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Biana Babinsky/
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Articles by Biana Babinsky

Browse published articles attributed to Biana Babinsky, with full-archive search.

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By Biana BabinskyJul 30, 20071 topic

Coaches, Are You Still Waiting To Market Your Coaching Business?

I have heard this way too many times. I have heard it from every type of a coach. Many life, career and business coaches who have been in business for some time have told me that they are not actively marketing their business. When I ask why not, it seems that they are waiting for something to happen before they can start marketing their business online:nn- Coaches are waiting to get yet another professional certificationnn- Coaches are waiting for their web designer to re-de

Primary topic: Business Coach and Business Coaching

Business Coach and Business Coaching

2,148 views

By Biana BabinskyFeb 13, 20081 topic

Find The Target Market For Your Coaching Business

The very first task that I work on with my clients is defining a target market (or niche) for their business. We do this first because everything you will need to do to make your business successful, including creating an effective web site, starting an ezine, and creating online marketing plan depends on what the target market is. Same is true for your coaching business. Whether it is a life coaching business, business coaching business, career coaching business or any othe

Primary topic: General Self Help

General Self Help

1,796 views

By Biana BabinskyMar 26, 20071 topic

Coaches - Make Money By Teaching Teleseminars

I have worked with hundreds of coaches, and I always recommend that they use the multiple income stream business model for their coaching business. This means that coaches should create products, such as e-books, teleseminars, audio recordings, in addition to doing one-on-one work with coaching clients. Having worked with many coaches on creating multiple streams of income, I can tell you that teaching teleseminars is one of the best ways for coaches to create additional inc

Primary topic: Business Coach and Business Coaching

Business Coach and Business Coaching

1,572 views

By Biana BabinskyMar 26, 20071 topic

Copywriters - How To Promote Your Copywriting Business Online

Are you a copywriter who runs a copywriting business? Do you need to find more clients? Do you want your target customers finding your web site online and contacting you through your web site to hire you? You can accomplish this if you have an effective online marketing system for your copywriting business. Here is how you can create a marketing plan for your business to get more clients and make more money online:nn- Find a target market for your copywriting business. It is

Primary topic: Career Development

Career Development

1,452 views

By Biana BabinskyJan 8, 20051 topic

Setting Goals

December is a great month for reflecting on the outgoing year and setting goals for the one ahead. What worked and what didn't? What were your biggest victories and challenges this year? Start planning now to make the new year a success. What would you like to achieve? Would you like your business to be profiled in the Wall Street journal? How about getting the local jewelry stores to start carrying your handmade pieces? Or maybe you make the best chocolate chip cookies ever

Primary topic: Goal Setting

1,433 views

By Biana BabinskyJan 24, 20061 topic

How to Accomplish Tasks You Dislike

Many entrepreneurs I know get into the business so that they can do what they love. Many have told me that at their corporate jobs they usually spent 40-50% of the time doing something that they actually enjoyed, while the rest of the time was spent in meetings, planning, writing TPS reports, and engaging in all sorts of corporate administrivia. Naturally, newly minted entrepreneurs think that the only business activities they will have to participate in are the ones they ac

Primary topic: Time Management

Time Management

1,422 views

By Biana BabinskyOct 24, 20071 topic

How To Get More Clients For Your Service Business

As an online business coach, I have helped many service business professionals market their services online and get more customers online. When we just start working together, many of my clients tell me that they can't get any service clients online. This is because they usually promote their services by advertising them on online message boards and rarely get any qualified leads from these ads. Why does this happen? This happens because your service is a high-ticket item. B

Primary topic: Customer Service

Customer Service

1,356 views

By Biana BabinskyOct 24, 20071 topic

Why Your Ebooks Are Not Selling

Have you written an ebook recently? Do you want to make more money with it? The best way to make more money with your ebook is by selling more copies of your ebook! If your ebook is not selling as well as you would like (or if it is not selling at all), you are not alone. Every week solopreneurs contact me to ask for help with marketing their ebooks. Here are two of the most common stories of ebooks not selling:n - A service professional has spent hundreds of hours writing a

Primary topic: E-books

1,240 views

By Biana BabinskyMar 26, 20071 topic

Coaches - Stop Waiting And Start Marketing!

I have heard it many times. Many coaches who have been in business for over two years have been telling me that they are not actively marketing their business and looking for coaching clients. When I ask why they are not looking for clients, it always seems like they are waiting for something before they can finally start marketing and get clients:nn- They are waiting to get yet another certificatenn- They are waiting for their web designer to re-design they web site for the

Primary topic: Business Coach and Business Coaching

Business Coach and Business Coaching

1,217 views

By Biana BabinskyJul 30, 20071 topic

How To Create An Information Products Empire From Your Teleseminars

Many coaches, consultants and other service business owners know that teaching teleseminars brings a lot of rewards to them and to their business. Their teleseminars bring in more clients, promote their expertise and help them differentiate themselves from others in their field. Unfortunately, many coaches, consultants and other service business owners feel that their teleseminar is a one-time event. Once they get paid for their teleseminar and teach it to the people attendi

Primary topic: Internet Marketing

Internet Marketing

1,116 views

By Biana BabinskyFeb 13, 20081 topic

Coaches, Create A Marketing Message That Will Get You Clients

Here is an exercise I do with many coaches, when I start teaching them about marketing their coaching business online. I say: "Let's say you meet me somewhere, and I am in your target market. How are you going to try to turn me into a coaching client?" I have heard many different answers to this question: From a life coach who helps people improve their lives: "I offer great life coaching services. My life coaching services will improve your whole outlook on life! How about

Primary topic: Life Coach and Life Coaching

Life Coach and Life Coaching

1,114 views

By Biana BabinskyMar 26, 20071 topic

How To Promote Your Business With Other Online Business Owners

Are you looking for more clients? Do you want a new, fresh way to promote your business online? One way to market your business is by promoting it together with other business owners. There are several techniques for doing this, but the main idea is to achieve win-win situations by cross-promoting each other's products. For example, a web site owner may promote a "How to Start an Online Business" CD by a business coach through the coach's affiliate program. The web site owner

Primary topic: Business Opportunities

Business Opportunities

1,095 views

By Biana BabinskyFeb 13, 20081 topic

Your Web Site Is Losing You Clients

As you are reading this article, many potential clients visit service professionals' web sites. These potential clients are ready to buy products and services. However, they look around professionals' web sites and just leave without making a purchase. This is happening on millions of Internet web sites every single day including today. Chances are this is happening on your web site as you are reading this article. Your potential clients come to your web site and leave witho

Primary topic: Internet Marketing

Internet Marketing

1,080 views

By Biana BabinskyFeb 13, 20081 topic

How To Market Your Expertise Online By Leading Teleseminars

One things that many experts do is that they teach. Teaching a teleseminar in a subject that you know is one of the best ways to demonstrate your expertise to your potential clients and promote your business at the same time. Leading a teleseminar is a great marketing technique because it is very easy to use to promote your expertise. There are many different types of teleseminars that you can teach. For example, there is a one time teleseminar, a series of classes, or creat

Primary topic: Writing Tools

1,069 views

By Biana BabinskyFeb 13, 20081 topic

Service Professionals, Work Less And Make More Money

Do you want to work less while making more money? Why did you start your business? Did you start your business to work with clients, make a good living and spend time with your friends and family? Instead, many service professionals work very long hours and don't have any time to spend time with their friends and family. Why does this happen to business owners? When you are just starting your business, you have very few clients. So you start looking for more clients to work

Primary topic: Marketing Strategy

Marketing Strategy

1,053 views

By Biana BabinskyJul 30, 20071 topic

Stop Throwing Away Customers!

I have seen this happen time and time again. Coaches, consultants and other service business owners spend a lot of time and effort on getting traffic to their business web sites. They perform effective search engine optimization by researching online keywords, modifying their web copy and getting links to their web sites. Coaches, consultants and other service business owners also use article marketing by writing interesting articles and submitting them to targeted articles

Primary topic: Business Opportunities

Business Opportunities

1,050 views

By Biana BabinskyJul 30, 20071 topic

How To Get Your Perfect Clients Flocking To Your Web Site

Are you looking for more clients for your coaching, consulting or other service business? How much easier would your life be if your service customers were seeking you out instead of you looking for them? What if prospective service customers were contacting you every day, wanting to work with you or buy your products? The best way to achieve all of this is by being seen as an expert in your field. Your potential customers want to work with an expert. They are much more like

Primary topic: Internet Marketing

Internet Marketing

1,023 views

By Biana BabinskyOct 24, 20071 topic

Coaches, Are You Pricing Your Products Wrong?

Coaches, are you confused about how to price your e-books, teleseminars and other information products? Do you set a random price hoping that this turns out to be the "magical" price that your customers are willing to pay? If you answered yes to this question you are losing a lot of money because you didn't price your products correctly. Finding the right price for your information products is one of the most important business decisions that you will make. Many coaches make

Primary topic: Internet Marketing

Internet Marketing

1,022 views

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