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Articles by Sydni Craig-Hart

Browse published articles attributed to Sydni Craig-Hart, with full-archive search.

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By Sydni Craig-HartRecently published1 topic

Top 10 Reasons To Hold A Webinar Today

Are you currently using webinars as part of your content marketing strategy? If not, you may have an outdated idea of exactly what a webinar is and just how powerful webinars can actually be. In the past, webinars were used primarily for product demonstrations and to usher customers through a company's sales funnel. Today, webinars are being used for everything from list-building and panel discussions to interactive courses and mastermind groups.

Primary topic: Marketing Strategy

Marketing Strategy

1,103 views

By Sydni Craig-HartRecently published1 topic

5 Ways to Use Social Media to Build Your Email List

You want to build your email list. You also want to grow your social media following. While both marketing techniques can be effective in and of themselves, using them together gets you better results. If you have a large following on Facebook or Twitter, just imagine being able to capture the email addresses of all those prospects - people who have already indicated interest in your brand! Similarly, being able to leverage your email list to increase and engage social followers is also an incredibly beneficial marketing technique.

Primary topic: Marketing Strategy

Marketing Strategy

1,091 views

By Sydni Craig-HartRecently published1 topic

How Can You Keep Your Client Work Organized?

Are you a Virtual Assistant who is looking for an easy way to collaborate with you clients and stay organized? If you are having difficulty staying organized in working with your clients, you may have too many locations where you store stuff.

Primary topic: Marketing Strategy

Marketing Strategy

1,091 views

By Sydni Craig-HartRecently published1 topic

3 Easy Ways to Simplify Your Marketing Efforts

Many entrepreneurs reach out to me for help because they have hit a wall and finally got sick of their perpetual state of overwhelm. Have you ever found yourself trying to figure out which way is up? Or perhaps you've been completely confused about what steps to take to grow your business? Remember that success in business (and marketing) follow a very simple method. Identify a problem and then offer a solution. Your ideal prospects have problems (or a compelling desire) and your business provides the solutions to those problem (or helps them create their desired result).

Primary topic: Marketing Strategy

Marketing Strategy

1,083 views

By Sydni Craig-HartRecently published1 topic

3 Things You Can Do RIGHT NOW To Be More Attractive to Prospects

Finding new prospects for your business is similar to dating. At the first encounter there is a level of attraction that causes a person to want to get know more about the individual who has caught their attention. After learning more about this attention grabbing person, a decision is made as to whether or not it is even worth pursuing a deeper relationship.

Primary topic: Marketing Strategy

Marketing Strategy

1,081 views

By Sydni Craig-HartRecently published1 topic

How to Magnetically Attract Ideal Clients

Websites can be full of articles, resources, answers to frequently asked questions, training opportunities and more. No matter what format information is in on your website, it boils down to this - the content is magnetic! What is magnetic content? It is content in any format that is designed to connect with, educate and engage the reader, whether they were introduced to our company via a friend or stumble across the site at 3 am while doing a Google search. Not just any old content, but MAGNETIC content is key to your success as a small business owner.

Primary topic: Marketing Strategy

Marketing Strategy

1,080 views

By Sydni Craig-HartRecently published1 topic

How To Market Consistently When You Have NO Time

Companies with active blogs receive 97% more leads (Content+ 2013) • 74% of consumers prefer to receive commercial communications via email (Merkle) and email marketing has an ROI of 4,300% (Direct Marketing Association). • Social media sites and blogs reach 8 out of 10 of all U.S. Internet users. (Content Marketing Institute)

Primary topic: Marketing Strategy

Marketing Strategy

1,078 views

By Sydni Craig-HartRecently published1 topic

How to Prepare Your Business for Being Discovered By New Customers

These days, you never know how a new customer will hear about your business. It can be in a crowded conference center with 2,000 people, or it can be in a small café during a conversation between friends. It can also happen online - whether that's through a post on Facebook, a question on Twitter, or a photo shared on Instagram. Oftentimes, people won't be searching for your business name when they find you. Think about how you actually search for products and services online. You might type something into your browser like this: • Mexican restaurants in Berkeley. CA

Primary topic: Marketing Strategy

Marketing Strategy

1,071 views

By Sydni Craig-HartRecently published1 topic

9 Ways to Use Email to Boost Your Revenue NOW

Did you know that... • 91% of consumers reported checking their email at least once a day. (ExactTarget) • 7 in 10 people say they made use of a coupon or discount from a marketing email in the prior week. (2012 Blue Kangaroo Study) • For every $1 spent, $44.25 is the average return on email marketing investment. (Experian) What this means is that using email to connect with, educate and engage your audience is a GREAT way to increase your revenue. The statistics speak for themselves. Email campaigns need to be an ongoing part of your marketing mix.

Primary topic: Marketing Strategy

Marketing Strategy

1,070 views

By Sydni Craig-HartRecently published1 topic

How to Profit From Your Social Media Profiles

There is only ONE reason you should have a presence on social media for your business. That's right. Just ONE. The reason is - to use the platform to connect with ideal prospects and get them on YOUR mailing list. It doesn't matter how many fans, followers or connections you have if those "relationships" aren't generating revenue for your business. To get results from the time spend tweeting, updating your Facebook page and posting on LinkedIn, you need to have in place a strategy that converts your connections to email subscribers.

Primary topic: Marketing Strategy

Marketing Strategy

1,069 views

By Sydni Craig-HartRecently published1 topic

3 Easy Ways to Absolutely Crush Your Daily Task List

Staying focused and blocking out distractions is easier said than done. In addition to the myriad of requests, messages and tasks that have to be handled each day, you also have to fight against your own bad habits and tendencies. Figuring out what works for you can be a process of trial and error, OR you can adopt strategies that are tried and true. Following are 3 valuable tips on how to replace time-wasting activities with new habits that will empower you to be more productive, more focused and more effective during your work day:

Primary topic: Marketing Strategy

Marketing Strategy

1,063 views

By Sydni Craig-HartRecently published1 topic

Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar

If you’re using webinars to grow your business, there is nothing more important than the timing, format, and structure of your presentation. Some marketers argue that these technical aspects of your presentation are even more important than the content itself! Why? Because it is the timing, format, and structure that determine whether your prospect converts into a paying customer by the end of the webinar. Here are proven best practices to follow when deciding how long your webinar will be, what format it will be presented in, and how it will be structured from beginning to end.

Primary topic: Marketing Strategy

Marketing Strategy

1,058 views

By Sydni Craig-HartRecently published1 topic

3 Simple Marketing Tools for Absolutely Any Budget

Many entrepreneurs think the best marketing tactics cost a fortune and require budgets of thousands per month. The truth is that any small business owner with any budget can implement the following 3 marketing tactics with hardly any financial investment. The best part? These tactics are not only cost-effective, they’re the most effective ways to generate new business and keep current customers coming back. 1.Increase “word-of-mouth” referrals It’s an old adage for a reason: there really is no better marketing than word-of-mouth.

Primary topic: Marketing Strategy

Marketing Strategy

1,056 views

By Sydni Craig-HartRecently published1 topic

Magnetically Build Your List and Attract New Leads

Even if you're not currently offering a lead magnet on your website, you've probably seen them before - a free report for opting into an email newsletter, a free music download for filling out a survey, and so on. Some small business owners go to great lengths to offer dynamic lead magnets, or as we like to call them "problem solving gifts". They put in lots of time and money to create a product or service that they could, in essence, sell for a profit. But instead of selling the solution, they give it away to build credibility and generate leads.

Primary topic: Marketing Strategy

Marketing Strategy

1,055 views

By Sydni Craig-HartRecently published1 topic

Email Frequency - How Often Should You Email Your List?

You click send, take a deep breath, cross your fingers, and mutter 'the email frequency prayer': Please let me be sending this at the best possible time. Please let people actually open it. Please let people click on the links. Please don't let my email frequency be too often. Amen. For many entrepreneurs, determining email frequency can be an ongoing nightmare from which they never wake up. Are you sending your email at the best possible time? Will anyone open it? Will they fulfill the call to action you've painstakingly crafted?

Primary topic: Marketing Strategy

Marketing Strategy

1,049 views

By Sydni Craig-HartRecently published1 topic

How to Map Out A Simple Plan to Reach Your Goals in 2012

As we approach the end of the year, NOW is the perfect time to take a look back at the last 12 months and take stock of what's working and what's not working in your business. Were you thrilled by your success or disappointed in your business? What were your greatest successes? What aspects of your business do you wish you were stronger in?

Primary topic: Marketing Strategy

Marketing Strategy

1,044 views

By Sydni Craig-HartRecently published1 topic

How To Reach, Teach and Profit By Hosting Educational Events

You might think that only large organizations host educational events. But according to a recent study I read, more than 40 percent of small businesses hold events. Of those small business that hold events, seminars and classes account for the highest percentage of events held. What's the appeal?

Primary topic: Marketing Strategy

Marketing Strategy

1,040 views

By Sydni Craig-HartRecently published1 topic

5 Simple Shortcuts to Creating GREAT Newsletter Content When You're Short On Time and Hate To Write

Since we launched the current version of the Smart Simple Marketing brand back in 2009, by far one of the most effective marketing strategies we've used has been our email newsletter. We've sent it out every week since March 2010 and have never missed a single issue. Because of that, every single week we receive phone calls from prospective clients inquiring as to how we might work together to achieve their goals.

Primary topic: Marketing Strategy

Marketing Strategy

1,035 views

By Sydni Craig-HartRecently published1 topic

Get Clear! How to Gain Clarity So You Can See More Success

Clarity about what you want in your business is absolutely priceless. If you've ever been stopped dead in your tracks because you don't know what to do first or where to go, you can appreciate that. Knowing what you want to accomplish, even if you have no idea how to get there, is the first step on the path to success.

Primary topic: Marketing Strategy

Marketing Strategy

1,033 views

By Sydni Craig-HartRecently published1 topic

How to Create A Tribe Of Raving Fans That Grow Your Business For You

Don't you love it when you receive a compliment? You likely feel validated, intelligent, successful and helpful. Don't you also feel more confident? Especially when the compliment has to do with your work and your business? Of course you do! Even better, don't you LOVE it when you receive a phone call or an email from a prospective client and they say, "I'm reaching out to you because my friend Jim said you were the best person to help me with _____"?

Primary topic: Marketing Strategy

Marketing Strategy

1,030 views

By Sydni Craig-HartRecently published1 topic

How to Face Your Fears and Defeat Them

Fear is a natural part of our emotional make up. It is even helpful at times. For without fear, we'd certainly walk into many unnecessary dangers. When it comes to being successful in your Virtual Assistance business, you may have many fears that hold you back from making the progress that you deserve. Do you find yourself ignoring your fears in hopes that they will go away and never return? That is one method of feeding your fears so that they will never be eliminated.

Primary topic: Marketing Strategy

Marketing Strategy

1,030 views

By Sydni Craig-HartRecently published1 topic

Year End Promotions Your Customers And Clients Will Love

There's nothing small about the revenue potential of year-end (or holiday) season when it comes to small businesses. It's the time of year when your ideal clients are spending big, and - if you've got the right plan in place - primed and ready to spend with you. As the season approaches, it's important to identify factors that could influence your audience's purchase decisions. Keep these trends in mind as you start this year's planning and promotional strategy. 1. Your audience has gone mobile Here's a snapshot of what happened in the world of mobile this past year:

Primary topic: Marketing Strategy

Marketing Strategy

1,029 views

By Sydni Craig-HartRecently published1 topic

3 Easy Ways To Create Cash With Your Email Newsletter

How many times have you checked your email inbox today? How many times throughout the day do you check for new messages? The answer to these questions is likely more often than you'd like to admit. The good news is, though... you're not alone! Most of the prospective clients and customers you are looking to do business with have similar habits. This means that your staying in touch with prospective clients, existing clients and referral partners via email is a very smart marketing strategy.

Primary topic: Marketing Strategy

Marketing Strategy

1,027 views

By Sydni Craig-HartRecently published1 topic

3 Ways to Monetize Your List With Affiliate Offers

Your customers have specific needs, needs that you're working hard to fulfill and over-deliver with practical solutions. The #1 rule of small business is that you can't be all things to all people. Sometimes your customers need things your business can't provide. When that happens, incorporating affiliate offers into your email marketing is the best way to keep your customers happy while supplementing your revenue with affiliate commission. When incorporated into your email marketing, affiliate offers can:

Primary topic: Marketing Strategy

Marketing Strategy

1,027 views

By Sydni Craig-HartRecently published1 topic

5 Steps To Being More Productive Each Day

When you're a service professional, you are only paid for the time you spend on client projects. Therefore, maximizing your work time is key to the profitability of your company. So, when you run your solo business from home, it's important to create a productive work environment where you experience minimal distractions and can focus on running your business. Use the following strategies to get more out of your day so you can increase your productivity and your profits:

Primary topic: Marketing Strategy

Marketing Strategy

1,022 views

By Sydni Craig-HartRecently published1 topic

7 Tips for Organizing Your Marketing Efforts

Joseph Ghabi once said: "Your life will begin changing the moment you decide that you want it to." I've found that the same is true for growing your business. If you want to see different results than what you've seen in the past, you must make a heartfelt decision to do things differently. You need to start with making over your mindset. Mental blocks can hold you back and keep you from achieving your goals. When you sit down to work on your business are you clear and focused, or is your mind cluttered with ideas, client requests, overdue items and more?

Primary topic: Marketing Strategy

Marketing Strategy

1,022 views

By Sydni Craig-HartRecently published1 topic

Get Better Results With Less Time And Effort With A Lazy Email Newsletter

You see the need to stay in touch with your clients, prospects and supporters. You likely have great intentions of doing so. But for some reason, getting your newsletter out the door consistently just isn't happening. You might be time crunched (but who isn't), don't have a clue what to write about (I've been there) or maybe just struggle to finish the projects you start. The good news is, it's not that difficult to put a newsletter together and it can actually be fun! Especially if you take the lazy way out! Here's how to do it: 1. Decide what (and how) to write

Primary topic: Marketing Strategy

Marketing Strategy

1,019 views

By Sydni Craig-HartRecently published1 topic

Ready to Build a Website? Here's What You Need

When your website is set up correctly, and focused just right on your ideal clients, it can be a 24/7 sales and marketing tool for your business. Unfortunately, far too many small business owners are missing out on important keys that can make or break their businesses. Don't be one of them! Having a great website is a non-negotiable in 2012! You have to have an effective, strategic online presence in order to grow your business. Here are five key areas for your profit focused website:

Primary topic: Marketing Strategy

Marketing Strategy

1,019 views

By Sydni Craig-HartRecently published1 topic

How to Market Your Business Consistently to Grow Your Income

Do you find that your marketing efforts are haphazard and all over the place? If so, you're not alone. Consistency is the one area where entrepreneurs often have the most trouble. It's an area to give careful attention though, because in order to grow your business and your income, you need to consistently connect with people who are already looking for what you have to offer. (Really, that's all marketing is.)

Primary topic: Marketing Strategy

Marketing Strategy

1,018 views

By Sydni Craig-HartRecently published1 topic

3 Activities That Get You More Ideal Clients

Marketing your business serves ONE key purpose: creating awareness for the work you do and attracting ideal prospects who are looking for what you offer. With the dizzying array of marketing strategies available to you, it's easy to think you have to do 92 different things to get results. Such is not the case. All you really need to do is this:

Primary topic: Marketing Strategy

Marketing Strategy

1,016 views

By Sydni Craig-HartRecently published1 topic

Is Your Business Really Your Top Priority?

In order to grow your business and achieve your goals, you have to streamline your activities and focus your efforts. What does this look like on a practical level? Learn to Say "No." It means that you're going to have to say "no" to any nonessential activities in your business, in your personal life and in your day that are distracting you from what you need to do in your business.

Primary topic: Marketing Strategy

Marketing Strategy

1,016 views

By Sydni Craig-HartRecently published1 topic

3 Ways to Encourage Referrals to Your Spa or Salon

A solid referral campaign is the most powerful - and least expensive - marketing tool you have at your disposal. An analysis of 500 salons showed that less than 3% have a defined referral program yet 80% of salon owners say they get most of their clients by referral. Join the minority! Use the power of word-of-mouth to bring new clients into your salon. These three tips will help you encourage your clients to spread the word.

Primary topic: Marketing Strategy

Marketing Strategy

1,015 views

By Sydni Craig-HartRecently published1 topic

How to Stop Cloning Unsuccessful Businesses

"Whenever you find yourself on the side of the majority, it is time to pause and reflect." ~ Mark Twain What makes you different? One thing that makes humans amazing is that there are not (and never have been) two people that are exactly alike. Try matching your fingerprints or dental impressions to anyone who has ever lived. It's impossible! You are absolutely unique. Your business is absolutely unique. So, why is it that your business looks similar to every other business in your industry?

Primary topic: Marketing Strategy

Marketing Strategy

1,015 views

By Sydni Craig-HartRecently published1 topic

5 Ways to Use Your iPhone to Grow Your Business

I just joined the Apple family by getting my first iPhone a couple of months ago! I've been having so much fun with all the cool features and completely understand why when you go Mac, you never go back! If you are a new user like me or considering getting an iPhone, I wanted to share a few nifty tricks I've discovered on how to grow my business using my trusty device:

Primary topic: Marketing Strategy

Marketing Strategy

1,011 views

By Sydni Craig-HartRecently published1 topic

3 Keys to Getting Your Prospects to Hire You

You've heard me say it before. Marketing is simply a matter of sharing solutions with people who are already looking for them. So, the point of your marketing messages is to encourage your prospective clients to take the next step with you: hire you to help them solve their problems.

Primary topic: Marketing Strategy

Marketing Strategy

1,009 views

By Sydni Craig-HartRecently published1 topic

3 Ways to Go Deeper Than a "Like"

The world of technology is bold, beautiful and downright fancy. We have entered an age of doing almost everything at the push of a button or at the click of a mouse (or track pad you Mac lovers). One of the dangers of technology is that it may be adversely affecting our ability to focus, share and think. In our quick pace lifestyle, we have learned to stick and move with the newest technology available. However, we have more questions than ever before. We have the ability to share information at lightning speed. However, we are missing out on making human connections.

Primary topic: Marketing Strategy

Marketing Strategy

1,002 views

By Sydni Craig-HartRecently published1 topic

Top 7 Ways to Convert Prospects to Clients With Great Content

Content marketing has been the industry's hottest buzz phrase for the past several years, but what does "content marketing" really mean? In short, it refers to the creation and distribution of great content that is either written, visual, or audio. Sharing your brand's message via content marketing could mean: -Articles -Whitepapers -eBooks -Blogging -Video creation -Podcasting -Repurposing blogs into eBooks -So much more! Here are 7 best practices to keep in mind when focusing on content marketing. 1. Don't forget about quality control

Primary topic: Marketing Strategy

Marketing Strategy

997 views

By Sydni Craig-HartRecently published1 topic

Long Vs Short Emails: Which Style Will Convert Your Prospects Into Customers?

You may have noticed that some emails you receive from top marketing gurus are three or four sentences tops. Other emails contain paragraph after paragraph of long, scrolling copy that seems to go on forever. Some small business owners swear by "the scroll," while others insist that short and sweet can't be beat. So which email style is right for your small business and your customers? Here's the long and short of it: Short and Sweet Email Copy Pros: Short email advocates swear by the method because of its power to create curiosity.

Primary topic: Marketing Strategy

Marketing Strategy

996 views

By Sydni Craig-HartRecently published1 topic

How to Pinpoint Your Prospects' Pain Points

Ka-boom! You've just had a brilliant idea for a new product. You rush to get all your ideas down on paper, shell out thousands to your web designer, and start building a new business that you're sure is going to change lives (not to mention make you a millionaire!) Six months later no one's buying, and you end up disheartened, disillusioned, and broke. What did you do wrong? You failed to consider your prospects' pain points. Keep reading to learn: -Why you should never start a business without a problem in mind -How to tell the difference between a problem and a pain pointr

Primary topic: Marketing Strategy

Marketing Strategy

994 views

By Sydni Craig-HartRecently published1 topic

How to Create Systems to Simplify Your Email Marketing

You need to have strong email marketing systems in place in order to effectively monetize your email list. Why? Because sending out email marketing without having systems in place is like throwing spaghetti at the wall to see if it sticks. Without systems, your email: -Might get opened, it might not.rn-Might get sent on a Wednesday, or maybe a Friday. That is, if you remember to do it in the first place.rn-May do more harm than good in terms of creating strong relationships with your list members.

Primary topic: Marketing Strategy

Marketing Strategy

991 views

By Sydni Craig-HartRecently published1 topic

List Building Tips To Get More Clients

Email marketing is, by far, the most cost effective online marketing strategy around. A recent statistic I read shared that for every $1 spent, $44.25 is the average return on email marketing investment. (Source: Experian) To utilize email marketing, however, of course you must have a list of people to send your emails to. In addition, you need to be continually looking for ways to get more strategic and creative about how you build your list.

Primary topic: Marketing Strategy

Marketing Strategy

987 views

By Sydni Craig-HartRecently published1 topic

How to Create an Easy Referral System for Your Spa or Salon

Referrals are the lifeblood of your business. You need a consistent flow of referrals from your existing clients to achieve your weekly sales goals. A well designed referral program taps into your clients' networks rather than relying on you to make one-on-one connections. Don't be one of those spas or salons who leaves this to chance or throws together a program without much thought. Instead, create a system to generate referrals with grace, efficiency and consistency.

Primary topic: Marketing Strategy

Marketing Strategy

985 views

By Sydni Craig-HartRecently published1 topic

The Top 3 Email Programs for Busy Entrepreneurs

For many entrepreneurs and small business owners, email marketing remains something of a mystery. You know you're supposed to be emailing your list, but when? How often? And what about? Choosing a great email program takes a lot of the guess-work out of email marketing, because you can measure exactly how your emails are being received by potential clients and customers. For example, you might enjoy a 33% open rate when you share your latest blog post, but only an 11% open rate when you send an email pushing a product or service you're trying to sell.

Primary topic: Marketing Strategy

Marketing Strategy

984 views

By Sydni Craig-HartRecently published1 topic

5 Steps to Banishing Distraction and Procrastination

Procrastination and distraction instantly derail your efforts to grow your business and achieve your goals. Follow these five steps to banish distraction and work more efficiently: Step 1 - Get honest with yourself. This step is hard for most people. It can be difficult to admit that you're not focused - but it's essential to get real about the situation. This isn't about judging yourself or beating yourself up. Your goal is to be more efficient and more productive, so take a deep breath and ask, "Where am I procrastinating or getting distracted?"

Primary topic: Marketing Strategy

Marketing Strategy

983 views

By Sydni Craig-HartRecently published1 topic

10 Simple Ways to Quickly Create Content That Makes You Money

It's clear that content marketing is the cheapest, most effective form of marketing that consistently creates results (aka dollars) for your business. The next step for you as a busy entrepreneur is to find a way to consistently create the content you need to engage, educate and connect with your audience. There are a myriad of options available for outsourcing this, but the quickest way to get started is to create your own content. The more you write, the quicker you'll grow at writing effective, punchy content that is truly valuable to your ideal client.

Primary topic: Marketing Strategy

Marketing Strategy

979 views

By Sydni Craig-HartRecently published1 topic

Focus Now - 3 Tips to Channel Your Energy and Get Your Work Done!

Can you relate to this: "How do I train myself to be able to focus like a laser and do things in a step-by-step process that makes sense?" This is an excellent question because left UN-checked; this habit will create a never-ending cycle of wasted time, wasted effort and unfinished projects that lead to an unprofitable business. If you're struggling with this challenge, here's what you need to do:

Primary topic: Marketing Strategy

Marketing Strategy

978 views

By Sydni Craig-HartRecently published1 topic

3 Email Marketing Debates Even Top Marketers Can't Agree On

Getting a straight answer when it comes to email marketing can feel like to trying to solicit tax advice from a four year-old. How the heck are you supposed to know who's wrong, who's right, what works, and what doesn't when it comes to your email marketing? If you take a quick look online, you'll quickly stumble upon expert debates on the topic. One marketing guru swears by long emails packed with information, while another insists upo "short and sweet" emails to increase conversions.

Primary topic: Marketing Strategy

Marketing Strategy

976 views

By Sydni Craig-HartRecently published1 topic

Get the Facts: How Multitasking Is Hurting Your Business

Skype is open. Instant message programs are pinging. Your unread email count is rising. Your browser has 8 tabs open. There are 5 documents open on your desktop. Your calendar alerts are popping up and you stop to send a quick text. Sound familiar? You probably think you're being efficient, but you're not. Multitasking is a big mistake and it's hurting your productivity. Which in turn is hurting your profits. Consider these startling statistics that highlight the negative effects of multitasking:

Primary topic: Marketing Strategy

Marketing Strategy

974 views

By Sydni Craig-HartRecently published1 topic

A Super Simple Guide to Podcasting

According to HubSpot in 2010, 45% of all Americans are aware of podcasting, while 23% of Americans listen to podcasts. This has increased from 11% in 2006. It is also estimated that 70 million people have listened to or viewed a podcast. So there's a high likelihood that a fair number of your ideal prospects are familiar with podcasting and enjoy receiving information in this format. Of course, as with ALL marketing efforts, the key to success is to provide specific solutions to specific problems your audience is facing. This is what gets them engaged and keeps them coming back for more.r

Primary topic: Marketing Strategy

Marketing Strategy

964 views

By Sydni Craig-HartRecently published1 topic

Top 3 Most-Important Business Marketing Ideas To Know

"Old-school" business marketing ideas can still help you greatly in your quest to bring in more ideal clients to your business. In today's post, learn about 3 ways you increase business.

Primary topic: Marketing Strategy

Marketing Strategy

955 views

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