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Articles by Susan Friesen

Browse published articles attributed to Susan Friesen, with full-archive search.

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By Susan FriesenRecently published1 topic

8 Strategies On How To Use LinkedIn Like a Small Business Pro

Did you know that LinkedIn is one of the premier business networking sites? It provides amazing coverage of the professional market and one that you shouldn’t ignore, especially if you are a B2B business (a business where your clients are other businesses.) Unlike Facebook or Twitter, LinkedIn is geared more for business owners who have the intention of connecting, supporting and sharing information with other business owners. Below are some basic tips and strategies to get you started in the world of LinkedIn social media marketing. Through LinkedIn, you have the ability to:

Primary topic: Business Development

Business Development

1,312 views

By Susan FriesenRecently published1 topic

7 Compelling Reasons to Hire a Marketing Team For a Big Business Boost

Are you short on time for marketing your business? Do you have so many marketing ideas you're not sure where to start? If so, you're like hundreds of other business owners who say they're overwhelmed with marketing their business. While bootstrapping helps early on, as your business grows, hiring a marketing team is a smart strategy to consider. Imagine the time, energy, and focus you'd have not worrying about building your website and making ongoing updates, writing sales copy, SEO, social media, webinar management and content creation.

Primary topic: Business Development

Business Development

1,310 views

By Susan FriesenRecently published1 topic

Small Acts of Kindness That Grow Your Bottom Line

Have you ever gone out of your way to make someone feel special? When Daniel and I were involved in KindActs, a local Random Acts of Kindness Foundation chapter, it was our mission to spread the word on how powerful acts of kindness can be on others. It’s a subject I’m passionate about because growing up was not easy for me. I was bullied at home and at school where I received, on a daily basis, very convincing messages that I was a freak, insignificant, and unworthy.

Primary topic: Business Development

Business Development

1,310 views

By Susan FriesenRecently published1 topic

Why Your Headshot May be Your Best Client Attraction Tool

5 Tips for getting professional headshots done that will build your personal brand When you are attracting customers in a digital world, first impressions are important. Many times with a quick glance at your website and photos, people make a judgment about you… and if your headshot is bad, you look bad. You want to be seen as a pro, not an amateur, so the way you present yourself in your picture is everything. After reading this article, I hope I’ve convinced yr

Primary topic: Business Development

Business Development

1,301 views

By Susan FriesenRecently published1 topic

Does Your Business Need a Website Maintenance Plan?

Does Your Business Need a Website Maintenance Plan? What Can Happen if You Neglect Your Newly-Built Site So, your new site is complete – congratulations! There are a lot of moving parts to a build, from coding to design to content. However, if you want to attract and retain customers, you can’t have a “set it and forget it” mentality once the initial work is finished – marketing your business is not only about creating a web presence. It’s crucial that you make a website maintenance plan a priority for your small business. Here are 4 reasons why:

Primary topic: Business Development

Business Development

1,298 views

By Susan FriesenRecently published1 topic

Avoiding Disaster: Make Website and Business Asset Backups Mandatory

Do you have a backup of all your website and business data? A sudden attack on your web hosting or an employee error can cause havoc without warning. The same goes for any information about your business stored on your computer. If your computer suddenly got infected with a virus and you had to format your hard drive, it would likely have a big impact on your business. Is your website and domain name safe from being taken hostage? Read our article: Keeping Your Digital Business Assets SAFE from Being Taken HOSTAGE https://evisionmedia.ca/keep-your-business-digital-assets-safe/rnr

Primary topic: Business Development

Business Development

1,297 views

By Susan FriesenRecently published1 topic

A Beginner’s Guide to Getting Started With Google+ for Business

You may be wondering about Google+ and if you should bother with it to help give your business some extra brand exposure. What is all the hype about anyway? Are your customers really on Google+? If you are active on Facebook, Twitter and LinkedIn isn’t that enough? Like you, many business owners are curious if they should be focusing on Google+ in their marketing efforts or if it’s just a passing phase. After reading this article, you’ll find out more about what exactly Google+ is and why you should seriously consider being active on this social media network for your business.r

Primary topic: Business Development

Business Development

1,296 views

By Susan FriesenRecently published1 topic

4 Ways to Make More Money with Social Media Marketing

I’m sure you've heard plenty of stories about how people built million-dollar empires ove ight using Facebook. But if you ask real business owners, the fact is, many of them haven’t figured out the “Facebook thing” and how to use social media to actually make money. After reading this article, you’ll have heard about four proven strategies that will help you make more business income, are easily implemented and will transform your business results.

Primary topic: Business Development

Business Development

1,294 views

By Susan FriesenRecently published1 topic

The Many SEO Benefits of Creating Keyword-Rich Website Content

How to Use Highly Effective Keywords for a Search Engine Optimized Website Last week I wrote about the basic search engine optimization principles all entrepreneurs and business owners should be aware of when representing their business online. And because search engine optimization can be a complex subject, I thought we’d dive further into keywords. After reading this article, you will be well-informed on the importance of keywords for your website and how to find and use highly effective keywords in order to make your website search engine friendly.

Primary topic: Business Development

Business Development

1,290 views

By Susan FriesenRecently published1 topic

9 Reasons Why B2B Businesses Love LinkedIn

With over 350 million members, LinkedIn is the most powerful place to create and build a presence for your B2B (Business to Business) company. What can you do on LinkedIn? Why use LinkedIn versus other social platforms like Facebook Why Your Business Social Media Efforts Should Focus on LinkedIn Top platform for B2B B2B businesses and marketers love LinkedIn. Not only can you create an individual profile, but you can also create a Company page.

Primary topic: Business Development

Business Development

1,288 views

By Susan FriesenRecently published1 topic

SEO Outsource Mistakes to Avoid That Will Save You a Lot of Grief

As a business owner, there’s a lot to juggle on a daily basis. Balls are continuously flying in the air in efforts to create and sustain a profit. One of those balls, which should be a substantially large one, is marketing. And when it comes to marketing, your chief goal of course is to get more sales. In order to accomplish this, having a professional website should be at the top of your marketing list due to it being your primary marketing piece that’s working on your behalf 24 hours a day, all year round. But just having a website is not enough.

Primary topic: Business Development

Business Development

1,287 views

By Susan FriesenRecently published1 topic

4 Top Email Marketing Services for Entrepreneurs

Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience and when it is, it will reflect in the content – which then leads to a better read for your users! One thing that can be frustrating is getting that content out there. For some businesses newsletters are all they do, and these kinds of companies have become staples in almost every online marketing strategy. Many email services like Gmail even have separate tabs now devoted to promotional emails so users can have them all organized in one place.

Primary topic: Business Development

Business Development

1,279 views

By Susan FriesenRecently published1 topic

6 Steps to Content Marketing Made Easy

One of the challenges of running a business online is that when people connect with you online, they are strangers. Before they can even think about doing business with us, they need to know that we understand their problem, they can trust us, and if the solutions we offer will solve their problem. That’s why content marketing is such a valuable technique for growing your business. It helps you boost website traffic, grow your mailing list, and increase sales. But what exactly is it and how do you do it? Here are some simple steps to get started: 1. What is Your Intention?

Primary topic: Business Development

Business Development

1,277 views

By Susan FriesenRecently published1 topic

5 Steps to a Strong Personal Brand on Social Media

Social media is everywhere and having yourself on it can be great; however, your professionalism doesn’t stop at your professional profiles. If you’re an influencer in your industry or the face of your business, then paying attention to personal branding is essential in your social profiles. So how do you get personal branding working for you? Here’s 5 steps to ensuring you have a strong personal brand that will help with your business success: 1. Audit Yourselfr

Primary topic: Business Development

Business Development

1,276 views

By Susan FriesenRecently published1 topic

Entrepreneurs: Whatever Happened to Your Newsletter?

Why NOT Sending Regular eZines is Hurting Business and What To Do About It When I talk to entrepreneurs about all the benefits of adding a newsletter/eZine sign up form to their website, they are usually quite enthusiastic and commit to sending out a regular newsletter at least once a month. Sadly, this rarely comes to fruition. Months, if not years go by and nary a newsletter gets sent out…

Primary topic: Business Development

Business Development

1,264 views

By Susan FriesenRecently published1 topic

Get Your Website Mobile Ready Or Lose Business

What Google’s Algorithm Change Means to You If there’s one thing you really need to focus on as a business owner this year, it’s getting your website optimized for mobile use. Why? The search engine game has changed – again. In the past, most online searches used to be performed from desktop computers but now, more and more of your potential clients and customers are searching using their mobile devices. That means if your website isn’t set up to accommodate their specific needs, then you could very well lose business.

Primary topic: Business Development

Business Development

1,262 views

By Susan FriesenRecently published1 topic

9 Video Marketing Challenges & How to Solve Them

Your Video Marketing Guide for Success I’ve established that a video marketing strategy is a must these days. I’ve shared how important it is to engage your audience, and how creating compelling videos can help you increase brand awareness, improve SEO and boost leads and sales.

Primary topic: Business Development

Business Development

1,260 views

By Susan FriesenRecently published1 topic

Get Your Website Mobile Ready Or Lose Business

What Google’s Algorithm Change Means to You If there’s one thing you really need to focus on as a business owner this year, it’s getting your website optimized for mobile use. Why? The search engine game has changed – again. In the past, most online searches used to be performed from desktop computers but now, more and more of your potential clients and customers are searching using their mobile devices. That means if your website isn’t set up to accommodate their specific needs, then you could very well lose business.

Primary topic: Business Development

Business Development

1,259 views

By Susan FriesenRecently published1 topic

Personal Branding Tips to Boost Business Success

Never Forget: You’re the Face of Your Business If I asked you what you could do to be more successful as an entrepreneur or small business owner, you would probably list off things like advertise or network more, improve your website or marketing materials and close more sales, right? Would your answer include personal branding? It should, because it absolutely impacts your success. First, it’s important to clarify we aren’t just talking about big brands. It’s the personalities that represent them that help these companies create a brand.

Primary topic: Business Development

Business Development

1,256 views

By Susan FriesenRecently published1 topic

How to Get Clients Fast Using Warm Letters

Are you keeping your business a secret? You may think you are doing a great job on social media, networking, and marketing online to grow your business. But you may not be utilizing your very biggest asset… and that is your own personal network. Most of us have established a network of at least 250 people. It’s important to keep in touch regularly with your network to stay top of mind. And the best way to do this is with a warm letter. Below are tips on what to write in a warm letter to send our to your personal network of friends and colleagues.

Primary topic: Business Development

Business Development

1,248 views

By Susan FriesenRecently published1 topic

9 Reasons Why Social Media Has Become An Epic Fail for Your Business

Stop wasting your time; here’s what you can do right now to turn things around Wish you were getting better results with your social media? Many entrepreneurs I talk to are frustrated they aren’t seeing anything come of their social media efforts. They’re ready to give up, thinking it’s all been a huge waste of time. This is when I tell them social media marketing isn't as easy as creating and posting content. Indeed, there’s much more that goes into making social media marketing work effectively for a business.

Primary topic: Business Development

Business Development

1,241 views

By Susan FriesenRecently published1 topic

October 2020: New Facebook Content Standards

How Will Changes to Facebook’s Terms of Service Affect Your Business? To say that 2020 has been a year of changes would be an understatement! While we never know what the future will bring, one thing I can say for certain is that social media will continue to change and evolve. And it seems like not a week goes by that there isn’t a social media update! It’s enough to frustrate even the seasoned marketer. One of the new Facebook guidelines in 2020 was FB5, otherwise known as the "New Facebook."

Primary topic: Business Development

Business Development

1,238 views

By Susan FriesenRecently published1 topic

10 Superstar Networking Tips to Grow Your Business

One of the best investments you can make as a solopreneur or business person is in your personal development. As a business owner you can only grow as far as your skills and knowledge can take you. That's why attending seminars, conferences and workshops is such a valuable experience.

Primary topic: Business Development

Business Development

1,235 views

By Susan FriesenRecently published1 topic

How to Find Ideal Clients

5 Important Steps for Defining Your Niche Market I talk a lot to clients about branding and finding their niche but this can be quite challenging to new entrepreneurs or even seasoned business owners when it isn’t clear what their brand is or who they would ideally want to work with. New entrepreneurs have a vision of how they want to help people and have a gift they can share that will help solve their problems, but they struggle with getting the right message to the right people who can benefit from their services.

Primary topic: Business Development

Business Development

1,233 views

By Susan FriesenRecently published1 topic

The Reality Of Ignoring Website SEO

“If you build it, they will come” Only works in the Field Of Dreams It’s a very exciting time getting your website finally completed and launched. Now you can sit back, relax and wait for the phone to ring, right? Unfortunately it doesn't work that way. Now you need to be focusing on driving qualified leads to your website; otherwise, no one will actually know it exists. There are several ways to doing this ranging from utilizing Social Media to other online marketing efforts but let’s focus on SEO: Search Engine Optimization.

Primary topic: Business Development

Business Development

1,233 views

By Susan FriesenRecently published1 topic

How to Get Your Website to Stand Out From the Crowd

Why SEO is Still Very Relevant in Boosting Your Business Visibility Ever felt the fear of losing someone in the crowd? As a young mother, my son was always keeping me on my toes to ensure he didn’t wander off somewhere while out shopping. I knew if he did, it would be very difficult to locate him amongst a sea of people – a very frightening thought for any parent! When it comes to our business, we certainly don’t want to be lost in a sea of competitors; as the founder of a digital marketing company, “standing out from the crowd” is always on the forefront of my mind for our clients.r

Primary topic: Business Development

Business Development

1,228 views

By Susan FriesenRecently published1 topic

2018 Facebook Changes Put Community First

The Low-Down Facebook’s Latest Changes and How They Affect Your Business No doubt Facebook has dramatically changed how businesses are marketed online. With over 2 billion users Facebook offers exposure to a powerhouse of potential customers. That's why when Mark Zuckerberg announced some big changes in January, it drew many conce s with business owners on how their posts will have a reduced visibility in their follower’s newsfeed. Here’s what you need to know and do about these changes:

Primary topic: Business Development

Business Development

1,226 views

By Susan FriesenRecently published1 topic

Making the Most of Facebook Live for Your Business

5 Steps to Getting Great Results with Your Live Broadcasts Facebook Live is a free streaming tool you can use to boost your business. But before you dive in there are some key factors to take into consideration to avoid risking losing your credibility. Facebook Live is an excellent way to get the engagement Facebook wants on your Business Page with their latest algorithm updates. As long as you’re prepared, you will garner a great reach and higher views than natively uploaded videos. Just remember, when your Live, you are LIVE!

Primary topic: Business Development

Business Development

1,218 views

By Susan FriesenRecently published1 topic

5 Social Media Mistakes That Are Killing Your Business Results

The online marketing world is evolving at a rapid pace since the emergence of social media. Nowadays, many prospective clients will judge you based on your social media presence so it’s imperative to keep a professional profile and maintain your social media presence consistently, in order to give the best impression of your business image. After reading this article, you will have a better sense of social media, lessen the confusion you have around it and learn some tips on how to gain better engagement with your efforts.

Primary topic: Business Development

Business Development

1,216 views

By Susan FriesenRecently published1 topic

5 Ways to Successfully Manage a Remote Team

Leadership Skills for Small Businesses Whether you have a few people that telecommute to the office or a huge virtual team, remote employees are now the norm. It can be a challenge not only to find reliable remote employees, but also to effectively manage your team from afar. Employees and leaders need to understand their roles, be motivated to work hard and communicate with other team members. It’s also essential to understand that certain industries lend themselves better to remote opportunities.

Primary topic: Business Development

Business Development

1,210 views

By Susan FriesenRecently published1 topic

10 Essential Website Update Hacks to Help Boost Sales

When was the last time you updated your website? It saddens me to say that I have many clients who have all but abandoned their website once it was launched. They either get too busy to think about it or worse, don’t realize how important it is to the success of their business. Remember your website is out there promoting you and your business 24 hours a day, 7 days a week, all year long. So if you’re one of those people that never gave your website a second thought once it went live, then please keep reading. First of all, your business website is not a static brochure.

Primary topic: Business Development

Business Development

1,209 views

By Susan FriesenRecently published1 topic

Creating An Effective eNewsletter That Gets Read

7 Important Format Components to Include In Your Information-Based Newsletter I sign up for a lot of digital newsletters. Mostly because I anticipate one of these three benefits from being on that person or company’s list: 1. Receive details on sales and discounts 2. Be entertained or inspired 3. Learn something of value Most people are like me and will gladly provide their name and email address for at least one of the above benefits.

Primary topic: Business Development

Business Development

1,206 views

By Susan FriesenRecently published1 topic

2017 Review: Content & Social Media Marketing Insights

What eVision Media’s Year-End Analytics Revealed About our Top 3 Performing Articles and how these Insights Can Help Your Business Marketing in 2018' It’s the end of the year and businesses are wrapping up their 2017 activities and preparing for new opportunities in 2018. Like many of you, we put a lot of time and effort into our business and branding. And one key element to all business marketing efforts is to look at the results in order to effectively plan out future marketing and business operation changes.

Primary topic: Business Development

Business Development

1,204 views

By Susan FriesenRecently published1 topic

Top Success Principles for Breakthrough Success

I’ve been working with several mentoring clients lately who are looking ahead and coming up with a goal sheet on what they want to accomplish next year. With the end of the year almost here, now is definitely a great time to be doing this exercise. But goal setting can be a scary process for many… What often happens when big goals like this are solidified on paper and you are opening yourself up to the possibilities of what could be achieved, you may also be closing the door on what’s truly possible for you…

Primary topic: Business Development

Business Development

1,200 views

By Susan FriesenRecently published1 topic

Where Social Media is headed in 2018

Social media is a very new aspect of our businesses that has taken over significant parts of not only our marketing plans but also our personal lives. Major platforms battle for prominence and significance by adjusting their business models to provide better returns for their shareholders while intending to improve the user experience. As these systems develop, how you use these platforms for your business must change as well. Social Media ROI

Primary topic: Business Development

Business Development

1,200 views

By Susan FriesenRecently published1 topic

13 of the Best Ways to Generate Leads with Social Media

Since I just started the 14-Day Facebook Marketing Challenge yesterday (it’s not too late to join us!), I have Social Media on the brain. I’ve been thinking about one of the biggest reasons why businesses and entrepreneurs take the time to be on social media. Aside from showing off their cute pets or grandbabies, it’s to help grow their business.

Primary topic: Business Development

Business Development

1,198 views

By Susan FriesenRecently published1 topic

3 SEO Pitfalls Service-Based Businesses Should Avoid

Search Engine Optimization has become one of the most complicated aspects of having an online presence. The variables that are key to earning your rank constantly update and change and there are many things that can go wrong. Moreover, SEO for service-based businesses have goals that are not necessarily going to be achieved through strategies built for other types of businesses. In this article we’re going to look at 3 pitfalls you should avoid when marketing your service-based business online.

Primary topic: Business Development

Business Development

1,197 views

By Susan FriesenRecently published1 topic

How the 2015 Facebook Algorithm Changes Affect You: Popular content rules while spam drools

Is Facebook marketing dead? Not yet. While it is certain that the January 2015 Facebook algorithm update will force businesses to change their strategy, there's still value to be found on Facebook for brands. While this popular Social Media channel still provides the potential to reach thousands of viewers, the challenge now is how to ensure your Facebook business page content appears in your fan's news feeds. Why Facebook made the algorithm change

Primary topic: Business Development

Business Development

1,197 views

By Susan FriesenRecently published1 topic

Getting Started on Twitter for Your Business

How to Set Your Profile, Make Connections, and Start Expanding Your Business Exposure Through Twitter July is Twitter Month for us at eVision Media so for those already using Twitter for their business stay tuned for more ‘how tos’ and tips on using Twitter for business! For those of you who haven’t braved the Twitter social media waters quite yet, this article will provide compelling reasons why you should use Twitter for business and then dive into how to set up your profile and how to get started building your following on Twitter. Why Use Twitter For Your Business?

Primary topic: Business Development

Business Development

1,196 views

By Susan FriesenRecently published1 topic

10 Ways to Rise up to Facebook’s Algorithm Change and Get More Page Post Engagement

You’ve heard it many times by now with Facebook changing their algorithms yet again and understand it’s all about the engagement but what the heck are you supposed to do to get this all-important engagement? This eTip share 10 ways you can garner more engagement on your Facebook page posts so you can rise up to the Facebook algorithm change, meet it squarely in the face and say “No Problem”! https://www.youtube.com/watch?v=QjLNcF0nFFA&feature=youtu.bernr

Primary topic: Business Development

Business Development

1,190 views

By Susan FriesenRecently published1 topic

The Ugly Truth: Why SEO Isn't Driving Sales for Your Website

7 Things you can start doing now to turn that aroundr It’s been said that you can lead a horse to water, but you can’t make him drink. This is certainly true in marketing. While business owners are hungry to get 1st page Google rankings, sometimes they are puzzled why greater traffic doesn’t lead to greater sales. After reading this article, you’ll find out what SEO is, what it isn’t, and how to harness the power of SEO to drive sales for your business. What SEO Isr

Primary topic: Business Development

Business Development

1,188 views

By Susan FriesenRecently published1 topic

The Grapefruit Confusion: The Cost of False Assumptions

Are False Assumptions Costing Your Business Valuable Sales? When I was in grade 11, our high school music department held a fundraiser selling grapefruit. Yes, grapefruit. Don't ask. Our local community channel (shout out to MSA Cable 3!) caught wind of this initiative and wanted to interview one of the students during their live Thursday night "What's Happening" program. For whatever reason, I was chosen for this honour. Who knows, I probably was the first to raise my hand and volunteer when no one else was jumping at the opportunity. Be on TV? I'm IN!

Primary topic: Business Development

Business Development

1,186 views

By Susan FriesenRecently published1 topic

How to Crush it With Lead Generation on LinkedIn Pulse

Blogging was promoted to be the promised land for entrepreneurs, business owners and marketers. Do you ever spend time crafting a brilliantly written article, posting it on your blog, only to hear the sound of crickets? So to boost the number of people seeing your article, you post it on social media and send a blast to your email list. You check your web stats the next day only to see that your blog masterpiece has largely gone unseen. What’s a frustrated marketer to do? Enter LinkedIn Pulse, LinkedIn’s publishing platform

Primary topic: Business Development

Business Development

1,185 views

By Susan FriesenRecently published1 topic

Conquering Mount ‘Social Media’ 101

Starting at Base Camp: 7 Strategies to Post You’re Way to the Top No matter what size or stage your business is in you know social media is a biggie in today’s world… you might also know that it can feel like an impossible task. Like anything else, there are some strategies to accomplishing the impossible. If you have a plan in place and understand what it is that you want to accomplish Mount Social Media can be conquered with ease.

Primary topic: Business Development

Business Development

1,184 views

By Susan FriesenRecently published1 topic

9 Surprising Reasons Why Your Website Isn't Mobile Friendly and What to Do About It

In recent years we have seen an increase in the number of mobile users. What many businesses may not have anticipated though is that viewing the Internet on mobile devices is now becoming the norm. We are becoming a society that is connected 24/7. That's requiring businesses to think about the special needs of users who are mobile. Let me ask; is your website mobile ready? Take a peek inside your Google Analytics and you may be surprised at the number of users viewing your website from mobile devices.

Primary topic: Business Development

Business Development

1,182 views

By Susan FriesenRecently published1 topic

Understanding Content Marketing… In Less Than 5 Minutes

Understanding Content Marketing… In Less Than 5 Minutes There’s been a lot of talk lately about the term “Content Marketing” but sometimes these industry buzzwords end up being quite meaningless to the people who need to understand them the most. In this case, anyone who is in business needs to understand what this term means.

Primary topic: Business Development

Business Development

1,179 views

By Susan FriesenRecently published1 topic

Is Your Website Just Another Wordpress Site?

The biggest reason why you're not getting leads and sales. Back when I first became a web developer, Wordpress never existed. It was first released on May 27, 2003 (yes, I've been at this longer than that!) Of course, back in the beginning, it wasn't at all what it is today but everything has to start somewhere. The thing is, Wordpress has grown to such an extent that entrepreneurs and business owners think that is the ONLY way to build a website. This is far from the truth where many times Wordpress is not the ideal solution to meet a business's needs. But I digress.

Primary topic: Business Development

Business Development

1,175 views

By Susan FriesenRecently published1 topic

Avoid These 12 Newsletter Mistakes

What you need to know to boost your open rates, avoid unsubscribes and get the biggest return with newsletter marketing. When sending out an eNewsletter or eZine, sometimes it’s hard to know what works and what doesn’t work. I see many entrepreneurs and business owners happy to just get something out, or they make it all about them and add in what they think is best.

Primary topic: Business Development

Business Development

1,174 views

By Susan FriesenRecently published1 topic

A “Call-to-Action” Definition and Why Website Owners Must Use Them

You built your website to help your business so it’s important to connect every dot that qualifies it as a success. One of the ways to do that is to guide your visitors from point A to point B when perusing your website. This can easily be done with a Call-to-Action. Often referred to as a CTA, a Call-To-Action is easy to implement. In fact, it’s likely you’ve seen them many times on other sites without even realizing it.

Primary topic: Business Development

Business Development

1,172 views

By Susan FriesenRecently published1 topic

3 Success Stories You Can Learn from to Build a Profitable Online Store

Succeeding with online sales isn’t easy so we looked at 3 examples of entrepreneurs who made it work! It could be as simple as the right product at the right time, but success isn’t always only luck alone. Succeeding with an online store takes the right initiative and know-how. Whether you’ve got a store online already or you’re just starting out, these businesses learned the hard lessons already, so you won’t have to.

Primary topic: Business Development

Business Development

1,171 views

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