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Articles from Ursula Jorch | Selfgrowth.com
- How to Stop the Pain of Networking - by Submitted on Apr 23, 2015 from Ursula JorchNetworking can feel like a big bad beast. Something that's hard to tame. Maybe even something to be avoided. The thing is, though, networking is not just important. It's crucial to your business. So how do you tame the beast? How do you get comfortable with networking? The problem is ...
Views: 902 - You and Your Business At Its Best: Work With Ideal Clients - by Submitted on Dec 11, 2014 from Ursula JorchEver have a client or colleague who just is not a good fit for you? What you are doing gets hard. All the fun goes out of it. It feels like a struggle. On the flip side, ever work with a great client? Someone who 'gets' what you do? You understand what they want, and you deliver it with joy ...
Views: 901 - Is Your Marketing Content Authentic and Impactful? - by Submitted on Feb 15, 2018 from Ursula JorchWhat are you sharing with your audience? Is it content that is aligned with your brand? Are you sharing it with your authentic voice? Is it having the impact you want it to have? All good questions to be asking about your marketing content. Those aspects and more go into creating great ...
Views: 898 - The ROI of Success - by Submitted on Feb 26, 2015 from Ursula JorchROI, return on investment is an important matter to consider when you're making choices about how you spend time and energy in your business. If you choose to spend that energy on something with little or no return, then your energy is wasted. Your energy as an entrepreneur is one of your ...
Views: 894(1 vote) - 10 Small Steps That Make a Big Difference - by Submitted on Mar 16, 2018 from Ursula JorchIn your business, it can seem like big decisions are all-important. In truth, it’s the small things that can trip you up. And it’s the small things that add up to create big change and enormous benefits. Like money invested over time, small steps have a compound effect. Your choice to take ...
Views: 892 - 3 Steps to Build This Key Business Skill and Increase Your Bottom Line - by Submitted on Nov 01, 2016 from Ursula JorchYour business success depends on relationships. With clients, team members, suppliers, and other business owners. So developing and honing your relationship skills makes sense, right? This is a lifelong process, but you can make a great start by fostering empathy. Empathy is the ...
Views: 892 - Personal Power in Your Business: The ABCs (and Ds) - by Submitted on Aug 29, 2014 from Ursula JorchThe words, personal power, always make me think of Tony Robbins (I obviously have watched way too much late-night infomercial TV!). Don't worry, this is not a hype-fest, exhorting you to (punching fist in the air) take control of your life. It is, though, a gentle call to action. More about that ...
Views: 886 - 5 Interesting and Unexpected Books To Improve Your Business - by Submitted on Aug 25, 2017 from Ursula JorchOne of the biggest and most profound shifts in my business was prompted by a book. My Stroke of Insight: A Brain Scientist’s Personal Journey by Jill Bolte Taylor described the shift in her world view after a stroke. While I gratefully did not have a stroke, her book affirmed a similar shift ...
Views: 885 - How to Say No When Someone Wants to Pick Your Brain - by Submitted on Mar 16, 2014 from Ursula JorchMelinda and I were chatting after a group class at the gym. I congratulated her on finishing an e-book for her website, and she started to tell me about a new initiative she was working on. She said, "I'm planning on working with a coach on this. I've pretty much decided on someone. He's local." ...
Views: 880 - Do I Need a Newsletter? - by Submitted on May 12, 2016 from Ursula JorchOld school wisdom: yes, you absolutely need a newsletter to market your business! New wisdom: it depends. In the old days (5-10 years ago!), online newsletters, or e-zines as they were sometimes called, were fairly new. As so often happens in the online world, people started using them, ...
Views: 871 - How I Turned Getting Fired Into the Best Thing That Ever Happened To Me - by Submitted on Nov 09, 2016 from Ursula JorchTwenty years ago, I was fired from my corporate job. After being walked out of the building after the meeting with my boss and the HR director, I sat in my car and burst into tears. I was devastated. True, I didn’t enjoy being in corporate. True, I knew that choosing to stand up to my boss ...
Views: 869 - Content Is Crucial: You Can't Monetize From Obscurity - by Submitted on Oct 01, 2015 from Ursula JorchIncome in your business is built on the relationships you cultivate and nurture with your clients and prospects. When people know, like, and trust you, they start to buy. One important way to keep those relationships growing and to start new relationships is to provide great content and ...
Views: 865 - Rock at Writing: Your Words Matter in Your Business and Everywhere Else - by Submitted on Dec 05, 2016 from Ursula JorchGood writing is considered to be a key business skill. And yet, jargon and poor grammar are rampant in business, especially in marketing. Many writers sound cool, but often fail to communicate exactly what they mean. I’ve been guilty of this too at times, trying to find eye-catching titles or ...
Views: 862 - How to have a successful business: make a difference - by Submitted on May 12, 2017 from Ursula JorchProfit, profit, profit. The focus of every business, right? Well… True, profit is important. Essential, in fact, for a sustainable business. But it doesn’t have to be your primary focus. When you make making a difference the focus of your business, you profit. Businesses that ...
Views: 858 - What Story Are You Telling About Your Business? - by Submitted on Sep 12, 2014 from Ursula JorchMarketing has been described as storytelling. You are creating a story about your business. Some marketing stories are masterfully crafted. But they don't necessarily tell the authentic truth about the brand, about what that company can truly deliver. I know, because you're reading this, ...
Views: 853 - Be Unreasonable To Grow Your Business - by Submitted on Apr 04, 2017 from Ursula JorchHow unreasonable are you? Odd question, isn’t it? I for one try to be reasonable most of the time, though my loved ones may not agree! Still, it’s a worthy goal, right? That reasonable approach doesn’t always work. Sometimes, it pays to be unreasonable. On purpose. Why? Being ...
Views: 851 - 7 Ways You Can Make Your Company a Great Place to Work - by Submitted on May 04, 2019 from Ursula JorchLosing a great employee is costly. Your company loses time, money, and the information stored in that person’s brain about how things work well and what to do next. It’s clear that employee retention is a priority for you as a leader and for those working with people in your company, which is ...
Views: 845 - The 7 Habits of Highly Impactful People - Habit #2: Vision - by Submitted on Jan 14, 2016 from Ursula JorchWhere do you think any impact begins? You might be thinking, action! Or planning. It’s true, both planning and action are ingredients for impact. But in the beginning? Impact begins with an idea. A vision. In the last article ...
Views: 843 - 10 Rules That Will Make You Thrive as an Entrepreneur - by Submitted on Dec 29, 2017 from Ursula JorchDon’t be right. Be different. Know that you own everything that happens to you. Love your people – your customers, your team. Listen to them. Have a voracious appetite to learn – and feed it with reading, conversations, and your own observations. Obsess about quality. Abandon ...
Views: 836 - A Simple and Powerful Tool for High-Impact Achievement in 2019 - by Submitted on Jan 04, 2019 from Ursula JorchIt’s coming up to a new calendar year. A great time for planning. When you plan for your upcoming year, you can be ably guided by your Impact Purpose. That defining statement that summarizes the impact you want to have with your business. I’ve covered the process for clarifying your Impact ...
Views: 832 - Your Business Needs This: The Complaint Free Challenge - by Submitted on Mar 09, 2017 from Ursula JorchWhen you don’t like something, what do you do? Most people complain about it. According to research, most people complain once a minute during a typical conversation. Shocking, right? It was to me. It’s so socially acceptable to complain that it may not even strike you as strange in ...
Views: 826 - How Big Does My Business Impact Have To Be? - by Submitted on Sep 21, 2017 from Ursula JorchHere’s some great news: businesses that consciously focus on impact, on making a positive difference, have 12-14 times more income than businesses that just focus on profit. Impact is not a nice-to-have. It’s not an add-on. It’s an integral part of your business vision and strategy. You ...
Views: 821 - The 7 Habits of Highly Impactful People - Habit #3: Presence - by Submitted on Jan 27, 2016 from Ursula JorchHow do you show up in the world? A big question. Your impact is intimately tied with your presence. How you show up takes your impact vision one important step forward. Think deeply about your response to this question: how do I want to show up? What kind of qualities would I want to ...
Views: 819 - The Complete Guide To Successful Goal Setting - by Submitted on Jul 30, 2017 from Ursula JorchWhat is the point of setting goals? It's not even that you are more likely to achieve what you want to achieve, though that’s certainly true. Here are the two biggest benefits of goal setting: 1. Goal setting gives you with focus. You’ll zoom in on the actions you need to take to achieve ...
Views: 804 - Podcast Like A Pro - by Submitted on Sep 15, 2016 from Ursula JorchIt’s the first anniversary of the Work Alchemy podcast! I’m so delighted to have brought you these inspiring and in-depth conversations with entrepreneurs and leaders who combine conventional business success with really making a difference in the world. More than anything, that’s what I ...
Views: 803 - Do You Have Business Role Models? - by Submitted on Jul 21, 2016 from Ursula JorchRole models can be a great source of inspiration for you as an entrepreneur. It’s often lonely in your leadership role. Bringing in support of all kinds is so valuable. What can you learn from a role model? Accountability, crisis management, innovation, and how they focus on others are just a ...
Views: 797 - 5 Business Lessons I Learned From My Mom - by Submitted on Sep 17, 2018 from Ursula JorchWho would you expect to be Shark Tank investor Barbara Corcoran’s most important mentor? Barbara says in her new podcast, Business Unusual, that her mom was her best teacher when it came to business. I’ve been fortunate to have had several mentors (I always have at least one coach, usually ...
Views: 794 - Content Marketing Mojo: 5 Strategies to Attract Clients - by Submitted on Feb 24, 2016 from Ursula JorchAlmost all businesses (86%) use online content marketing to attract clients. Are you using this awesome tool to full advantage? Setting your business apart isn't easy. One way to do it is to know your clients' problems, and providing solutions. How do they hear about it? Content ...
Views: 792 - Boost Your Business Income: Leverage Your Pricing - by Submitted on Jul 07, 2016 from Ursula JorchWant to increase your business revenue, or at the very least, know how to ramp up revenue when you choose? The good news is, you can. And without investing big in new marketing avenues or sales staff. Sure, there may be times you’ll want to do that too, to grow your business. But that ...
Views: 788 - To Be Your Best, Create Space in Your Business - by Submitted on Apr 14, 2016 from Ursula JorchIn 2005, David Lynch created the Quiet Time Program. Yep, that guy – the award-winning director, writer and producer of Eraserhead, Elephant Man, Wild at Heart, Twin Peaks, Blue Velvet. That’s the short list. This guy is known for his frankly weird films. Now, he’s teaching kids about inner ...
Views: 783 - Planting Seeds for Sustained Success: How To Think Strategically - by Submitted on May 23, 2017 from Ursula JorchMelissa’s mind races, all day long. She’s a small business owner, and between that and her family demands, she jumps from decision to decision quickly. It’s often a whack-a-mole situation, where she gets one thing dealt with and quickly moves on to the next. That feels good to Melissa, most ...
Views: 781 - Change Your Approach To Improve Your Results - by Submitted on Feb 01, 2018 from Ursula JorchAre you someone who thinks big? Or do you move ahead incrementally, in a ‘slow and steady wins the race’ process? There’s all kinds of advice out there about how to get better results in your business. Go big or go home! Step by step and you’ll eventually get there! Whatever the advice, ...
Views: 779 - Do You Make These Mistakes in Your Elevator Speech? - by Submitted on Jun 17, 2017 from Ursula JorchMany entrepreneurs cringe when they hear, ‘elevator speech’. I admit, it’s not a term I like either. ‘Elevator pitch’ is even more cringe-worthy. The reasons go deep. First of all, it’s hard to put yourself out there. You’re making yourself vulnerable about a business you love. You ...
Views: 779 - How To Reach Your Audience Through Effective Content - by Submitted on Nov 12, 2015 from Ursula JorchHow do you reach your prospects in a way that helps them really connect with you, get to know you, trust you, and eventually, buy from you? The #1 way is through content marketing. Freely sharing information that's valuable to your prospects is one of the best ways to create the kind of ...
Views: 776 - Negative Role Models and What To Do With Them - by Submitted on Oct 29, 2015 from Ursula JorchInto every entrepreneur's life, a little rain must fall. Some time ago, I was at a book signing. It was also attended by a former vendor for my business whose service I discontinued rather abruptly. Her dark stares from across the room were not pleasant to behold. Let's just say that our ...
Views: 776 - Have You Found Your Voice? Here’s Why It Matters To Your Business - by Submitted on Apr 14, 2017 from Ursula JorchIn October of 2010, I was in my house in Toronto, drumming on the wall with my fists. After months of preparation, my house had just sold. I was elated! Why the drumming? It was my voice awakening. Through my hands, but still, my voice. I’d spent the previous 5 years feeling more and more ...
Views: 775 - Putting Your Creativity to Work for You - by Submitted on Sep 17, 2015 from Ursula JorchYour creativity is an awesome tool. It can allow you approach your business in a unique way that's energy-revving. At times, though, your creativity can lead you astray and really drain you. I once attended a very large business gathering hosted by a client. We'd had a great working ...
Views: 774 - Celebrate! One of the Keys to Unlock Business Success - by Submitted on Mar 12, 2015 from Ursula JorchAs entrepreneurs, we can get caught up in our to-do lists. Or our get-to-do lists, as I like to call them, because after all, we are the creators of our own work! Setting intentions, taking action, getting things done - these are all important. And what happens when we do get something ...
Views: 761 - Planting Seeds for Sustained Success: How To Think Strategically - by Submitted on May 23, 2017 from Ursula JorchMelissa’s mind races, all day long. She’s a small business owner, and between that and her family demands, she jumps from decision to decision quickly. It’s often a whack-a-mole situation, where she gets one thing dealt with and quickly moves on to the next. That feels good to Melissa, most ...
Views: 761 - 10 Reasons Why Impact Is Your Competitive Edge - by Submitted on Nov 18, 2018 from Ursula JorchEven if you have a unique product or service, before long, it’s inevitable that your company will be joined by others. With the advent of social media, it seems that it’s getting harder and harder to stand out from the crowd. Marketers have tried to address this by carving out niches and ...
Views: 759 - 10 Profound Insights from Impactful Entrepreneurs - by Submitted on Aug 25, 2018 from Ursula JorchYou can! Those are just three of the impactful entrepreneurs I’ve interviewed on the Work Alchemy podcast. And every time, I ask them: what advice would you give an entrepreneur who wants to make a difference, to contribute more, to have more impact? So here are 10 profound insights from ...
Views: 757 - Inspiring Women CEOs: Lindsey McCoy and Alison Webster - by Submitted on May 24, 2019 from Ursula JorchCalled the “Netflix of shampoos”, Plaine Products is a rapidly growing company with the goal of significant environmental impact. As co-founder with her sister Alison Webster, Lindsey McCoy (formerly Delaplaine) is finding ways to address one of the major environmental issues of our time. ...
Views: 756 - You Can Change the World! Is That Bullshit? - by Submitted on Jul 01, 2017 from Ursula JorchReally? You can change the world? When you hear, “You can change the world!”, it’s often an encouragement, uttered to inspire. Sometimes, it’s an exhortation. These days, it sure can feel like the world needs changing, more than ever. But is it true? How much effect does any of us ...
Views: 744 - Are You Wasting Your Time as a CEO? - by Submitted on Jun 14, 2019 from Ursula JorchEffectively managing your time becomes more important once you’re the leader of a company, a CEO. The impact of your decisions is great, so addressing and moving through issues efficiently is going to have positive repercussions. So how do you best spend your time as a CEO? It’s not like the ...
Views: 743 - How Often Should I Blog? (The Answer May Surprise You) - by Submitted on Jul 17, 2017 from Ursula JorchOne of the questions I get often from clients is, how often should I blog? Though that’s the question I get, the underlying issue is really, what do I need to do in order to make my blog effective as a marketing tool. If it’s not effective, you might as well put your time and energy ...
Views: 743 - How to Get Past Your Fear of Visibility and Build Your Brand - by Submitted on Feb 09, 2018 from Ursula JorchAs I’ve created my business, worked with many clients, and had conversations with fascinating people about their impact, one theme has popped up repeatedly. In order to be successful and to have impact, you have to be visible. Not just your business. You. That can be terrifying! I know it has ...
Views: 742 - What You Need to Know To Start Your Own Podcast - by Submitted on Jun 15, 2016 from Ursula JorchPodcasts are a great way to reach out to your community of prospects and clients. You have so much latitude to explore the topics that both serve your audience and most interest you. You provide people with new perspectives. You introduce them to new ideas and personalities. You can even ...
Views: 739 - How To Improve the Effectiveness of Your Presentations - by Submitted on Aug 31, 2017 from Ursula JorchWhether you’re up in front of a client, a networking group, or a conference audience, the success of your presentation depends on who you are as you present. It’s what’s in you that matters as much as what you do and say. Your energy. Your enthusiasm. And I’m just going to come out and say ...
Views: 735 - How To Be More Inclusive In Your Business and Why It Matters - by Submitted on Jul 08, 2017 from Ursula Jorch“No, it’s ok. I don’t need to meet her.” This was in response to an offer I made to connect one of my acquaintances with an influential person, someone who could prove to be a valuable ally. I was struck silent by his response. Wha?! When this kind of thing happens, I’m always ...
Views: 732 - Is Your Marketing Message Noisy? How To Get Rid Of The Static - by Submitted on May 22, 2017 from Ursula JorchAre you projecting a noisy marketing message? Chances are, at least some of your marketing message represents static. That is, it interferes with your message’s clarity. The purpose of marketing is to let people know the value that you offer. When you make that value very specific, you ...
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