Mathias Levarek, Ph.D.

Article

What Are The Largest & Most Lucrative Online Multilingual Markets Aside From English?

With Google reporting that over 50% of their traffic comes from multilingual searches, it has become crucial to consider developing a multilingual online presence. However, the question remains the same: Which markets to target? Which ones are the most important in terms of users, etc.?nnFirst of all, let's see which parts of the world feature the most users. Contrary to general belief, it is not North America! With close to 400 million users, Asia definitely takes the lead,

September 11, 2007