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Attract Media Coverage Without Spending Advertising $$
Advertising is expensive. PR is often low cost or free.nTry these ten tips for attracting free PR to your business. But here is a word of caution. When sending press releases to the media, remember that less is more. The journalist who encounters a press release from your company every week learns to ignore anything with your name on it.nn1. Capitalize on an AnniversarynIs your business having a significant anniversary? Tenth year in business? Ten thousandth customer served?
March 29, 2008
Article
Articles ... The Best Form Of Free Advertising
Those of you reading this that run your own online nbusinesses know that the aim of the game is traffic - nqualified, targeted traffic - and lots of it.nnThere are a number of ways to drive qualified traffic nto your site - some of it costs you money, some of it ncosts you time. Some of it costs you both and doesn't nwork.nnThis article is all about the best form of free advertising - nwriting articles.nnHow can writing articles give you free advertising? As nyou probably kno
March 29, 2008
Article
Top 10 Tips To Complete A Creative Writing Project Without Losing Your Creativity
Have you ever started a creative writing project with great excitement, only to have your interest dwindle as the process, itself, interfere with your creativity? How do you keep the momentum going and continue to enjoy the creative process? Follow these tips for high creativity, fun and success! n1. Create a writing environment that inspires you. nCreate a place in your home or outdoors that calls you to write. Consider light, color, sound, scent, taste, writing materials. n
March 25, 2008
Article
How To Have An Effective Reading Group
Writing leads to reading. Therefore, itâs only fair to supply my readers with sufficient information on creating an effective reading group, since the last article was based on writing groups. nYouâll notice that some of the information is quite repetitive from the âHow to Have an Effective Writing Groupâ article simply for the fact that when you work with peer groups, there are similarities in the guidelines to which we must adhere to make the group truly successful.
March 21, 2008
Article
Snob-Bloggers: You Just Might Be A Snob If You Publish A Blog
According to Jupiter Research, about 2 percent of the online community has created a blog. That works out to millions and millions of blogs, and in turn, millions and millions of snobs who publish them. Thatâs an awful lot of Snob-Bloggers! nYou see, in order to care enough to publish a blog, you really need to be somewhat of a snob. Before we get into the reasons why, letâs look at the definition of snob. nSnob â 1. One who tends to patronize, rebuff, or ignore people
March 9, 2008
Article
Issuing Warrants To Investors
When raising capital for a business venture, warrants are a common form of equity that is given to investors. A warrant is like an option â it gives the holder the right to buy a security at a fixed or formulaic price, which is known as the "exercise" or "strike" price. nnWarrants are often confused with options. Options, as used in the venture capital space, are typically long term (up to 10 years). They are also typically issued to employees versus investors. Conversely,
March 5, 2008
Article
eBusiness - Small Business Necessity
The rapid growth of the internet commerce in recent years presents established small businesses with a serious dilemma. On the one hand, they can stick with the business model that has worked for them for the last number of years. On the other hand, they can make the shift to serious eBusiness. nnChoosing to stand pat is usually much easier in the short term. But in the longer term this almost certainly means they will be left behind by technology, and lose many of their most
March 3, 2008
Article
Communication Smoothes The Path Of Change
Productivity almost always suffers in times of great change, because employee stress dramatically increases due to the universal fear of the unknown. In these times, communication becomes more important than ever. nnOften senior executives genuinely believe they are communicating with employees when it comes to matters that affect them. Unfortunately, they often underestimate the number of matters that includes, for the fact is that most high level decisions will affect emplo
February 29, 2008
Article
Fundamentals Of MLM Business
MLM or Multi-Level Marketing is a home-based business. It involves the sale of a consumer product or service, person-to-person, away from a fixed retail location. As the term 'multi-level' suggests each salesperson is a part of the chain, called a distributor, a representative or a consultant depending on the company they represent. These independent sales people market products and services to customers primarily through personal relationships and one-on-one retailing. nnThe
February 29, 2008