7 Key Steps to Closing Every Sale
When a client tells me they’re not bringing in the sales they want, one of the first questions I ask is “Are you asking for the business?” Their response is either “No, I don’t know what to say” or “What if I ask and they’re not interested”? Well, if you don’t ask, you’ll never know where you stand with your prospect. The close is a crucial moment of decision in the sales process when the prospect decides whether to enter into a business relationship with you or not.