In case you have missed it, Twitter is a revolutionary micro blogging and social networking platform that is fast gaining popularity around the globe. At last count, nearly 200 million people were using Twitter to connect with friends, colleagues, business associates, and even celebrities. ... Views: 846
There are probably many business owners out there who are still asking whether the hype around Facebook is worth paying attention to, or whether it’s just the next fad.
Let’s turn that question around. Is having direct access to hundreds of millions of potential customers important to your ... Views: 839
I have a friend who emails every important document that he has on his computer to his Gmail account. He has done it for years, and I have always thought that it is a clever way to make sure that his important information stays safe, no matter what happens to his computer!
Fortunately, big ... Views: 839
Let's face it. We all want to be wealthy and never have any financial worries, but most of us never seem to be able to achieve this dream. This is really sad, because anyone can achieve their dreams if they only believe in them, and learn how to do whatever it takes to be successful. If you are ... Views: 836
If you want to be an entrepreneur, one thing that is going to be very helpful to you is the ability to be adamant. When you are not adamant, and you are wishy-washy instead, it is not going to take you very far in the business world, and you are not going to have nearly the level of sales that ... Views: 835
Do you know what it takes to create a really successful press release? Although it may seem like a pretty simple thing, a press release is actually a very important document that should include important information that is going to capture the interest of your reading audience. There are ... Views: 834
Many people I know think that internet marketing is only for people who have internet based businesses. That could not be further from the truth.
Internet marketing is something that every business owner, and particularly every small business owner, should be doing. It should not be an ... Views: 826
It may not be everyone's favourite way of getting contacts and new customers, but no one can deny the effectiveness of door-to-door cold-calling. This is a marketing technique that many try to avoid, because they are so afraid that they are going to have too many doors slammed in their faces. ... Views: 824
What is one of the most important things needed to ensure success in the business world? A great team of people who can come together and work to create a business that is successful. Now, the problem is to find the right people to make up that team. This can actually raise a couple of problems. ... Views: 817
Anyone who is thinking about starting their own business needs to sit down and create a business plan. This is not only something that you use to get financing for a new business, but also something that is going to keep you on track to achieving your business goals for many years to come. Your ... Views: 795
Having a website these days is not optional. If you want to do business effectively, and you want to compete, then your company has to be online. However, there’s a vast difference between an effective website, that boosts your company’s profile, and creates new business, and one that does ... Views: 788
A lot of people who really want to start their own businesses never try because they think that it is going to be way too much of a financial risk. But, when you have things well planned and have your goals set, there really is nothing that you can't achieve, including running your own business. ... Views: 786
It’s impossible to ignore the phenomenon that is the e-book these days. Major online retailers like Amazon.com are reporting e-book sales that match, and sometimes even beat, their traditional book sales! There are even publishers springing up around the world who publish solely in electronic ... Views: 786
One of the most common complaints of small business owners is that they do not have the budget for advertising. While that is usually true, that does not mean you cannot get your message out there, and reach thousands of interested readers with the information you would like them to see. ... Views: 784
If you have been to a number of business presentations, you know just how boring many can be. When a business presentation is boring and dry, it is not going to have the intended effect. In fact, you may even find that those who you are presenting to are actually not paying the least bit of ... Views: 778
Have you ever noticed how the term ‘published author’ always makes you sit up and take notice? Whether it is a doctor, a lawyer, or an entrepreneur, having a book published is a definite way to gain credibility and expert status. You don’t even have to have read their book to believe that they ... Views: 772
When eBay first started out several years ago, it was very much a platform for ordinary people to sell their second hand belongings. There were a few new items, but they were far from the norm.
Fast forward a decade or so, and a large proportion of the goods for sale on eBay these days are ... Views: 770
How would you like to make a six figure income, while being your own boss? It is possible, and there are many success stories you can read about, people who started out working from a closet in their homes and ended up millionaires through all of their hard work. Of course, if you are going to ... Views: 760
There are few entrepreneurs in the world who are as well-known or as flamboyant as Sir Richard Branson, but there is a lot more to this man than just the fact that he is a known risk-taker and daredevil. Sir Branson is the CEO of Virgin, and this high school dropout has taken this company from a ... Views: 749
Getting customers is a hard enough thing to do, but it can be even more difficult to actually keep your customers. Once you actually get a customer, you must really work hard to retain them as long term customers. It takes a lot of commitment to keep your customers happy and loyal, and you not ... Views: 747
It’s one of the biggest conundrums that small business owners face. They need more, better-qualified staff in order to take their business to the next level, but because they can’t take that crucial step, their turnover means they can’t afford to hire great people!
Whether you’re running a ... Views: 746
Not everyone is cut out to be an entrepreneur, but anyone who has an interest in being their own boss definitely needs to at least give it a try. After all, one never knows what they are good at until they try. Of course, there are certain skills that are important for entrepreneurs to possess. ... Views: 742
If you have just started to look at the internet as a means of promoting your business, chances are you have been focusing on your website. While websites are the cornerstone of online business however, they are not the only essential, and if you really want to boost your business online, you ... Views: 741
Do you remember the days when sending money internationally meant going into the bank, and doing a wire transfer? Or maybe you chose to post a check. Either way, it was costly, time consuming, and not particularly secure, and you were never really sure when the money you were sending would ... Views: 737
There is a lot of buzz about article marketing on the internet these days. Plenty of articles will tell you that it is the best way to get your website from a lonely place in a forgotten corner of the internet, to a buzzing hub of activity – and profit. The trouble is, most people are not ... Views: 731
If you are a small business owner these days, then you probably know that trying to do business without a website is virtually impossible. Before you decide to get a website, however, there are a few basics you should know about domain names and hosting, that can help your business.
The ... Views: 729
Many businesses rely on using brochures and similar literature as their main form of marketing. Brochures can be a good thing in many cases, but they can also be dangerous things to use, and they could actually hurt your business more than help. You may be surprised to learn this, but studies ... Views: 728
There are all kinds of skills that one needs to be truly successful as an entrepreneur, and one of those skills is the ability to negotiate. Pretty much everything we do in life involves negotiation in one way or another, and over the years, it is a skill that can be finely tuned. If you are ... Views: 726
One of the single most important changes that the internet has made to the world is that it is opened up the possibility of becoming a global business owner to everyone who has a computer, a little business and technical knowledge, and a reliable internet connection.
There was a time when ... Views: 725
Several years ago, sales was a fairly simple affair. You listed your company and your product or service in the yellow pages, you ran print advertising campaigns, and you had a sales team who spent time drumming up new business, and making sure that your existing clients stayed happy with the ... Views: 715
Do you have career goals that just don't fit in with your regular nine-to-five job? Do you often dream about being your own boss? If so, then you may have just what it takes to become an entrepreneur. This is not something that everyone is cut out for, but if you have the desire, the passion, ... Views: 705
So many people I know think that business is complicated. However, while putting business ideas into practice may be a little challenging, the ideas themselves are simple.
Consider leads. We all get business leads all the time. Someone we know mentions a project they have seen that we could ... Views: 705
Most people do not understand statistics in any kind of detail, but if there is one statistic that every business owner out there does understand, it is that the more people there are that know about your business, you are more likely to have a profitable concern.
It is a simple numbers game ... Views: 705
There is a lot of buzz these days about internet marketing, and it is true that it is a great, cost effective way to build a brand, and gain new business. However, whether you are running a brick and mortar business, or an online enterprise, there are still some great offline marketing ideas ... Views: 702
You probably already know how important it is to have a website for your business. But do you also know that there are certain elements that every website should have in order to be great? A lot of people don't know about these elements, and they end up with an underperforming website because ... Views: 698
These days, you are likely to hear terms like SEO, or search engine optimisation, bandied about quite a bit, as businesses move from traditional brick and mortar concerns into the online arena. If you still think they sound like Greek, then read on for a quick explanation about what search ... Views: 692
One of the best ways to succeed in business is to focus on the big picture. This means not focusing on sales, but instead, focusing on how to sell the business itself, or basically, franchising. When you franchise, you are giving others a chance to be entrepreneurs, while retaining total ... Views: 690
If you have heard the term conversion rate, and you are wondering what on earth it is, what it means, and why you should be concerned about it, do not worry. Conversion rate is another one of those complex business terms that is actually used to describe something quite simple.
In a ... Views: 688
There are some really different things you can do to generate new leads for your business. Really, it is all about being creative and trying to find any way possible to do the marketing you need to do while saving as much money as you can in the process. One thing that many of the larger ... Views: 684
A few short decades ago, the internet was just starting out. Instead of the millions of websites we had today, there were a few thousand. Back then, there was even a ‘notice board’ that announced the creation of each new site on the net! Something like that would be unimaginable these days, and ... Views: 682
Don’t you wish that there were some way that you could track your advertisements, and find out where they go, who saw them, and whether they actually read them, or simply balled them up and threw them away?
If you’re involved in online business and marketing, you can.
There are plenty of ... Views: 679
What is the secret to staying in business? Getting and keeping customers. Without customers, no business is ever going to attain any sort of profits, but getting and keeping customers is not always as easy as it sounds. But, when you do have a loyal customer base, you will find that you are ... Views: 675
Many people still believe that in order to start a business, they need to have a real world store, and sell a real, tangible product. The truth is, however, that starting a business that sells information products is often far easier for a new business owner or entrepreneur.
Information ... Views: 675
In order to succeed in business, it is important to know how to save money, and to use this skill wherever and whenever possible. After all, the whole point of being in business is to make money, so it is a good idea to be able to do as much as possible to save costs for your business. One way ... Views: 674
Getting the sales you want all depends on how many customers you have, and in the end, your profits are all about numbers. Getting a business off the ground and making it a successful one is not an easy task, but it can be an extremely rewarding one. The thing is to learn about numbers, and how ... Views: 672
Every entrepreneur in the world has been there at some point. Stuck in a job that they are not fond of, dreaming of bigger, better things, and wondering how to make that next crucial step.
The trouble is, while you may not like your job (in fact, you may even outright hate it) it does ... Views: 671
When most of us think of social networking, we think of Facebook and Myspace. However, while those are certainly two of the biggest social networks, they are by no means the only ones out there!
When it comes to business networking online, LinkedIn is probably one of the best-known platforms ... Views: 671
When it comes to running your own business, one of the scariest prospects is the money you are going to have to spend. Of course, there are going to be all kinds of great little tools that you could really use to help your business, but you won’t want to have to spend any more money than is ... Views: 666
Small business owners around the world are always looking for ways to market their business without spending a fortune. Fortunately, thanks to the internet and electronic communications, there are more possibilities to do just that than ever before.
Of course, every business owner knows that ... Views: 661
There is a method of lead generation that is becoming more and more popular all the time, and many small business owners are starting to take advantage of it. This is known as Online Lead Generation (OLG) and it can offer many benefits to companies of all sizes. It is a great way to generate new ... Views: 655