Fabienne FredricksonRecently published1 topic

Overcoming Your Perfection Paralysis in Marketing

Have you ever become a victim of your own perfection paralysis when it comes to marketing yourself? I talked to a few clients this week who have been toying with the idea of putting together a talk to promote their services for months but haven’t done anything about it. The problem is they’re waiting to have the talk written, finished, practiced, the flyer completed and have a list of marketing sources that are lined up to promote the thing before actually selecting a date and getting it done.

Primary topic: Marketing Strategy

Marketing Strategy

1,418 views

By Fabienne FredricksonRecently published1 topic

Stop Planning, Forget The “How”, Just Go For It!

The last couple of weeks, we’ve been talking about aiming for MUCH bigger in our business, in our life, and in our purpose. We’ve stretched, looked into the fears of dreaming TOO big (is there such a thing?!) and looked at all the other emotions that come up once we’ve actually MADE the decision to play a bigger game. These are related to issues of safety, not rocking the boat, and self-doubt as to whether we really CAN play a bigger game in life and business. But then, if this weren’t enough, there’s yet another thing that is likely to stop a lot of people right in their tracks.

Primary topic: Marketing Strategy

Marketing Strategy

1,418 views

By Fabienne FredricksonRecently published1 topic

How to secure big joint venture partners to work with you

When you are working to bring your business to the next level, building your list becomes a crucial element of your marketing efforts. One powerful way to do this quickly is by hooking up with big joint venture partners. Who Should You Partner With? When seeking joint venture partners, look for: - Businesses that serve the same ideal client - Coaches who focus on a different aspect of business than you - Companies with synergy where you can both benefit or build on each other’s work

Primary topic: Marketing Strategy

Marketing Strategy

1,402 views

By Fabienne FredricksonRecently published1 topic

Clients Want Easy Shortcuts

I’m convinced that everyone’s really just looking for a shortcut. Over the last 11 years of working with clients privately and in groups, the more I offer my products and services, the clearer I am that we all just want an easier way out. Well, not because we’re lazy; it’s more that we’re completely overwhelmed.

Primary topic: Marketing Strategy

Marketing Strategy

1,398 views

By Fabienne FredricksonRecently published1 topic

Getting Out There In A Bigger Way Means Overcoming Your Fear of Criticism

QUOTE: “Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine… And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.” -Marianne Williamson During a Mastermind session over a year ago, I got clear on the ONE obstacle that was standing between me and tripling my business past the 7-figure mark.

Primary topic: Marketing Strategy

Marketing Strategy

1,385 views

By Fabienne FredricksonRecently published1 topic

Three tips to help you close the sale

Today I want to share some simple tips that really work to close the sale while on the call with prospects. 1. Go over a prospect’s answers to questions they filled out and returned prior to your Get-Acquainted Call. Even though this may seem redundant, it’s really important not to bypass this step because otherwise, you’re not connecting with the prospect. And you’re not positioning yourself as the problem-solver either. As a result, the prospect might not feel heard and you can lose them.

Primary topic: Marketing Strategy

Marketing Strategy

1,375 views

By Fabienne FredricksonRecently published1 topic

Key elements of a special report that can get you clients

Have you written your special report for your Irresistible Free Offer yet? If not, I’m going to take you through all the elements that will help you create an excellent report that can land you clients or build your relationship with your readers. 1. Start by introducing yourself with your compelling story. This story gives you the right to be talking about your topic, whatever it is. Present yourself as an expert and a problem-solver. 2. Explain what people are not doing along with the reasons why this happens. These will be issues they can relate too easily.

Primary topic: Marketing Strategy

Marketing Strategy

1,364 views

By Fabienne FredricksonRecently published1 topic

How to weed out prospects who are not your ideal clients

How do you decide if you should go the “extra mile” to land a client? Sometimes a prospect will ask for an extra step in order to close the sale. For example, he or she might want to meet you in person before making the commitment to work with you.

Primary topic: Marketing Strategy

Marketing Strategy

1,350 views

By Fabienne FredricksonRecently published1 topic

Become The ONE With The Flashlight In A Dark Cave (You’ll Never Be Without Clients)

While the media is searching out anything to create panic in the eyes of consumers, I want you to think about your own life. When you went to the mall last time, was it empty? What about popular restaurants? Could you hear crickets chirping? Personally, everywhere I go, I’m still waiting in line, I still wait ten minutes for a table, and I’m seeing people STILL buying a lot. In fact, to put it in perspective, our business has made more just last month than most people make all year. What “economy”? I’m telling you this to point out to you that the MEDIA wants you to be scared.

Primary topic: Marketing Strategy

Marketing Strategy

1,312 views

By Fabienne FredricksonRecently published1 topic

The Check From The Universe

Have you ever heard that story about how Jim Carrey wrote himself a check for $10,000,000.00 when he was a struggling actor? He carried it around in his wallet every single day. Each time he opened his wallet, he couldn’t help but look at it, and when he did, he would envision what it would feel like to make that much money on one movie.

Primary topic: Marketing Strategy

Marketing Strategy

1,302 views

By Fabienne FredricksonRecently published1 topic

Giving away too much is actually a disservice

When you speak to groups or run a teleclass, you want to share enough information to accomplish three goals: 1. Demonstrate your expertise 2. Provide insight about the topic 3. Offer some real value to listeners Delivering on these three goals will help you connect with prospects and attract new clients. For some people, they may have a tendency to give away too much information for free. You may be the kind of person who cares about them and wants to take care of them. Or you might feel you have to give everything away for people to like you.

Primary topic: Marketing Strategy

Marketing Strategy

1,301 views

By Fabienne FredricksonRecently published1 topic

Abandon The Sinking Ship Client: Work With ALREADY Successful Clients (They Need You Too)

In recent years, I’ve been working with a new kind of client. Yeah, yeah, you can say, “Fabienne, you’ve talked to me about ideal clients before. I know that I need to figure out who my IDEAL client is.” But wait! This is different. Today, I want to share with you the exact KIND of client I work with and why you should too. For years, I’ve attracted a whole host of clients, many of them startup entrepreneurs who were in desperation mode and needed to be saved. These people needed clients BADLY and looked to me to hand them a life-raft to stay in business.

Primary topic: Marketing Strategy

Marketing Strategy

1,298 views

By Fabienne FredricksonRecently published1 topic

Track Where Your Best Clients Come From

Sometimes, it’s best to not reinvent the wheel or “fix what ain’t broke,” as the saying goes. Let’s say you have several clients you absolutely LOVE (they get great results from working with you, they pay you on time and never negotiated, you like them, they send referrals, etc.). Now, look at where all of these clients have come from. Perhaps it’s a particular networking group, or a talk that you gave, a referral from a strategic alliance or Center of Influence, or a referral from a client.

Primary topic: Marketing Strategy

Marketing Strategy

1,296 views

By Fabienne FredricksonRecently published1 topic

Know what sets you apart (Unique Selling Propositions)

There’s s standard marketing term called the USP, Unique Selling Proposition, that’s going to be very important in helping you (and prospective clients) figure out why they should work with you as opposed to your competitor down the street. Use this along with your Credibility Factors to close clients.

Primary topic: Marketing Strategy

Marketing Strategy

1,292 views

By Fabienne FredricksonRecently published1 topic

Are You Blaming Others Because You Don’t Have Enough Clients?

"The more you say to yourself, ‘I am responsible,’ the stronger, better and finer a person you become. And every part of your life will improve at the same time." -Brian Tracy

Primary topic: Marketing Strategy

Marketing Strategy

1,280 views

By Fabienne FredricksonRecently published1 topic

You Don’t Need to Learn MORE to Get Clients

“What you have to give is enough-if you give it with all your heart.”rn -Chieko N. Okazaki For years, I’ve noticed how many of my clients stopped themselves from marketing because they needed to learn MORE. They’d already gone through the required training, and many were certified, but it was like something strange was in the punch bowl and they were all drinking it: the “I’m Not Enough Yet” fruit punch. Here are some of the things I heard from some clients and workshop participants.

Primary topic: Marketing Strategy

Marketing Strategy

1,280 views

By Fabienne FredricksonRecently published1 topic

How to Map Out a Marketing Plan

One of the things that I tell my clients on a regular basis is, “If you want a full practice in six months or if you want to have clients in six months you need to be marketing today.” Sometimes it actually takes more than six months to turn a cold lead into a warm prospect, then into a prospect who’s hot and ready to buy. That process doesn’t always happen ove ight.

Primary topic: Marketing Strategy

Marketing Strategy

1,275 views

By Fabienne FredricksonRecently published1 topic

Stop Doing Everything Yourself and Learn to Outsource

Today’s tip is about when you’ve reached a certain level in your business, and it seems like you’re doing everything yourself. You’re working with the clients. You’re doing the marketing. You’re buying the supplies. You’re changing the light bulbs. You’re sending out invoices and paying things, and really you’re just doing everything front of house and everything back of house.

Primary topic: Marketing Strategy

Marketing Strategy

1,230 views

By Fabienne FredricksonRecently published1 topic

Put Your Marketing on AUTOPILOT

Would you be surprised if I told you I’ve actually mentored a LOT of marketing consultants and business coaches who help others build their businesses? Many of these consultants and coaches come to me because, even though they know how to put these steps into practice, they still don’t have a full practice, or at least not consistently. WHY? The reason is simple. They don’t market consistently.

Primary topic: Marketing Strategy

Marketing Strategy

1,224 views

By Fabienne FredricksonRecently published1 topic

What All Millionaire-Entrepreneurs Have In Common (It’s Way Simpler Than You Think)

Quote: “The biggest difference between an average income and financial-freedom is… IMPLEMENTATION.“- Bill Glazer I recently spent four long days and nights with information marketing millionaires at the Information Marketing Summit and was astonished to hear that many of them, when pressed for THE secret of their recent 7-figure success, named ONE and only one. Best of all, I was able to witness this theme with most everyone I met, particularly the VERY successful ones.

Primary topic: Marketing Strategy

Marketing Strategy

1,220 views

By Fabienne FredricksonRecently published1 topic

Prosperity Comes From Overcoming Fear (So Do Clients)

QUOTE: “Until one is released, step by step or all at once, from the roots of fear-based thinking, no amount of Mo-ney will give prosperity. This is fact…” – Anonymous Even though I’m totally unplugged from what’s going on in the world, by choice, stuff is still trickling in. You see, I’ve made a conscious choice for years not to listen to the news, read the papers or listen to talk radio. It’s not just that I’m a very sensitive person and I react to negative stuff more deeply than others seem to, it’s that I don’t like what it does to my mindset.

Primary topic: Marketing Strategy

Marketing Strategy

1,219 views

By Fabienne FredricksonRecently published1 topic

Get Out There in a BIG Way with Warm Letters

When I ask people who say they don’t have enough clients what they do to market themselves, I’m often (really often) surprised to hear that they only 1) put up flyers in the neighborhood, 2) talk to people at parties about what they do (whenever they do go to a party) or 3) go to a networking group once in a while (“but the reaso I don’t really go that often is because it doesn’t work to get me clients.”) What do you think I’m thinking? Exactly. They’re keeping themselves a secret. No wonder they don’t have a full practice.

Primary topic: Marketing Strategy

Marketing Strategy

1,217 views

By Fabienne FredricksonRecently published1 topic

Get Past Procrastination: My 5 Steps to Getting It ALL Done

Have you ever looked at your to-do list and just wanted to run away? Sometimes, procrastination gets the best of us self-employed people. It seems that everything is priority and we tend to put some things on the back burner. The thing is, if the items on your to-do list have to do with marketing and Client Attraction, then you don’t want to ignore them (if you do, your pipeline of prospects will be empty in 6 months, or less). Procrastination creeps its ugly head in my business every now and then.

Primary topic: Marketing Strategy

Marketing Strategy

1,202 views

By Fabienne FredricksonRecently published1 topic

9 steps to find and connect with joint venture partners

Joint venture partnerships are a great way to expand your reach and build your list. This method is becoming more and more popular helping many business owners to increase their data base rapidly. But how can you find the right partners for your business and what do you say when you contact them? Follow this step-by-step guide to find and connect with powerful joint venture partnerships easily.

Primary topic: Marketing Strategy

Marketing Strategy

1,195 views

By Fabienne FredricksonRecently published1 topic

How You FEEL Dictates How You ACT (And It Also Dictates Your Income And Your Number Of Clients)

QUOTE:”Faith is not something to grasp, it is a state to grow into.” – Ghandi Sometimes, despite the stellar marketing plans, our “positive thinking”, our resolve, our determination and manifesting, we have doubts about whether we can really “do” this. Let’s admit it. Sometimes fear steps in anyway, despite our best intentions. The inner doubt begins to take over and we wonder if it’s really going to “happen”. Thing is, the way we feel about our business directs the actions that we take.

Primary topic: Marketing Strategy

Marketing Strategy

1,195 views

By Fabienne FredricksonRecently published1 topic

Think Like an Instant Billionaire

In sifting through emails from a R&D survey I launched a couple of years ago, I read the responses, and honestly, I wanted to cry. Don’t get me wrong. It’s not that I haven’t been aware that most solopreneurs have very low expectations of what could be made in self-employment (I’ve been at this for almost 10 years after all!), but I just didn’t know how LOW.

Primary topic: Marketing Strategy

Marketing Strategy

1,193 views

By Fabienne FredricksonRecently published1 topic

To Turn More Prospects Into Paying Clients, You Must Motivate Them!

When talking about their business, most solo-preneurs make the mistake of describing exactly what they do, in boring detail. “My company has been in business for X number of years and we use the newest technology systems. We use a complicated series of… blah blah blah.” Many coaches and consultants talk about coaching ad nauseam, “What is coaching, are you coachable, what is your coachability index, who is the coach, blah blah blah”. I know, because I did it too in the beginning and it didn’t work.

Primary topic: Marketing Strategy

Marketing Strategy

1,192 views

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