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Book Review: Ultimate Guide to Google Adwords

Written by Perry Marshall and Bryan Todd

Topic: Small Business MarketingPublished March 6, 2008
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This book review is part of a series that covers the topic of Small Business Marketing. Small Business Marketing is the skillsets and techniques required for success in regards to general marketing purposes, but honed to focus on small-sized businesses. Dawn Abraham is the Official Guide to Small Business Marketing. Dawn has identified Ultimate Guide to Google Adwords, by Perry Marshall and Bryan Todd, as a valuable resource for people interested in Small Business Marketing, and it is available through Amazon and Barnes & Noble.

nBook Description

nNever before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works. Learn how to:nn * Build an AdWords campaign from scratchn * Identify keywords that entice people to click on your adsn * Get the lowest bid prices on your keywordsn * Defeat click fraud and other scamsn * Use search engine optimization techniquesn * Turn clicks into customersnnPlus get FREE e-mail updates on Google's ever-changing system.

Article author

About the Author

n This book review is part of a series that covers the topic of Small Business Marketing. The Official Guide to Small Business Marketing is Dawn Abraham. Dawn Abraham has been guiding people to success for over fifteen years. Her resourceful and motivating tactics have generated millions of dollars for companies large and small. As a successful entrepreneur herself her specialty is small business marketing; starting and growing your business.

Additional Resources covering Small Business Marketing can be found at:nnnWebsite Directory for Small Business Marketing Articles on Small Business Marketing Products for Small Business Marketing Discussion Board Dawn Abraham, the Official Guide To Small Business Marketing

Further reading

Further Reading

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