Ricky Bracken

Article

Increase Sales: Selling in a Recession

Generating sales in today’s marketplace is a tough sell. It doesn’t matter if you’re business model is business to business or business to consumer its tough being a sales professional right now. Business and consumer budgets are tight and both are looking for opportunities to maximize their return on investment. The market has become increasingly selective about how to spend and invest its hard earned revenue. Although spending is down companies and consumers have not

July 21, 2009